Les Schofer
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Chip!!!Chip Feise said:Again I ask the simple question....Why are people only worried about
"technical issues" with the pro-digital cameras. What about some
discussions about the business end of working with digital gear. For
example How are you charging for digital capture...the same as for
film??? Also are your clients balking at your use of a pro digital
camera??? Listen folks I have posted some of these questions before but
nobody seems interested in them...so this leads me to believe that very
few if any "WORKING PROS" are actually posting on this fourm. Or are all
of you just giving your digital work away??? Newspaper staffers are
excluded from my last comments.
Great question to ask in another thread. I decided to start new one to get some dixcussion going on how we professionals are going to continue to earn a living with these new tools. When I take a digital image and deliver a file to a client for a brochure I am solving his visual communication problem with a $28k camera instead of consumables (film, lab fees). I let him(her) preview the shot on a $3500 laptop instead of a $3.00 Polaroid. I hand him a digital file that means he doesn't have to pay $35+ for a drum scan. I print it out on the desktop to my $8k dye sub printer and avoid a $12 custom print fee. I am providing services in a different way than before, and amm providing services that someone else used to provide. There are new profit centers here that the technological swing has dumped into the photographer's lap at a reasonable price. I believe that this is the start of a new business era for photographers, but if we give away services that have real worth and should be charged for, we'll all be in a world of hurt.
I encourage some cyberdiscussion here on ways to structure our businesses and take advantage of what this new technnology has made possible.
Les Schofer
Schofer Digital