How can I take a picture like this

You must press your bed sheets smoother that anybody else.
Just pointing out the bleeding obvious, this "style" is not a hard get.
The just fish-slapped, deadpan look on the models' faces is probably the hardest bit.
 
Looks like a big umbrella fairly distant with an additional soft light source to the right.
Painting the studio white (walls and ceiling) will help. Some prefer black, for more control, but then you need more powerful flashes.

Flashes with modelling lamps.



Studio-Flash-Kit-QS-Series-QS400-D.jpg


Long seamless paper and a medium tele focal length . 100 to 150mm? Shot is below eye level a

Camera square to the model.
Definitely background paper, with a setup of poles to hang it from.



1629793.jpg




Probably 105mm (full frame), but you might get away with 75mm (or 50mm on an APS-C camera).
 
It's all about the lighting. Take a look at this video.

 
This photo is somewhat special in that it is not typical to see the front edge of the backdrop in the foreground.
In all honesty that seam in the foreground should not be in the photo.
 
I wish the OP would respond so we know if he/she is actually reading the responses.
 
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Re: How can I take a picture like this

Those photo appears to be screen shots from your computer.

Looks like the pictures were taken at a studio.
More likely than not, the setup involves defused main light and one or two fill lights.

It is also possible that the images were post-processed.

As for camera, my guess is a medium format or at least a 35mm sensor.

Those are just my wild guess.
 
I wish the OP would respond so we know if he/she is actually reading the responses.
My attitude to that is that there are likely to be other readers who would also like to know how to do whatever an OP wants to do. So the replies aren't wasted.
 
You need a white roll background, (and stands) and ideally you would let it out at the front a bit more than was done here because that looks awful.

Then you need some studio lights, perhaps one for the background and two for the subject.

Finally you need to trigger the lights with a cable or a wireless trigger.

Mark_A
 
I think you need the new 100MP Fuji pseudo MF
Pseudo?
Yes, pseudo. Should be pretty self-explanatory.
Not really...anything larger than 35mm and smaller than 4x5 has always been medium format. The Fuji is larger than 35mm and smaller than 4x5...thus it is medium format. Obviously it had to be explained to you as well.
Calling the incrementally-larger-than-FF Fuji sensor medium-format does a tremendous--and I do mean TREMENDOUS--disservice to all real medium format cameras out there.

Fuji's GFX 50 cameras have given a very bad name to the format, undoing the polished image storied brands such as Hasselblad had spent years crafting.

Many reputable publications agree:

0c2944974c24450b86f62f3606cc62c2.jpg

03b1007b66e44fa983d05088253105db.jpg

But let's not derail this thread with more posts on the decidedly pseudo MF GFX cameras. I encourage you to create a poll to evaluate whether the Fuji is deserving of the moniker "medium format." I am confident its results would have you reassessing your position in short order.

--

Cl..Clos..Closinnggg...in...?
 
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Dougie7 said:




I am a beginner photographer and I would like to take pictures for my website similar to the pictures by GANNI and was wondering what lighting and camera and extra equipment you would need to take those type of pictures. I attached the pictures I’m referring to
These actually look un-processed to me, particularly in the second image where the shadows have not been lifted yet in the dark fabric.
  • Seamless paper on a simple roll curving to the floor
  • Two lights at 45 degrees in front of the model. They actually don't look very diffused to me, considering the harsh highlights on the oily faces. (Models need some matte makeup IMO)
  • One light to the model's right seems to be set at about 2-3x the power as the one on the model's left.
  • There does not appear to be a back light illuminating the backdrop or a hair light snoot, etc.
  • Given the depth of field and overall look, I would estimate a 24-70mm zoom set around f5.6. ISO is probably 100 at around 1/160 second shutter. Flash is filling the exposure, but overall seems underexposed by .5-1 stop. Could be the flash comp was lowered for TTL or manual flash.
All of the images below I took with very similar settings to what I described, except my two lights at 45 degrees have equal power, using TTL and there is tonal processing to lift the shadows.



























--
 
Unfortunately there is no strict rule for what constitutes Medium Frame.
 
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Unfortunately there is no strict rule for what constitutes Medium Frame.
It's a real shame. The way things currently are, someone could create a 36.1x24.1mm sensor and call it medium format.

When the very slow and sluggish GFX 50 first came out some years back, people immediately caught on to just how relatively small the sensor was. As one top-rated comment on Petapixel noted at the time:

c50095fc34d84f42930410ecc3e8b286.jpg

To call the micro-MF/ pseudo-MF Fuji GFX cameras true medium format bodies is to put lipstick on a pig.

--
Cl..Clos..Closinnggg...in...?
 
The OP took these with an iPhone, they've fooled us all.
That's possible. It's the setup and lighting that's critical, not the camera.
I totally agree. With good lighting many of the latest smartphone cameras can take a really nice photo.

But the flip side is, if I was paying a professional photographer to photograph/document a very important family event and he/she turned up with just a smartphone camera in hand I wouldn't be too happy ;-)
 
I think you need the new 100MP Fuji pseudo MF
Pseudo?
Yes, pseudo. Should be pretty self-explanatory.
Not really...anything larger than 35mm and smaller than 4x5 has always been medium format. The Fuji is larger than 35mm and smaller than 4x5...thus it is medium format. Obviously it had to be explained to you as well.
Calling the incrementally-larger-than-FF Fuji sensor medium-format does a tremendous--and I do mean TREMENDOUS--disservice to all real medium format cameras out there.

Fuji's GFX 50 cameras have given a very bad name to the format, undoing the polished image storied brands such as Hasselblad had spent years crafting.

Many reputable publications agree:

0c2944974c24450b86f62f3606cc62c2.jpg

03b1007b66e44fa983d05088253105db.jpg

But let's not derail this thread with more posts on the decidedly pseudo MF GFX cameras. I encourage you to create a poll to evaluate whether the Fuji is deserving of the moniker "medium format." I am confident its results would have you reassessing your position in short order.
Someone described the Fuji format as being no more than the difference between FF & APS-H, or APS-H & APS-C. That was not enough to have me running to it, but then again I'm not on the bleeding edge requirement to do billboard sized enlargements.

I think a lot of people were disappointed with how unambitious the GFX project was in sensor size.

Then again, you were not likely to get a 6x6 sensor. So you got more like "FF & a half"
 
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The OP took these with an iPhone, they've fooled us all.
That's possible. It's the setup and lighting that's critical, not the camera.
I totally agree. With good lighting many of the latest smartphone cameras can take a really nice photo.

But the flip side is, if I was paying a professional photographer to photograph/document a very important family event and he/she turned up with just a smartphone camera in hand I wouldn't be too happy ;-)
No one would.
 

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