I love Olympus but…

[Belgarchi]

IMO if they want to survive they should:

- Reduce the price of their new items (EM1, EM5, 40-150/4.0 Pro,…..)

- Create a nice new Pen-F

- Create tele-lenses at a reasonable price and weight (135/2.0, 200/2.8, lighter 300/4.0, 400/4.0…)

- Introduce a new BSI 24 MP sensor. I know, not very important, but good for sales. And they need more sales.

- Create an extender 1.4x compatible with many Olympus and Panasonic lenses.

- In the long term, create 3 well differentiated lines of cameras: Pro/Fast/Video, Still photography ‘SLR’ look, Still photography ‘Leica M’ look.

I know, this is subjective, but hey, may I dream sometimes? (-

 

[Adam-T]

IMO if they want to survive they should:

Continue making medical gear and leave cameras to OMDS - which is what they are doing, hence selling it off .

- Reduce the price of their new items (EM1, EM5, 40-150/4.0 Pro,…..)

these are old stock items which will sell or not , I`m not even sure if Olympus themselves are still clearing them or of they passed that onto OMDS too

- Create a nice new Pen-F

the last one wasn`t their best seller however much many on here (Including myself) liked it ........ I doubt OMDS will waste hard come by resources on making one given their apathetic attitude as to what an "OM5" was to be (a lamely warmed over EM5-III instead of a baby OM1)

--
** Please ignore the Typos, I'm the world's worst Typist **

 

[Woody Meristem]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

 

[Gary from Seattle]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

That is a really good post.

I would think that OM Systems, just spun-off from Olympus corporate, has to make sure they are profitable almost right away. They do have some advantages as I am sure they are free of some corporate legacy costs. But each product essentially has to stand on it's own. They are researching and introducing new things (cameras, lenses) but I am sure they are really watching their P's and Q's.

The really good sign is that the OM-1, the likely highly profitable 100-450, and the recent 50-140F4 have all been very well received.

 

[Jappie52]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

That is a really good post.

I would think that OM Systems, just spun-off from Olympus corporate, has to make sure they are profitable almost right away. They do have some advantages as I am sure they are free of some corporate legacy costs. But each product essentially has to stand on it's own. They are researching and introducing new things (cameras, lenses) but I am sure they are really watching their P's and Q's.

The really good sign is that the OM-1, the likely highly profitable 100-450, and the recent 50-140F4 have all been very well received.

The spin-off company from Olympus corporate is called OMDS (short for OM Digital Solutions). Their brand name is OM system (singular).

 

[epozar]

Make it all programmable by the user

--
Emil Pozar, http://www.alpfabet.com

 

[Gary from Seattle]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

That is a really good post.

I would think that OM Systems, just spun-off from Olympus corporate, has to make sure they are profitable almost right away. They do have some advantages as I am sure they are free of some corporate legacy costs. But each product essentially has to stand on it's own. They are researching and introducing new things (cameras, lenses) but I am sure they are really watching their P's and Q's.

The really good sign is that the OM-1, the likely highly profitable 100-450, and the recent 50-140F4 have all been very well received.

The spin-off company from Olympus corporate is called OMDS (short for OM Digital Solutions). Their brand name is OM system (singular).

Fun technical fact, but immaterial to my post.

 

[Jappie52]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

That is a really good post.

I would think that OM Systems, just spun-off from Olympus corporate, has to make sure they are profitable almost right away. They do have some advantages as I am sure they are free of some corporate legacy costs. But each product essentially has to stand on it's own. They are researching and introducing new things (cameras, lenses) but I am sure they are really watching their P's and Q's.

The really good sign is that the OM-1, the likely highly profitable 100-450, and the recent 50-140F4 have all been very well received.

The spin-off company from Olympus corporate is called OMDS (short for OM Digital Solutions). Their brand name is OM system (singular).

Fun technical fact, but immaterial to my post.

Fun as in knowing whom and what you're talking about?

 

[Toni Genes]

From my point of view :

-renew sensors more often, 24...28 Mp would be nice to have;

-release that 90mm macro lens;

-make longer tele lenses than 400mm;

-maybe some people will be happy if the MINI series come back (but they had to check first if a MINI camera will have good sales).

But of course they need to make profit from this and probably they cannot do everything we wish from them.

