I view it as my main system and very cost effective. If the OEMs want more of my money, they are going to have to produce something differentiated and compelling. The EM1.3 wasn’t quite there and Panasonic design bodies that don’t suit me.I like your analysis because it highlights the importance of differentiating mFT from the rest of the market. OMS is clearly using the "Breakfree" campaign to build on perceived strengths of the system, and you're pointing out another.For anyone who has experience of product and technology strategy we know we don’t know. Also we suspect that OMD may be thinking about market segments which don’t read DPR.
One potentially interesting market is multiple system users. MFT has a lot of respect amongst FF mirrorless users. Probably not a sustainable market on its own, but a common theme on the FE forum when people are thinking of moving to FF is “don’t sell the MFT kit”, just rationalise it.
For each product development, the MFT OEMs should be asking
- will it attract new users
- will it make sense to a dual system user
- will it stop an MFT user switching to another system
The answer to the last will rarely be YES.
Those are on top of the base question of whether it will fill a need for enough existing MFT users, who are a small part of the ILC market.
I’d see the Panasonic 10-25/1.7 as being a well-chosen product. The 12-45/4, 12-100/4 and tele lenses are also unique. Olympus seem to have had a strange view of their products. Once Sony started to drive mirrorless sensor innovation and opened E mount to third parties, MFT had new competition.
A mini A9 would be very interesting as a Wow camera and the lenses already exist to support it. A lightly used EM1.2 or G9 is very affordable as an entry point into MFT for an existing photographer. After all, it’s lenses that cost the money.
I was out with my EM1.1 and 20/1.7 yesterday, remembering why I dislike big bodies with big batteries, dual card slots etc. Took lots of keepers of the 4 month old grand-daughter, her mother and Santa on Monday with the GM1 and 12-32 with pop up flash.
Yes, the A7R4 goes on dedicated landscape expeditions with fast zooms, tripod and filters. Yes the Samsung S20 takes good pictures up to a point, better than any P&S film camera I ever owned.
Andrew
Personally, what I find compelling is the mix-and-match possibilities of mFT, from essentially pocketable to full-blown EM1X + 150-400 superzoom. I just picked up the E-P7 for the same reason you're using the GM1 ... pics of the granddaughter. And what is absolutely marvelous about mFT is that the same 75/1.8 will work on every camera body I own.
Maybe Sony can pull off that trick with the A7, but for now mFT really has a lot to offer as long as one understands it's relative strengths and weaknesses.
Andrew