Are process lenses in a similar territory for using in general photography?
Depends on which kind of process, as Hank commented, one would need to do the research beforehand, so to avoid all that, I will stick to some recommendations. Enlargers for color negatives I assume will be good for color photos, may need to be stopped down, so they may be good for landscape, possibly macro. However, I think discovering them and how they are different, while an expensive joy, can be nice. One key is what they were used for, so one for medium format or wide will have a much larger image circle. If used on 35mm, the key is, how much of the light that will never make it to the sensor can you mask out? You don't want a lot of light that cannot make it to the sensor directly to end up there by mistake after bouncing inside the barrel and camera chamber. But say one day, you have a GFX or another semi medium format (eg 44 x33mm or a bit larger) then these lenses can be really useful.
What about process lenses? If they are tuned for an application that worked with infrared light, then may be great for infrared cameras, or in the UV spectrum, or in just one color/wavelength. I think it opens up the hobby for odd things, which is something many want to do, as it isn't the case we look for these because there aren't any cheap good lenses for general photography!
One interest for me is is brutally high resolution that's completely great extreme corner to extreme corner, with movements. Why? No reason, other than for real quality landscape work, it's great to capture the exuberant nature without any degradation, corner to corner. I don't like "vintage" as in resolving little with lots of distortion when talking about landscapes. However, the biggest limitation is the cost of a medium format backs, especially the 77mm ones, but even 44mm, can give a good boost to clarity of the image. Absent that, i think there are ways to make these images so stunning. For some reason, I've seen, over and over and over, the most convincing, most gorgeous landscapes, are from people that use ND or longer exposures. Don't ask me why, but it does something to color, as if a slower fill rate helped rid of all the noise, or somehow helped get the gorgeous look out of the images.
I tend to avoid process lenses when i don't know anything about them, except maybe Dagor lenses, which I may buy just because the lens looks good. I really like completely almost symetric lenses with just 4 surfaces. I think it's cool, awesome, it has something to it as opposed to very asymmetric designs.