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Canon see impossible

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There is one thing I know for absolute certain--we photographers have a strong tendency to think the whole world is supposed to revolve around our issues. It seems as if 99.9% of the responses to Canon's new ad pertain to photography. And I think that's because we have the illusion that Canon only exists to satisfy our needs.

I'd love it if a big MP camera is announced, or a wunderkind mirrorless body. And that may happen. But in being objective, we have to consider that for Canon digital photography is just one segment of a vast industry. Let's not lose our heads here, and then bash Canon when our hopes are squashed.
 
Dave Luttmann said:
PhotoKhan said:
Dave Luttmann said:
We already know Canon users don't need more rez or DR....cuz they keep saying so right here in the forums.
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This is fallacious, to say the least.

I have never read anyone here (...at least not anyone worth reading...) stating that.
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Then you haven't been reading much....
The Davinator said:
What has been said countless times and mainly in reply to "activists" like Mikael Risedal, is that those shortcomings are not an impediment for superior photography, as recurrently proven by great photographers - from any photography genre - that use the current crop of Canon offers equipped with that frantically-claimed sub-technology.

PK
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PhotoKhan said:
Dave Luttmann said:
PhotoKhan said:
Dave Luttmann said:
We already know Canon users don't need more rez or DR....cuz they keep saying so right here in the forums.
Click to expand...
This is fallacious, to say the least.

I have never read anyone here (...at least not anyone worth reading...) stating that.
Click to expand...
Then you haven't been reading much....
PhotoKhan said:
What has been said countless times and mainly in reply to "activists" like Mikael Risedal, is that those shortcomings are not an impediment for superior photography, as recurrently proven by great photographers - from any photography genre - that use the current crop of Canon offers equipped with that frantically-claimed sub-technology.

PK
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PhotoKhan said:
Dave Luttmann said:
PhotoKhan said:
Dave Luttmann said:
We already know Canon users don't need more rez or DR....cuz they keep saying so right here in the forums.
Click to expand...
This is fallacious, to say the least.

I have never read anyone here (...at least not anyone worth reading...) stating that.
Click to expand...
Then you haven't been reading much....
PhotoKhan said:
What has been said countless times and mainly in reply to "activists" like Mikael Risedal, is that those shortcomings are not an impediment for superior photography, as recurrently proven by great photographers - from any photography genre - that use the current crop of Canon offers equipped with that frantically-claimed sub-technology.

PK

--
“Loose praise may feed my ego but constructive criticism advances my skills”
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http://www.pbase.com/photokhan
(PBase Supporter)
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Admittedly.

Not only is the theme of subsidiary interest to me but I make good use of the "Ignore" functionality. It makes wonders in what relates to eco-system cleansing and time resource management.

Can you please link to posts where the "I don't need more rez or DR", tout-court has been made? I would like to know if anyone whose opinion I really respect has made that claim.
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I have not read anyone claimed he/she doesn't need more DR/resolution explicitly if everything else is the same - cost, size/weight, speed, disk space concern....But it's perfectly someone said current Canon DR and resolution are sufficient on his/her needs in his/her shooting area, usage and styles. Nothing wrong saying that. Otherwise should everyone buy 80mp PhaseOne IQ280 as 36mp is low resolution but why not if such a 80mp camera is in the similar cost/weight/size range, shooting at similar speed and diskspace is free? There is time enough is enough to anyone.

Personally 22mp from 5D3 is sufficient to me at this moment as I don't have 4K monitor yet, and I rarely print and only printed to 20x30" prints. I bought A7R is not because of 36mp alone but small/light body, not very impressed in Sony 24mp sensor performance...

Personally I don't think Canon tomorrow's announcement will be such high resolution and high DR camera but something else. But I hope I will be wrong as I know some are expecting such announcement.
PhotoKhan said:
Thanks

PK

--
“Loose praise may feed my ego but constructive criticism advances my skills”
************************************************************
-------------------------------------------------
http://www.pbase.com/photokhan
(PBase Supporter)
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--
http://www.flickr.com/photos/55485085@N04/
http://qianp2k.zenfolio.com/
 
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qianp2k said:
I have not read anyone claimed he/she doesn't need more DR/resolution explicitly if everything else is the same - cost, size/weight, speed, disk space concern....But it's perfectly someone said current Canon DR and resolution are sufficient on his/her needs in his/her shooting area, usage and styles. Nothing wrong saying that.
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Of course...and vastly different from the demeaning stricto sensu originally posted.

