What is Nikon Thinking?

ThomasMiller

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A D60??? Okay, it's really just a more distinct D40X for the market, but where are the lenses everyone's begging for??? Where are the updated primes? Where's the re-born 80-400???
Well...the 24mm is an expensive "maybe" lens I guess.

--
Thomas (Lord Nikon!)
 
Nikon hit a home run in Japan with their D40 / D40x for 2007, I'm extremely curious what the D60 will do for the bottom line in 2008.
A D60??? Okay, it's really just a more distinct D40X for the market,
but where are the lenses everyone's begging for??? Where are the
updated primes? Where's the re-born 80-400???
Well...the 24mm is an expensive "maybe" lens I guess.

--
Thomas (Lord Nikon!)
--
Regards, David Chin

Pics:
http://www.pbase.com/dlcmh
http://www.flickr.com/photos/davidchinphoto
http://www.davidchinphoto.com/
 
I am happy with a micro redesign, but I know I am in the minority on that one. The others, wow. Esoteric and nice kit lens...
--
Rich Lanthier
Having fun with photos.
A little searching can go a long way (if the search is up!).

 
They have people three three deep in lines all around the globe for D3's at five grand a pop. I bet those folks waiting for D3's are glad to hear Nikon is spending time on something they do not want in the first place.

Seems silly to me. I know of now one wanting a D60
--

Nikon D300 is the best camera in the world!!!!!!!!!!!!!!
N i k o n D 3 0 0, D 2 0 0, F u j i S 5, 8 - S b - 8 0 0' s

N i k k o r P r i m e s 1 0 . 5 m m, 2 4 m m , 2 8 m m, 3 5 m m , 5 0 m m 1 . 4, 6 0 m m M a c r o, 8 5 m m 1 . 4

N i k k o r Z o o m s 1 8 - 2 0 0 V R, 2 4 - 8 5 E D, 7 0 -2 0 0 V R, 8 0 - 4 0 0 V R

 
Seems silly to me. I know of now one wanting a D60
And I bet you knew of noone wanting a D40/D40x either. Yet the D40 is the camera that allowed Nikon to beat Canon in Japan this year. The D40, not the D3. Likewise, the D60 is the camera that will allow Nikon to earn most of their money on the market this year, not the D3 or even the D300.

The high end is there to advertise for the low end, but it's the low end that earns the cash.

So it's pretty logical that Nikon updates it's most successful DSLR to keep the presure on Canon.
 
Well, the 16-85 is indeed true. Looks promising, but overpriced.

--
just me :)
Teddy

========

'just press that freakin' (shutter) button' - An image poorly captured, is still better than an image not captured at all.
 
A D60??? Okay, it's really just a more distinct D40X for the market,
but where are the lenses everyone's begging for??? Where are the
updated primes? Where's the re-born 80-400???
Well...the 24mm is an expensive "maybe" lens I guess.
They're thinking wisely. Addressing the market segment with increased revenue. Which is consumer segment. I think it is a VERY wise move for the long run.

Moreover, the new 16-85 VR II lens it will sell like hell. How many do you think would have bought a $$$$ 50mm f/1.2 or a 85mm f/1.4 VR II or a "new" 70-200 ?

My guess is that, from now on, they will announce any pro stuff (if any) AFTER Canon announcements. They have learned the lesson (see D3 and D300 announcements).

What is interesting is this tilt-shift lens. I wouldn't have imagined they will jump with something like that.

cheers

miancu
--
Thomas (Lord Nikon!)
--
-------------------------------
http://www.flickr.com/photos/nikonion
http://nikonion.smugmug.com
 
They have people three three deep in lines all around the globe for
D3's at five grand a pop. I bet those folks waiting for D3's are
glad to hear Nikon is spending time on something they do not want in
the first place.

Seems silly to me. I know of now one wanting a D60
Actually I know a lot of people contemplating into buying a dSLR, the first one for them and, if two years ago they would have opted for Canon's rebels, right now they're looking at Nikons and Pentaxes too.

