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How much should I charge?

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HockeyFreak

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Hello,

I first posted this in the 20D forum and somebody recommended I post in the "Pro Forum" to get more results.

I recieved this email today from a French magazine publisher about airplanes.

"Mister,

I send you this e-mail because I have seen one of your photographs on
the http://www.airliners.net (925096)
I’m working for a French magazine called “Info-Pilote”, 25.000 copies a
month, which speaks about light airplanes. Do you agree if we decide to
use this photograph (925096) for our publication?
We need to know the price you’ll ask us if we decide to use it on a
double page, a page, a half page or a quarter of page.

We hope you’ll give us your answer as soon as possible because it’s for
our December magazine.

Thanks,

--- ---- ----- (Journalist)"

Here is the website from that magazine. It is in French, and unfortunately even with my limitied College/high school French courses I can't read it.

http://www.ff-aero.fr/accueil.php

This is the photo in question...



This same photo made it to the airliners.net "Photographers Choice Awards" page which is displayed on the front page for as long as viewers vote it the top photo.

I have never sold a photo and this is the first time someone from a publisher has asked for permission and a price to use one. Since the email said it sells "25.000" copies a month, I am assuming that is 25,000 copies. That is quite a few copies with people around the world reading it I am sure.

Now, since it is a nice photo IMO. I am thinking they should go with the double page for their publication. My question, how much would you charge for them to use your photo?

I only ask here because many of you are in the business to make money off your photos. And with your experiences I am sure you know what to charge.

Thanks
 
double page at least $1000. the rest divided from there.
HockeyFreak said:
Hello,

I first posted this in the 20D forum and somebody recommended I
post in the "Pro Forum" to get more results.

I recieved this email today from a French magazine publisher about
airplanes.

"Mister,

I send you this e-mail because I have seen one of your photographs on
the http://www.airliners.net (925096)
I’m working for a French magazine called “Info-Pilote”, 25.000
copies a
month, which speaks about light airplanes. Do you agree if we
decide to
use this photograph (925096) for our publication?
We need to know the price you’ll ask us if we decide to use it on a
double page, a page, a half page or a quarter of page.

We hope you’ll give us your answer as soon as possible because it’s
for
our December magazine.

Thanks,

--- ---- ----- (Journalist)"

Here is the website from that magazine. It is in French, and
unfortunately even with my limitied College/high school French
courses I can't read it.

http://www.ff-aero.fr/accueil.php

This is the photo in question...



This same photo made it to the airliners.net "Photographers Choice
Awards" page which is displayed on the front page for as long as
viewers vote it the top photo.

I have never sold a photo and this is the first time someone from a
publisher has asked for permission and a price to use one. Since
the email said it sells "25.000" copies a month, I am assuming that
is 25,000 copies. That is quite a few copies with people around the
world reading it I am sure.

Now, since it is a nice photo IMO. I am thinking they should go
with the double page for their publication. My question, how much
would you charge for them to use your photo?

I only ask here because many of you are in the business to make
money off your photos. And with your experiences I am sure you know
what to charge.

Thanks
Click to expand...
 
I don't know about what to charge for that, but that pilot has got some issues coming in that sharp :) He dropped hundreds of feet per second if the scale is correct on that picture...Love it

and based on what i've seen and sold, i'd say $1000 for double page and divide from there sounds very reasonable
--
Chris
 
It's no doubt a take-off. A light 757 or MD-80 that I fly can out climb any non afterburning fighter. It could have been a light business jet too as they perform very well. Weight is the key.

As far as the photo, you're not going to get a whole bunch of money from a small publication like the one that is interested. I would say you should ask for $500, but will probably get less. Certainly don't give it away, but work with the gentleman and you may get future work. It will help your portfolio too to have such a nice image published.

Good luck and keep up the great work!
--
Christian Boice
Humanitarian and All Around Great Guy
Thinking lately that pbase blows!!!
http://www.pbase.com/skysnake/
 
While I agree that shot is awesome... I don't think he'd get anywhere near $1k for use of the shot. 20k is fair circulation, but my guess is that it's "cheap" circulation.

My brother flies and I've been to his house flippin' through some of his airplane magazines... well, I use that term loosely. The quality is only fair, and they're after a small market.

I'd expect no more than maybe US $200.

I could be totally off base, Freak, but that's just my guess.

Jim

--
Jim Fuglestad
http://www.fuglestadphotography.com
http://www.pbase.com/jfuglestad/galleries
http://www.pbase.com/jfuglestad/366
  • You're not in third grade anymore. Take as many recesses as you want!
  • Why simply live and let live? Live and help live.
 
The letter you posted seems legit, and I have no reason to question it except ... Paper-and-ink magazines with a December publication date would have made final editorial decisions at least a couple of months ago. They would have completed artwork, story and layout work. The actual magagines would have been printed by now, or at least be in the final stages of printing and binding. Magazines with which I've dealt make freelance purchases at least six months before publication date, and most work close to a year ahead.

