the bluesman
Senior Member
That's what comes to mind and exactly what OM Systems has done with our much loved OM-1
They have taken what was labelled and stigmatised with much respect as an out door birding & sporting and adventure type of camera and turned that completely around, turned it into a classic looking street photography & travel sensation, a classic looking and very capable allrounder that is compact enough to have as a everyday carry.
Now to me the OM-1 has always been all of that but with the new OM-3 it actually looks the part, that was a very smart move from OM Systems.
With this new design and look they re invented the beaut OM-1, turned into something that will be appealing to a much wider bunch of Camera enthusiasts & younger people and I say well done OM Systems, the legacy of Olympus is well and truly alive!!
They have taken what was labelled and stigmatised with much respect as an out door birding & sporting and adventure type of camera and turned that completely around, turned it into a classic looking street photography & travel sensation, a classic looking and very capable allrounder that is compact enough to have as a everyday carry.
Now to me the OM-1 has always been all of that but with the new OM-3 it actually looks the part, that was a very smart move from OM Systems.
With this new design and look they re invented the beaut OM-1, turned into something that will be appealing to a much wider bunch of Camera enthusiasts & younger people and I say well done OM Systems, the legacy of Olympus is well and truly alive!!