-

 

[Henry Stamm]

You do realize that Olympus is no longer in the consumer camera business, right? OM branded cameras are now a subsidiary of Japan Industrial Partners, Inc., along with Vaio branded computers and other companies. JIP, at least with the Vaio computers, still produces quality products, with perhaps less innovation. I suspect their focus is on profitability, so filling every imaginable sector might not be the outcome.

 

[grsnovi]

You do realize that Olympus is no longer in the consumer camera business, right?

So, who are we if not consumers?

I suspect you meant the "mass market" camera business.

I certainly hope that whatever JIP does as OMDS continues to release product allows the OMDS brand to continue to survive. It would be bad if Panasonic had no further competition in MFT, they might bail completely and only focus on L-mount.

 

[bluevellet]

Make it all programmable by the user

I want to play Doom on the EVF!

 

[Regor250]

OMDS stated strategy is to target the high end of the enthusiast market, which mean high quality products, high prices, low volume. You'd better start saving and reset your spending priorities. Low profit high volume is not on the horizon. Everyone would love lower prices, but it ain't gonna happen.

--
Roger

 

[epozar]

Make it all programmable by the user

I want to play Doom on the EVF!

CHDK for Canon have two simple games included..

 

[tedolf]

Make a Leica M-9 clone. Get the rangefinder from the Voightlander Bessa cameras. Three manual focus lenses, 15mm, 20mm and 42.5mm.

16mp sensor.

$600.00 body only.

Tedolph

 

[Belgarchi]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

Well, a key for businesses to be successful is also to keep their clients happy.....

You could be right for the death of small cameras manufacturers, but i hope you are wrong.

 

[Tom Caldwell]

Make a Leica M-9 clone. Get the rangefinder from the Voightlander Bessa cameras. Three manual focus lenses, 15mm, 20mm and 42.5mm.

16mp sensor.

$600.00 body only.

Tedolph

(Smile) Satire Alert?

 

[AussiePhil]

IMO if they want to survive they should:

- Reduce the price of their new items (EM1, EM5, 40-150/4.0 Pro,…..)

- Create a nice new Pen-F

- Create tele-lenses at a reasonable price and weight (135/2.0, 200/2.8, lighter 300/4.0, 400/4.0…)

- Introduce a new BSI 24 MP sensor. I know, not very important, but good for sales. And they need more sales.

- Create an extender 1.4x compatible with many Olympus and Panasonic lenses.

- In the long term, create 3 well differentiated lines of cameras: Pro/Fast/Video, Still photography ‘SLR’ look, Still photography ‘Leica M’ look.

I know, this is subjective, but hey, may I dream sometimes? (-

Typical DPR post about wanting it all cheap and just for me

 

[john isaacs]

IMO if they want to survive they should:

- Reduce the price of their new items (EM1, EM5, 40-150/4.0 Pro,…..)

- Create a nice new Pen-F

- Create tele-lenses at a reasonable price and weight (135/2.0, 200/2.8, lighter 300/4.0, 400/4.0…)

- Introduce a new BSI 24 MP sensor. I know, not very important, but good for sales. And they need more sales.

- Create an extender 1.4x compatible with many Olympus and Panasonic lenses.

- In the long term, create 3 well differentiated lines of cameras: Pro/Fast/Video, Still photography ‘SLR’ look, Still photography ‘Leica M’ look.

I know, this is subjective, but hey, may I dream sometimes? (-

Olympus didn't survive.

I doubt any of the above would have helped.

 

[gary0319]

Nice wish list, but OMDS has to turn a profit and you're asking them to reduce their income while increasing their expenditures on developing new products. To my mind that's not realistic for any company that wants to remain in business in the long-term. With camera sales declining overall the future of the smaller camera manufacturers is probably in doubt. I'm an Olympus user for the long haul, but that doesn't mean our grandchildren will use cameras as we know them.

Well, a key for businesses to be successful is also to keep their clients happy.....

You could be right for the death of small cameras manufacturers, but i hope you are wrong.

I’ve bought an OM-1, an OM-5 and a 40-150 f/4 Pro from OMDS, all within the last year…. and I’m very happy. I paid the current prices, so the margin makes OMDS happy.

I’m happy, OMDS is happy