Luring a potential customer into a entry-level camera means increased probability to keep her/ him with you (i.e. with your system).

So what is so hard to understand ? Plain marketing and sales strategy.

So, about new lenses:

For D300:

Do you think the 17-55DX sucks ?
What about the 70-200 ?
Have more money, why don't you jump into the 200-400 ?

For the D3 - they already provided you two pro lenses. And you can chose from all the rest (non DX).

Bottom line, look around: all companies drop manufacturing their primes. It is not profitable anymore. That's the truth. I'm not talking about medium format which is another league. And for niche needs, you have it partially covered by Voigtlander, Zeiss and others.

So ?

Congratulations, Nikon. You seem to understand that you need to have more market share. Which means more returns and funding for R&D and stuff.

cheers

miancu
--

Nikon D300 is the best camera in the world!!!!!!!!!!!!!!
N i k o n D 3 0 0, D 2 0 0, F u j i S 5, 8 - S b - 8 0 0' s
N i k k o r P r i m e s 1 0 . 5 m m, 2 4 m m , 2 8 m m, 3 5 m m
, 5 0 m m 1 . 4, 6 0 m m M a c r o, 8 5 m m 1 . 4
N i k k o r Z o o m s 1 8 - 2 0 0 V R, 2 4 - 8 5 E D, 7 0 -2 0 0
V R, 8 0 - 4 0 0 V R

--
-------------------------------
http://www.flickr.com/photos/nikonion
http://nikonion.smugmug.com
 
Seems silly to me. I know of now one wanting a D60
And I bet you knew of noone wanting a D40/D40x either. Yet the D40 is
the camera that allowed Nikon to beat Canon in Japan this year. The
D40, not the D3. Likewise, the D60 is the camera that will allow
Nikon to earn most of their money on the market this year, not the D3
or even the D300.
The high end is there to advertise for the low end, but it's the low
end that earns the cash.

So it's pretty logical that Nikon updates it's most successful DSLR
to keep the presure on Canon.
Well said.
--
-------------------------------
http://www.flickr.com/photos/nikonion
http://nikonion.smugmug.com
 
I did not say coming out with a D60 would cost them money. They seem to know how to keep their pockets lined.

I do however think they should keep the factories running with the products necessary to support the current products already out on the market. Try finding a BL-3 battery cap on planet earth just now. Not an easy task.

Do you remember when it was all but impossible to find a 18-200mm VR lens?

I think Japan needs to work on filling need in all areas of of the products we are using now. I bet the BL-3 battery cap is still in short supply long after they have Wal-mart's overstocked with D60's for next Christmas! Anyone interested in that bet?
--

Nikon D300 is the best camera in the world!!!!!!!!!!!!!!
N i k o n D 3 0 0, D 2 0 0, F u j i S 5, 8 - S b - 8 0 0' s

N i k k o r P r i m e s 1 0 . 5 m m, 2 4 m m , 2 8 m m, 3 5 m m , 5 0 m m 1 . 4, 6 0 m m M a c r o, 8 5 m m 1 . 4

N i k k o r Z o o m s 1 8 - 2 0 0 V R, 2 4 - 8 5 E D, 7 0 -2 0 0 V R, 8 0 - 4 0 0 V R

 
The wave of peple who were lured out of P &S by the low cost D40 will propogate upward into higher end models, people buying better cameras lenses whatever.

The D40 was widely ridiculed at introduction, bashed to smithereens by the besser wissers.

Its Nikons biggest bread winner today and they are thrashing Canon at their own game.

The D60 will likely go the same way.

As an aside, the now well loved D50 got bashed as well.

Just because you dont want one dosent mean nobody else will buy it.

The rumors of the DX formats imminent demise is very unimformed.

Now a decent wide angle prime...
--
Phil_L
 
The wave of peple who were lured out of P &S by the low cost D40 will
propogate upward into higher end models, people buying better cameras
lenses whatever.

The D40 was widely ridiculed at introduction, bashed to smithereens
by the besser wissers.

