Topaz Going Subscription

No more perpetual licenses are offered. My only Topaz product is Photo AI perpetual, and it's frozen for me at v3.3.3. My account says my only option is to 'renew' to v9.9.9 (that's the subscription-based Studio version) for $99.
You should be able to download and install version 4.04 as the latest perpetual.

https://community.topazlabs.com/t/topaz-photo-ai-v4-0-4/95163I
No, because my perpetual license was purchased in November of 2023. Updates to the perpetual version for me stopped in November 2024. That's the way I want it.
Ok, people who still need it can use the link.
I can download it, and probably install it, but I'm sure I can't use it. As I said, the only upgrade path offered to me is a move to the v9.9.9 Studio version subscription.

People would have had to purchase a perpetual license sometime prior to today and less than a year ago to make use of that download. No more perpetual license purchases after September 16 is exactly what the Topaz representatives have been saying in the forum.

25385d58adc64a84959cf6d675c4da84.jpg
 
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The revised EULA is now in place:

https://downloads.topazlabs.com/web-assets/Topaz - EULA Updated September 2025-fl2nr.pdf

This section may be of particular interest:

13.1. Term. The term of this EULA ("Term") commences when You first access the Services and will continue in effect until terminated as set forth herein. Your right to access the Services is contingent on an active, fully paid subscription. The Term for these services will automatically renew for successive periods unless terminated by either party for any reason. Upon expiration or termination of your subscription, your right to access and use the Services ceases immediately, and all Fees paid are non-refundable, except that if Topaz terminates this EULA for its convenience, Topaz shall refund to You, on a pro rata basis, any prepaid Fees covering the period after the effective date of termination. If You purchased a perpetual license to specific desktop Software prior to September 16th 2025, then, notwithstanding anything to the contrary herein, Your continued use of the eligible, last-supported offline version of that Software under such Legacy Perpetual License is governed by the EULA that applied at the time of that purchase (the “Legacy EULA”) and is grandfathered. Online features, cloud services, or third party components associated with any Legacy Perpetual License may be modified or discontinued without obligation to maintain those online features.

Of course section 17.5 still allows the company to amend the agreement at any time.
 
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No more perpetual licenses are offered. My only Topaz product is Photo AI perpetual, and it's frozen for me at v3.3.3. My account says my only option is to 'renew' to v9.9.9 (that's the subscription-based Studio version) for $99.
So $99 per year.

Don't pay and it's stops working ?
Any new stuff will stop working. The frozen perpetual licensed version will keep running.
Yes, I have both versions now available on my computer. Topaz Photo AI and the new Topaz Photo.
 
"Founder" Photo AI user here.


Very sorry to see it go subscription. I don't use it heavily so I won't be going with the Studio subscription until my perpetual copy of PAI 4.0.4 just doesn't cut it anymore.


Software advancements are coming so quickly that I really don't want to commit to anything else right now.


I have the LR/PS plan for $90/year. I wait until Prime Day to re-subscribe.

I'd be fine with that amount for Topaz but any more than that is hard to justify right now.


We'll see how this all pans out.

I'd like to see Topaz continue to develop but not at $200+ per year.
 
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"Founder" Photo AI user here.

Very sorry to see it go subscription. I don't use it heavily so I won't be going with the Studio subscription until my perpetual copy of PAI 4.0.4 just doesn't cut it anymore.

Software advancements are coming so quickly that I really don't want to commit to anything else right now.

I have the LR/PS plan for $90/year. I wait until Prime Day to re-subscribe.

I'd be fine with that amount for Topaz but any more than that is hard to justify right now.

We'll see how this all pans out.

I'd like to see Topaz continue to develop but not at $200+ per year.
My guess is that Topaz is going to be very disappointed with the number of people who choose to subscribe. It’ll see a big drop in revenue next month, when many people who would have taken advantage of BF upgrade deals refuse to buy subscriptions, which are clearly priced too high.

Greedy Topaz wants significantly more from me for each year’s rental than I would have expected to pay for an upgrade of my perpetual licences. So it’ll get nothing from me, and many others.

No doubt, we refuseniks will then be bombarded with increasingly desperate discount offers, possibly including private perpetual licence upgrade offers.

Topaz is probably too small to be noticed, but this looming disaster would make a good business school case study.
 
"Founder" Photo AI user here.

