rwl408 wrote:
You have tried very hard to have a hit product but have not been successfully yet.
No true. The K10D was a hit, and arguably many others (e.g. Weather Proof Optios)
Being a small player, you have had a hard time to compete with big players (Canon, Nikon and Sony),
Small player in the photo arena perhaps, but not as a company. Ricoh as a company is as big as, if not bigger than Nikon.
or even niche players (Fujifilm, Olympus and Panasonic) in the technology front to win new users. You know your users are price-conscious, to say it nicely
That's a polite way to put it indeed. " Pentaxians " want the best for the least. We're a cheap bunch !
, but if you look deep into them, you should have noticed that the majority of them are photography savvy too and don't always overvalue technology or brand name.
Hummm, and that's why some of us won't even consider the K3 because the Ricoh company name is printed on the camera ! I think many Pentax users have either a complex of inferiority or superiority wrt brand. They're certainly not neutral about it, that's for sure.
Here is an idea that may just give you that hit product - a digital version of K1000. Yes, a low-technology FF DSLR. No AF, no auto ISO, no auto-anything. Simple metering and only "M" mode. (Av mode can be considered but highly discouraged.)
Interesting idea, and not new as many pointed out, but unfortunately doomed to fail. Just read some of the comments that came out after the K-01's release to get a sense of the small things that will turn people off. Such a camera would be blasted with negative comments pointing out all that it cannot do (even if intentionally), leading to an overly negative response and huge criticism form the vast majority of reviewers where quantity of features is better than quality. i.e. not good for business.
It will be low priced because it is simply to design, use fewer parts and easy to manufacture.
Not necessarily. Designing a camera that is intentionally crippled, would still use the vast majority of existing components. All that would be omitted is the hardware (knobs and dials) needed to access these functions. Very little if any cost savings, especially in a low production volume, niche market body. If anything, the high quality prism, large sensor, quality mirror box/assembly, quality shutter, and quality construction will account for a significant cost, and I don't think a K1000 like camera could be build for less than $1000.
But the main selling point isn't the low price, which is nice, but being a proud owner who has the skill to use it. Imaging what would one feel when shooting along-side someone with a auto-everything Canon or Nikon?
... they may actually feel jaleaous and limited in what they can do, though they'd likely display their new shinny K1000D Classic with pride. No video, no AF, no multizone metering, no TTL, no continuous shooting... gee, you have to actually think to take a photo. A romantic idea I agree, but not very practical in the end.
Instantly such a digital K1000 will be very popular among photography students just like the old film K1000, especially if you pair it with low-cost new manual lenses coating for digital sensor.
It might be popular only if you could buy such a camera for $250 or less (Art students are poor !), which I don't think is possible.