Here is a reply from Pentax in response to an email I sent asking if the 555 corrected the 550's noise problems at higher ISO's and whether there would be a firmware update for 550 owners:
"Thank you for contacting PENTAX USA, Inc. We are sorry for the
response delay.
The Optio 550 came out early in 2003, and Pentax is moving into
the Optio 555 camera when it begins to ship in the last quarter of 2003.
The release of the Optio 555 is not meant to correct problems
with the old model. New products will often incorporate the latest in
technology, which will often enhance camera features and quality across the board. However, that is not to say that the older technology was problematic or error prone. Rather, it is a way by which a leading company can stay abreast of the market, and continue to adapt to the ever changing technology world. Therefore, the Optio 555 is not a corrected or fixed Optio 550. It is a new camera in its own right. Also, when a new product comes out, it is not uncommon for a company to offer a consumer rebate to facilitate the quick movement of the older product to make way for the new.
Pentax has not found the Optio 550 to have any problems with
picture quality, noise, or performance. The Optio 550 camera line
operates properly, just as Pentax has intended it to operate. Also, there are no firmware updates eminently planned for the Optio 550, since its current firmware is programmed properly and is fully functional to Pentax standards.
In these fast-moving electronic times, one can always wait for new
products and technology that are always just around the corner, but at the
cost of foregoing great products today. Yet, the fact remains that the
Optio 550 is a great camera. It is not an Optio 555, but then again, it is
not meant to be.
If you have any additional questions, comments, or concerns,
please feel free to write or contact our Dealer & Consumer Services
department at 800-877-0155.
Sincerely,
Pentax USA, Inc.
Christopher Pound
Digital Products Group"
"Thank you for contacting PENTAX USA, Inc. We are sorry for the
response delay.
The Optio 550 came out early in 2003, and Pentax is moving into
the Optio 555 camera when it begins to ship in the last quarter of 2003.
The release of the Optio 555 is not meant to correct problems
with the old model. New products will often incorporate the latest in
technology, which will often enhance camera features and quality across the board. However, that is not to say that the older technology was problematic or error prone. Rather, it is a way by which a leading company can stay abreast of the market, and continue to adapt to the ever changing technology world. Therefore, the Optio 555 is not a corrected or fixed Optio 550. It is a new camera in its own right. Also, when a new product comes out, it is not uncommon for a company to offer a consumer rebate to facilitate the quick movement of the older product to make way for the new.
Pentax has not found the Optio 550 to have any problems with
picture quality, noise, or performance. The Optio 550 camera line
operates properly, just as Pentax has intended it to operate. Also, there are no firmware updates eminently planned for the Optio 550, since its current firmware is programmed properly and is fully functional to Pentax standards.
In these fast-moving electronic times, one can always wait for new
products and technology that are always just around the corner, but at the
cost of foregoing great products today. Yet, the fact remains that the
Optio 550 is a great camera. It is not an Optio 555, but then again, it is
not meant to be.
If you have any additional questions, comments, or concerns,
please feel free to write or contact our Dealer & Consumer Services
department at 800-877-0155.
Sincerely,
Pentax USA, Inc.
Christopher Pound
Digital Products Group"