I would like to believe that Canon users have learned something form the ridiculous "Oh, you aren't even ripe yet! I don't need any sour grapes" stance of Nikon users, regarding full-frame, until 8 years ago.

PK

--
“Loose praise may feed my ego but constructive criticism advances my skills”
************************************************************
-------------------------------------------------
http://www.pbase.com/photokhan
(PBase Supporter)
-------------------------------------------------
 
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Potemkin_Photo said:
it'll be crap again
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why's it crap? in reality - canon's imaging segment is only what 30% or so of the entire company?

being in NYT's .. seems to smell like office / corporate products to me. Office Business Unit of Canon is right now growing the quickest for canon and hugely profitable.
 
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It's been leaked that "See Impossible" will be the Announcement of Canon's Master of Wit and Repartee Awards 2014.

We hear that there have been some crackers found lurking in the DPR Comments, among them:

I guess Canon is FINALLY putting Exmore R sensor in eos bodies.

One size fits all adjustable lens cap.

I can't wait for the new Hello Kitty! edition Rebel camera.

Another camera using the same 18MP sensor? (This one actually took a surprisingly long time to materialise )

Canon is goin to annouce that they are goin into the washing machine business

And one we particularly liked but thought that maybe it was perhaps too clever and had our doubts whether some of the audience would get it:

See 'M' possible. New EOS M.

So first prize goes to an entry which clearly stood out for its understated cleverness and masterful use of the English language:

it'll be crap again

Our congratulations to the worthy winner!
 
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ADW02 said:
There is one thing I know for absolute certain--we photographers have a strong tendency to think the whole world is supposed to revolve around our issues. It seems as if 99.9% of the responses to Canon's new ad pertain to photography. And I think that's because we have the illusion that Canon only exists to satisfy our needs.

I'd love it if a big MP camera is announced, or a wunderkind mirrorless body. And that may happen. But in being objective, we have to consider that for Canon digital photography is just one segment of a vast industry.
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What if they're unleashing the worlds greatest copier?
 
guatitamasluz said:
Astrophotographer 10 said:
See impossible implies seeing in low light/dark like a Sony A7s.

Canon had a very sensitive full frame CMOS chip that was announced a few years back but I haven't seen in any product (unless its security cameras?).

Perhaps a competitor to the Sony A7s with ultra low light sensitivity?

Greg.
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good point, Greg. Quite down my lane. Did you mean this one?

http://www.canon.com/news/2013/sep12e.html

If it turns out in a development announcement of a new canon dslr body, then the 1DxII maybe won't be that far off anymore...

Cannot wait to see what this could mean for a next 5D...
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It would make so little sense though to announce something based on a great new sensor, two weeks after announcing the 7D II with a basically older sensor.

Very anxious to see what it is, just to satisfy my curiosity.
 
PhotoKhan said:
Dave Luttmann said:
We already know Canon users don't need more rez or DR....cuz they keep saying so right here in the forums.
Click to expand...
This is fallacious, to say the least.

I have never read anyone here (...at least not anyone worth reading...) stating that.

What has been said countless times and mainly in reply to "activists" like Mikael Risedal, is that those shortcomings are not an impediment for superior photography, as recurrently proven by great photographers - from any photography genre - that use the current crop of Canon offers equipped with that frantically-claimed sub-technology.
Click to expand...
The xD forum is more reasonable in this respect but check out the xxD forum and you'll find a very vocal group that believes no one needs more DR than ay current Canon camera provides including the original 7D and 5D3.

Bob
 
Timbukto said:
The strongest tie in to their 'see impossible' slogan would be the 5 layer foveon like stack that takes in both UV and IR light.

http://www.imaging-resource.com/new...-five-layer-sensor-with-uv-and-ir-sensitivity

Canon which already has a good reputation for skin tones is pushing the envelop further in that direction. And I would also imagine a UV/IR sensitive stack has interesting possibilities in astrophotography, and probably the best possible CA corrections possible (i.e. purple fringe for example is CA off of mainly UV light I believe). And of course the color stack means far greater color resolution.
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Agree that it would probably be used for better color purity and better CA etc. corrections.