Its Nikons biggest bread winner today and they are thrashing Canon at
their own game.
And with better built bodies and better optical performer lenses at entry level.

At least three very affordable cameras. And I bet Nikon will sell the D60 kit with the 16-85 lens at a price for the lens which probably would be half the price of the standalone lens, trying to beat the segment of rebels + 17-85 IS.

So it's pure commerce.
Now, what would I prefer ?

Well, from my personal point of view, I would love to buy a 70-200 f/2.8 with VR II with only 500 bucks. he he

But who cares about one single consumer ? Or ten with the same profile ? Or ten thousand ? "Million" is the reference. The white collar figure game is yelling that 1 million "consumed" 55-200 VRs (~ 200 M $) is better than 10.000 70-200 ( 15 M $).

I am sure that such returns will partially be mirrored by better R&D and more products for the pro segment of the market. But that takes time. I haven't worked in a manufacturing company, but R&D and production costs should be a lot times higher than for consumer good. Am I wrong ? I would like so much to hear from somebody with experience in this field: hi-tech gear R&D costs...

I hope that these years will bring Nikon a stable financial situation and wonderful products for us, hobbyists. I hope this will happen also for the pros. But I have a slight doubt that pros change their gear once a year...

And this is also better for Canonites, Pentaxians etc. because competition will bring better stuff on the market.

Or at least this is what they say.

cheers
The D60 will likely go the same way.

As an aside, the now well loved D50 got bashed as well.

Just because you dont want one dosent mean nobody else will buy it.

The rumors of the DX formats imminent demise is very unimformed.

Now a decent wide angle prime...
--
Phil_L
--
-------------------------------
http://www.flickr.com/photos/nikonion
http://nikonion.smugmug.com
 
this range of DSLR need liveview because of a users who are coming from P&S.

i hope we would seen new d80 -> d90.

i just hope that because of missing features on d60 compare to Canon 450d Nikon will put a good price for it. But I'm afraid that this will not happen.

Also I'm dissapointed because Nikon didn't make better body for D60 - more rubber etc..In this respect Canon 450D, Pentax K200d, Alpha A200 are better choice for money.
 
Well, the 16-85 is indeed true. Looks promising, but overpriced.
Have you seen the official Nikon MTF for VR16-85? It look very promising and definitely not overpriced, the MTF for the VR16-85 looks much better than the very good 18-70, and looks on the same optical level as the 17-55, though with smaller apertures of course.

I'll bet it will be a killer lens.



Regards
Ole Thorsen
http://www.pbase.com/ole_thorsen
  • OMNISCIENCE
Knowing what
thou knowest not
is in a sense
omniscience.
(Grook by Piet Hein)
 
Well the answer's always the same:

1. Nikon doesn't think

2. There's always fanboys on this forum that will argue and defend anything Nikon does or doesn't do.

--
All I can afford is a (old) half-frame from Thailand.
 
D60 - Nikon wants to secure the share at the market of beginner's DSLR. As a matter of fact, there is a keen competition there. A lot of brands.

The new lenses - Do not understand. The common and old D lenes need AF-S, ED, nano crystal coating, ...
 
I would say they are very syuccessful and they know what they're doing.

Be patient, you might be very surprised. Nikon NEVER delivers a product (unlike others) that is not properly tested and that meets their high standards.
A D60??? Okay, it's really just a more distinct D40X for the market,
but where are the lenses everyone's begging for??? Where are the
updated primes? Where's the re-born 80-400???
Well...the 24mm is an expensive "maybe" lens I guess.

--
Thomas (Lord Nikon!)
--
Yves P.
Share the Knowledge

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PBASE Supporter

Some pictures I like:
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Patience my young Padawan learner.
A D60??? Okay, it's really just a more distinct D40X for the market,
but where are the lenses everyone's begging for??? Where are the
updated primes? Where's the re-born 80-400???
Well...the 24mm is an expensive "maybe" lens I guess.

--
Thomas (Lord Nikon!)
--
'Procrastinate now, don't put it off.'

 

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