Very sorry to see it go subscription. I don't use it heavily so I won't be going with the Studio subscription until my perpetual copy of PAI 4.0.4 just doesn't cut it anymore.

Software advancements are coming so quickly that I really don't want to commit to anything else right now.

I have the LR/PS plan for $90/year. I wait until Prime Day to re-subscribe.

I'd be fine with that amount for Topaz but any more than that is hard to justify right now.

We'll see how this all pans out.

I'd like to see Topaz continue to develop but not at $200+ per year.
My guess is that Topaz is going to be very disappointed with the number of people who choose to subscribe. It’ll see a big drop in revenue next month, when many people who would have taken advantage of BF upgrade deals refuse to buy subscriptions, which are clearly priced too high.

Greedy Topaz wants significantly more from me for each year’s rental than I would have expected to pay for an upgrade of my perpetual licences. So it’ll get nothing from me, and many others.

No doubt, we refuseniks will then be bombarded with increasingly desperate discount offers, possibly including private perpetual licence upgrade offers.

Topaz is probably too small to be noticed, but this looming disaster would make a good business school case study.
We're on the same page. Not really seeing the initial pricing as being a strong value at the moment. I can afford to wait a bit.

It's a crazy moment in time. Just read that the average new car purchase price is over $50K now. Bargain priced new car sales are slumping. Interest rates on new car loans is 9% for folks with good credit.


Wealth inequity is growing rapidly.

Indiscriminate and punitive tariffs are affecting prices for everything. Unintended consequences abound.

Tech layoffs are an everyday occurrence where I live (PacNW)

Buckle up, everyone.
 
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"Founder" Photo AI user here.

Very sorry to see it go subscription. I don't use it heavily so I won't be going with the Studio subscription until my perpetual copy of PAI 4.0.4 just doesn't cut it anymore.

Software advancements are coming so quickly that I really don't want to commit to anything else right now.

I have the LR/PS plan for $90/year. I wait until Prime Day to re-subscribe.

I'd be fine with that amount for Topaz but any more than that is hard to justify right now.

We'll see how this all pans out.

I'd like to see Topaz continue to develop but not at $200+ per year.
If you have PAI 4.04 you may be eligible to subscribe for $84 a year as I was..



29f495e1344140439b3d937491c9e1a6.jpg



--
Tom
 
Thanks, Tom
Will check it out.

Update: pricing out at full price for me - $21/month on an annual subscription.

I'm in at $84. Out at $21/mo. :)

I suppose I could contact them and ask for that pricing but I'm in no hurry.

I don't really use the cloud processing and am unsure of what Photo is delivering over Photo AI at this stage of the game. They say the upscaling is better but I don't really care too much about that.

Will stick to the wait and see strategy now.
 
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Thanks, Tom
Will check it out.

Update: pricing out at full price for me - $21/month on an annual subscription.
I'm in at $84. Out at $21/mo. :)

I suppose I could contact them and ask for that pricing but I'm in no hurry.
I don't really use the cloud processing and am unsure of what Photo is delivering over Photo AI at this stage of the game. They say the upscaling is better but I don't really care too much about that.
Will stick to the wait and see strategy now.
I have both Photo AI and Gigapixel AI with current upgrade contracts. That entitles me to an ‘upgrade’ to the full Topaz Studio, including products I’ve never had any interest in. The downside is that I’m quoted $163 pa to rent it. That might be a good deal for people who are heavy users of the whole Topaz product line, but not for me. They’ve not offered me a quote for just Topaz Photo rental (not that I’d be interested anyway).





This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
 
Wealth inequity is growing rapidly.
Indiscriminate and punitive tariffs are affecting prices for everything. Unintended consequences abound.
I don't think the many consequences we're seeing are unintended at all. Intentional chaos.
 
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Wealth inequity is growing rapidly.
Indiscriminate and punitive tariffs are affecting prices for everything. Unintended consequences abound.
I don't think the many consequences we're seeing are unintended at all. Intentional chaos.
If chaos was the goal - mission accomplished. :(
 
I think the major plus is that the subscription includes Video AI which had been quite expnsive. The video processing is excellent. I have not paid for upgrades to video, but I still use the version I have and it is really good at improving video.

If you do extensive photo and video, the deal looks attractive.

That said, personally I don't do too much video, so it's not for me.
 
Thanks, Tom
Will check it out.