IR also has interesting possibilities for creative photography, just imagine that IR photographers could use one camera for both IR and normal (visible light) photography with good quality for both. But an internal IR/UV blocking filter that can be switched (like some Sony Nightshot cameras were using) would be an easier solution for that than a complicated new sensor, given all the absorption problems with extra layers.
Timbukto said:
Given the strange marketing push and slogan I am almost convinced its the fruition of the UV/IR sensitive sensor stack...

My second guess for the slogan would be an EVF/OVF hybrid, but IMO that slogan doesn't fit nearly as well...as seeing UV/IR to the human eye is truly impossible...and seeing an EVF/OVF hybrid is just a neat idea but not really 'impossible'.
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Seeing UV/IR is NOT impossible for the human eye, only difficult in general. Some people can see decently in near-UV or near-IR, and just imagine the future possibilities with some weird mutation or deliberate genetic engineering (maybe you heard about that experiment where people try to get better IR sensitivity for their eyes by changing their diet?).

An EVF/OVF hybrid could be very useful, just imagine being able to switch to a magnified Liveview in an instant to check exact focus, boost exposure in low light conditions etc. (said otherwise, see things you can normally not see in the OVF viewfinder).
 
PhotoKhan said:
If it really was for something radically different, important and innovative, this would be a worldwide campaign, not a national one.

The last time something like this was done in a restricted market (Japan) it was for a white Kiss.

If this (local teaser/minor offer) turns out to be the case, then it was a bad move.

When companies allow marketing "cleverness" to trump over weighted, serious approaches things always go awry.

Canon is a main-stream, "pachydermic" and sub-innovative. It does not have to be so, but it tends to because it is a market leader with decades used to establish a position.

For companies like these, ground-breaking, innovative approaches are not their forte. They much more prefer to keep their eyes open and rapidly move into acquiring small, agile companies that come up with effective radically different proposals (....or just buy their revolutionary solutions...) than they are prone to nurture and incentivize development teams to have it done in-house.

This is a positive trait for their well-being, success and even survival but can be perceived as negative, when transmitted over a communicational vector.

Allowing some smart-ass creative to actually underline this corporate characteristic with a copy like this one is ill-advised, to say the least.

When tomorrow comes and, most probably, something minor pops along all that will be left standing is that a lot of consumers/costumers will have had a "heads-up"/reality check into how sub-revolutionary Canon actually is.

PK

--
“Loose praise may feed my ego but constructive criticism advances my skills”
************************************************************
-------------------------------------------------
http://www.pbase.com/photokhan
(PBase Supporter)
-------------------------------------------------
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I agree that is what is interesting about this teaser more than previous ones is that it has a lot of visionary statements...akin to Apple's 1984 commercial. Not only is it visionary it does it in a very confrontational manner...it pretty much says Canon is visionary even though *you* may not be.

However it is this rather brash attitude that would make it incredibly awkward if the result is a photocopier (i.e. this is more Go-Pro get out and shoot or take videos type advertising not oh we have a really nice office appliance advertising). Its possible that they do a competition of very action/sports oriented photos to market the 7DMKII however as it may make more sense to try to garner more marketing for a camera they just released instead of a 'new' imaging tech that overshadows the 7DMKII.

In addition it has long been the perception that Canon USA is more of a go out and sell these Japanese products marketing division, more so than, go out and completely innovate on new products. That Canon USA gets to 'uncork' the bottle first on anything major would seem like an unexpected corporate governance change.
 
Timbukto said:
I agree that is what is interesting about this teaser more than previous ones is that it has a lot of visionary statements...akin to Apple's 1984 commercial. Not only is it visionary it does it in a very confrontational manner...
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visionary 1984 Apple commercial, in the sense that they already knew that in 30 years Apple would be Big Brother on steroids?
Timbukto said:
it pretty much says Canon is visionary even though *you* may not be.
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let's hope Canon is not going to betray their loyal sheeple like Apple did/does ...
 
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Canon should have designed the landing page to look more believable. The page does not help carry the message, therefore their claim of the impossible becomes IMPOSSIBLE.
 
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