The following is off-topic, but this
is a forum for beginners, and there's no point in giving them bad information.
In a nutshell, your camera ( any camera) wants to meter the scene to return a value of 18% gray.
This is one of the great myths of photography, and dang it's hard to beat it down. In-camera metering and automatic exposure is far more complicated than all that, and "18%" doesn't figure into it at all (except in a rare case).
To start with, there are four pieces that need to fit together.
- The in-camera metering system that measures the light.
- The auto-exposure system that sets the exposure settings.
- The ISO setting that the auto-exposure system uses.
- The ISO setting that controls the sensitivity of the sensor.
In-camera metering systems used to be very simple. They measured the light from the whole screen and reported the Bv (brightness value) level. The Bv level calculation included a factor called "K" which was set by the manufacturer. Typically, K was chosen so that an exposure directly based on the reported Bv level would give an overall brightness level of 12-13% (not 18%).
Today, almost all cameras use some form of multi-zone metering — it might be called evaluative metering, matrix metering, pattern metering, or whatever. Multi-zone metering attempts to guess what kind of scene is being photographed, then make allowances for that by adjusting the reported Bv level up or down. Crude example: if the apparent subject seems a lot darker than the rest of the frame it's probably a back-lit subject, so the Bv level will be reported on the low side, closer to what the apparent subject is.
The auto-exposure system then takes the Bv measurement and attempts to set an appropriate exposure depending on the mode (P, A/Av, S/Tv, various scene modes, etc.) and — for some modern models — auto-ISO capabilities. In doing so, it uses the ISO value as an Exposure Index, and it also factors in the Exposure Compensation that is the topic of this whole thread.
After the image has been captured, the sensor data is read out using the ISO value to determine the amplification needed for the signals. The lower the ISO value, the lower the amplification.
So here's the thing...
There is no "18%" target for the image brightness. The manufacturer has total control over (1) how the multi-zone metering operates, (2) what K factor is chosen for the metering system, and (3) what the relationship is between the Exposure Index in auto-exposure and the sensor amplification at a given ISO setting. The manufacturer's goal is to try to produce what its customers will consider to be well-exposed images in as wide a variety of conditions as possible.
Very few auto-exposed images from a digital camera will be anywhere close to 18%. Most people find that to be way too dark for color images, and generally prefer something closer to 25%. So that's what the manufacturers aim for.
I mentioned a "rare case" where 18%
does come in. The current ISO standard for digital camera sensitivity (ISO 12232:2006) has an option called Standard Output Sensitivity (SOS). A camera manufacturer
can choose to rate the ISO sensitivity using SOS provided that the camera doesn't use multi-zone metering and the output format is sRGB JPEG. In that situation, the ISO SOS specification basically says that the output of the sRGB JPEG must be 18% plus or minus 1/3 stop.
SOS is rarely used by camera manufacturers, for a number of reasons. Obviously, the multi-zone metering and output formats other than sRGB JPEG get in the way. More significantly, almost everyone thinks that 18% outputs are seriously underexposed (at least for color photos). The Canon EOS Rebel XTi (400D) never officially used SOS, but the images it produces strongly suggest that there was an attempt to reduce the sensor amplification at a given ISO setting in order to produce the 18% figure. And buyers howled at how dark the pictures were that it produced. The earlier and later models in the Rebel line produce considerably brighter pictures.
The bottom line:
The camera manufacturer decides how bright auto-exposed images should be, and "18%" doesn't figure into it at all (with the rare exception of SOS ISO ratings).
Some references:
A layman's introduction from Thom Hogan:
http://bythom.com/graycards.htm
A bunch of gory detail, unfortunately written prior to the current ISO sensitivity standards:
http://dougkerr.net/pumpkin/articles/Scene_Reflectance.pdf
The DC-004 specification on which the current ISO sensitivity standards are based:
http://www.cipa.jp/english/hyoujunka/kikaku/pdf/DC-004_EN.pdf