A legitimate magazine, but one having questionable ethics, could be trying to pressure you into a quick commitment. It's the "I'm going to be so happy to to see myself in print I won't ask for money" ploy that often works with non-professional photogs. If you go that route, you'll probably be published but not in December. "Unforeseen delays" will push back publication until about July 2006. If you ask a reasonable fee for one-time publication, you likely will be told there's no budget.
 
lllZ3R0lll said:
I have no idea but WOW, that is one amazing photograph! How did u
capture it? And where were you?
Click to expand...
Here is what I used...Canon 20D, 50mm f/1.8 MK-II @ f/18, 129sec., ISO-200. And I was probably about 2,000 ft. from the end of the runway. There is a lot more in the picture but this is the final cropped picture.
 
As someone noted, it was a UPS 767 on takeoff. And it "appears" steep (almost straight up) because of the viewpoint. That plane climbed up probably over 4-5 miles before turning. If you were to look at it from the side, it would show the angle of climb.

Anyways, thanks for the suggestions. I am going to email them back and offer a starting point at $1,000 for a full page. And then go down from there for the smaller sizes. I am also going to ask how many times it will be printed, the size, and if they are using it on the website.

Regarding the "Red Flag" comment. Yes, I too thought about that. I have a friend that works at a company who tests food and writes articles for their magazine. She has been working on her story since middle of October for the December holiday publication. So I know it takes a long time for the publication process. Maybe they already have the story and are just looking for a picture before printing it.

Thanks again and I will have to let you know how it goes with the pricing.
 
HockeyFreak said:
Here is what I used...Canon 20D, 50mm f/1.8 MK-II @ f/18, 129sec.,
ISO-200. And I was probably about 2,000 ft. from the end of the
runway. There is a lot more in the picture but this is the final
cropped picture.
Click to expand...
Sorry, I also used the Adidt wired/wireless remote and a cheap $25 tripod from Target. LOL, I know not the best tripod but it worked amazingly.
 
As an established photographer I'd say $800-$1000. As a not established photographer I'd say you can get about $400 tops. 25,000 is not a huge circulation.

Just make sure to specify the rights out clearly, i.e. one time rights; and also spell out net usage and web usage purposes.

In the future if you sell more photos and build a base, then you'll be able to charge more.
 
Shutter. said:
While I agree that shot is awesome... I don't think he'd get
anywhere near $1k for use of the shot. 20k is fair circulation,
but my guess is that it's "cheap" circulation.

My brother flies and I've been to his house flippin' through some
of his airplane magazines... well, I use that term loosely. The
quality is only fair, and they're after a small market.

I'd expect no more than maybe US $200.

I could be totally off base, Freak, but that's just my guess.

Jim
Click to expand...
Yeah, you certainly can ask more and see what they say but, for a fairly small circulation magazine, editorial use, my guess is something around $200, too. Beautiful picture!

--
Mark
http://www.scheuern.com/photoblog/
http://www.sportsshooter.com/members.html?id=3146
 
and I hope you get at least a grand for it.

You should consider submitting it to Aviation Week for their annual photo contest... very prestigious if you win.
 
JohnClif said:
and I hope you get at least a grand for it.

You should consider submitting it to Aviation Week for their annual
photo contest... very prestigious if you win.
Click to expand...
Thankyou,

How do I submit it to Aviation Week? Is there a website I can go to and email it to? That would be nice!
 
Hi all, here is what I have for my response that I have not sent yet (been a busy week, aye). Let me know what you think.
GI said:
Hi xxxxxx,

Thankyou for the email requesting to use my photo. I am excited to > have a magazine ask and have my picture published. This is the first time > anyone has asked to use one of my photos. So I am happy to work with > you to get my photo published for use in your magazine "Info-Pilote." > This will help me to start and get a portfolio built up for any future > requests by you and/or other publishers.

I just had a few questions regarding photo usage for http://www.airliners.net > photo (925096).

What is the picture being used for in your magazine "Info-Pilote?" By > that, I mean what story or article will it be used for?

I am not sure if you are using this in a single print run (for December), or > for future prints. Unless you require otherwise, I will agree that you have > permission for use of the photo (925096) for a single print run and no > other rights for use. If you need it for other uses (i.e. future prints, > website use, etc...) then let me know and we can work it out then. I, > xxxxx, retains sole intellectual property and copyright of the photograph. > Only the right to reproduce it in the magazine as described (25,000 > copies for December) is licensed to (xxxxxxx).

Regarding the price, since the photo is unique I ask $1,000 for a double > page print. And a decrease in price for a page ($750), a half page ($500) > or a quarter of page ($350).

Please let me know if you agree on one of these prices and I can send > you a High-resolution file for print.

Thank you.

Signed: (xxxxxxx)
Airliners.net screen name: (MSTAerodrome)
Click to expand...
I plan on sending this out today. But I look for your response(s) to see what everyone thinks. Thank you
 
I think you could lose most of the first paragraph.

I try to never begin a negotiation with "I've never done this before" even if I've never done it before.

--

 
Beacon said:
I think you could lose most of the first paragraph.

I try to never begin a negotiation with "I've never done this
before" even if I've never done it before.
Click to expand...
I agree, I just quick put this together this morning and saved it as a draft to think it over a little. That just doesn't good trying to sell something. Thanks!
 
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