Update: pricing out at full price for me - $21/month on an annual subscription.
I'm in at $84. Out at $21/mo. :)

I suppose I could contact them and ask for that pricing but I'm in no hurry.
I don't really use the cloud processing and am unsure of what Photo is delivering over Photo AI at this stage of the game. They say the upscaling is better but I don't really care too much about that.
Will stick to the wait and see strategy now.
I have both Photo AI and Gigapixel AI with current upgrade contracts. That entitles me to an ‘upgrade’ to the full Topaz Studio, including products I’ve never had any interest in. The downside is that I’m quoted $163 pa to rent it. That might be a good deal for people who are heavy users of the whole Topaz product line, but not for me. They’ve not offered me a quote for just Topaz Photo rental (not that I’d be interested anyway).

This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
Why is that? Why weren't you offered the deal for Photo like I was? I like Photo because of my huge archive of old scanned film which I am in the process of improving. If not for that I would have no interest in photo. Here's an example that to me is a huge improvement. That's me with the beard, 1978.

Original
Original

After processed with Photo.
After processed with Photo.

--
Tom
 
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Thanks, Tom
Will check it out.

Update: pricing out at full price for me - $21/month on an annual subscription.
I'm in at $84. Out at $21/mo. :)

I suppose I could contact them and ask for that pricing but I'm in no hurry.
I don't really use the cloud processing and am unsure of what Photo is delivering over Photo AI at this stage of the game. They say the upscaling is better but I don't really care too much about that.
Will stick to the wait and see strategy now.
I have both Photo AI and Gigapixel AI with current upgrade contracts. That entitles me to an ‘upgrade’ to the full Topaz Studio, including products I’ve never had any interest in. The downside is that I’m quoted $163 pa to rent it. That might be a good deal for people who are heavy users of the whole Topaz product line, but not for me. They’ve not offered me a quote for just Topaz Photo rental (not that I’d be interested anyway).

This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
Why is that? Why weren't you offered the deal for Photo like I was?
As I've repeatedly said, it's because I have both PAI and GAI on current upgrade plans. That gives me an automatic 'upgrade' to the full Topaz Studio, including Video. That's a possible short-term benefit, but also incurs the higher subscription price going forward. That would normally be $399 pa, but I get offered the special founder's price of $163 pa.

You only had PAI on maintenance, hence you were 'upgraded to only Topaz Photo, not Studio.



I like Photo because of my huge archive of old scanned film which I am in the process of improving. If not for that I would have no interest in photo. Here's an example that to me is a huge improvement. That's me with the beard, 1978.

Original
Original

After processed with Photo.
After processed with Photo.
That's a very disappointing result, with Photo apparently changing nothing (did you include the right images?). I'd have expected much better, such as:



More realistic colours
More realistic colours



I suspect that there are already, or soon will be, automated AI tools designed for this specific purpose, with a menu of corrections, repairs, enhancements, coloration, upsizing, etc. They'll be able to work fully automatically, or with some manual control if required. I expect they'll do a much better job than Photo, more easily.
 
Thanks, Tom
Will check it out.

Update: pricing out at full price for me - $21/month on an annual subscription.
I'm in at $84. Out at $21/mo. :)

I suppose I could contact them and ask for that pricing but I'm in no hurry.
I don't really use the cloud processing and am unsure of what Photo is delivering over Photo AI at this stage of the game. They say the upscaling is better but I don't really care too much about that.
Will stick to the wait and see strategy now.
I have both Photo AI and Gigapixel AI with current upgrade contracts. That entitles me to an ‘upgrade’ to the full Topaz Studio, including products I’ve never had any interest in. The downside is that I’m quoted $163 pa to rent it. That might be a good deal for people who are heavy users of the whole Topaz product line, but not for me. They’ve not offered me a quote for just Topaz Photo rental (not that I’d be interested anyway).

This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
Why is that? Why weren't you offered the deal for Photo like I was?
As I've repeatedly said, it's because I have both PAI and GAI on current upgrade plans. That gives me an automatic 'upgrade' to the full Topaz Studio, including Video. That's a possible short-term benefit, but also incurs the higher subscription price going forward. That would normally be $399 pa, but I get offered the special founder's price of $163 pa.

You only had PAI on maintenance, hence you were 'upgraded to only Topaz Photo, not Studio.
I like Photo because of my huge archive of old scanned film which I am in the process of improving. If not for that I would have no interest in photo. Here's an example that to me is a huge improvement. That's me with the beard, 1978.

Original
Original

After processed with Photo.
After processed with Photo.
That's a very disappointing result, with Photo apparently changing nothing (did you include the right images?). I'd have expected much better, such as:

Terrible colors, too blue.
Terrible colors, too blue.

I suspect that there are already, or soon will be, automated AI tools designed for this specific purpose, with a menu of corrections, repairs, enhancements, coloration, upsizing, etc. They'll be able to work fully automatically, or with some manual control if required. I expect they'll do a much better job than Photo, more easily.
Did you look at the 2 photos at full size. The improvement in the Topaz version is huge IMO from blurry to good. Here after a little adjustment for color and contrast. Original left, processed right.

You have to be blind to not see the improvement.
You have to be blind to not see the improvement.

I made no attempt to alter the colors in any way as you did. I simply ran the photo through Focus at 50% strength and 70% opacity on the subjects only. My only goal was to remove the blurriness while maintaining the original film look. The colors in your edit are too cool for my tastes. I prefer something more like this.

1055688cda4e4faf80d493e9bedce58d.jpg

--
Tom
 

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Thanks, Tom
Will check it out.

Update: pricing out at full price for me - $21/month on an annual subscription.
I'm in at $84. Out at $21/mo. :)

I suppose I could contact them and ask for that pricing but I'm in no hurry.
I don't really use the cloud processing and am unsure of what Photo is delivering over Photo AI at this stage of the game. They say the upscaling is better but I don't really care too much about that.
Will stick to the wait and see strategy now.
I have both Photo AI and Gigapixel AI with current upgrade contracts. That entitles me to an ‘upgrade’ to the full Topaz Studio, including products I’ve never had any interest in. The downside is that I’m quoted $163 pa to rent it. That might be a good deal for people who are heavy users of the whole Topaz product line, but not for me. They’ve not offered me a quote for just Topaz Photo rental (not that I’d be interested anyway).

This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
This is my quote for Topaz Studio subscription, to replace my PAI and GAI licences.
Why is that? Why weren't you offered the deal for Photo like I was?
As I've repeatedly said, it's because I have both PAI and GAI on current upgrade plans. That gives me an automatic 'upgrade' to the full Topaz Studio, including Video. That's a possible short-term benefit, but also incurs the higher subscription price going forward. That would normally be $399 pa, but I get offered the special founder's price of $163 pa.

You only had PAI on maintenance, hence you were 'upgraded to only Topaz Photo, not Studio.
I finally received a communication from Topaz offering me a Legacy plan and "Founders" consideration at a subscription price of $163 a year. No thanks, done with this nonsense.
 
I have the founders deal since I had active Photo AI and Gigapixel AI. I don't have to pay anything until well into 2026 so that will give me time to see if what they produce is worth it to me. Right now Photo is hardly different than Photo AI and the same for Gigapixel and Gigapixel AI.

It has been a month with the new sales model and no updates (other than minor bug fixes) so they haven't exactly been going gangbusters with their new, big revenue model. I shall see what it is like when it gets close to having to actually pay next year. If it seems not worth it I will cancel.

I don't use Video and other stuff included in Studio.
 
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I have the founders deal since I had active Photo AI and Gigapixel AI. I don't have to pay anything until well into 2026 so that will give me time to see if what they produce is worth it to me. Right now Photo is hardly different than Photo AI and the same for Gigapixel and Gigapixel AI.

It has been a month with the new sales model and no updates (other than minor bug fixes) so they haven't exactly been going gangbusters with their new, big revenue model. I shall see what it is like when it gets close to having to actually pay next year. If it seems not worth it I will cancel.

I don't use Video and other stuff included in Studio.
If you don’t take up the subscription offer early, you’ll probably start getting increasingly desperate special offers as the renewal date approaches. I recently received this:

We’ve prepared a special gift of 400 free cloud credits, just for you. Use them for:
  • Video cloud rendering in Topaz Video (with subscription), Video Upscale in Express, or Astra.
  • Photo or video cloud rendering in Video AI, Photo AI, and Gigapixel with prior perpetual license ownership.
👉 Claim your credits now
(Your personalized link expires in 72 hours—don’t wait!)


———

So, even if you’re prepared to subscribe, you’ll probably get a better deal by leaving it till the last minute. Topaz will be desperate to keep its few remaining customers by then, and will be showering them with generous ‘loyalty’ offers.
 

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