Reading mode: Light Dark

Oly E1: new USA pricing

Go to last post
koo22

koo22

Veteran Member
Messages
6,311
Reaction score
19
Location
Jersey Shore, NJ, US
From Steve's Digicams, posted today (midnight Tues.):
Olympus USA Announces Pricing for E-1 SLR System
We received the following E-1 SLR System pricing today from Olympus USA:

E-1 body, $2199.00 MSRP, Approx. street price $1799.00
14mm-54mm f2.8/3.5 lens, $599.00 MSRP, street $499.95

50-200mm f2.8/3.5, $1199.00 MSRP, street $999.95

50mm macro f2.0, $599.00 MSRP, street $499.95

300mm f2.8, $7999.00 MSRP, street $6999.95

EC-14 Tele Converter, $549.00 MSRP, street $439.95

SHLD-2 (power holder grip set with Li-ion battery and charger), $675.00 MSRP, street $499.95

--
Galleries: http://www.koo22photos.com/-/koo22photos/default.asp
 
I'm still surprised at how they set both MSRP and street price (a difference of $400). If the MSRP means a suggested retail price, who are they suggesting it to? :)
koo22 said:
From Steve's Digicams, posted today (midnight Tues.):
Olympus USA Announces Pricing for E-1 SLR System
We received the following E-1 SLR System pricing today from Olympus
USA:

E-1 body, $2199.00 MSRP, Approx. street price $1799.00
14mm-54mm f2.8/3.5 lens, $599.00 MSRP, street $499.95

50-200mm f2.8/3.5, $1199.00 MSRP, street $999.95

50mm macro f2.0, $599.00 MSRP, street $499.95

300mm f2.8, $7999.00 MSRP, street $6999.95

EC-14 Tele Converter, $549.00 MSRP, street $439.95

SHLD-2 (power holder grip set with Li-ion battery and charger),
$675.00 MSRP, street $499.95

--
Galleries: http://www.koo22photos.com/-/koo22photos/default.asp
Click to expand...
--
Misha
 
when a manufacturer sets a msrp it just gives them a starting pint or reference point .. so they can tell the dealers how many "points" off or % discount they sell it to them .. plus minus the advertising money and spiffs and whatnot so in the end the dealer cost can be at times 50% less msrp or less than that depending on the item so say the msrp is 2299 chop off 40% plus say another 5%for advertising plus 2% sometimes for spiffs and so on and so forth ....disclaimer....these numbers are meant just for illustrative purposes
koo22 said:
From Steve's Digicams, posted today (midnight Tues.):
Olympus USA Announces Pricing for E-1 SLR System
We received the following E-1 SLR System pricing today from Olympus
USA:

E-1 body, $2199.00 MSRP, Approx. street price $1799.00
14mm-54mm f2.8/3.5 lens, $599.00 MSRP, street $499.95

50-200mm f2.8/3.5, $1199.00 MSRP, street $999.95

50mm macro f2.0, $599.00 MSRP, street $499.95

300mm f2.8, $7999.00 MSRP, street $6999.95

EC-14 Tele Converter, $549.00 MSRP, street $439.95

SHLD-2 (power holder grip set with Li-ion battery and charger),
$675.00 MSRP, street $499.95

--
Galleries: http://www.koo22photos.com/-/koo22photos/default.asp
Click to expand...
--
beam me up scotty

im giving it all shes got captain
 
Oh gee, they probably have gone crazy. How could they price their equipment that way. Looking at 10D (approx $1300 now) the Oly's body should be priced in $700-900 range (basically they're overpriced it by a factor of 2). I wonder if anyone will even consider this Oly for $1800! ;-))) That person should be either Oly employee or someone who has no clue what's going on.

--
Eugueny
 
Eugueny,

A more accurate street price for the 10D is $1,499. That's still $300 less than the E-1. As to your suggestion of a $700-900 price, all I have to say is keep dreamin' (or smoking as the case may be).

Kevin
softtower said:
Oh gee, they probably have gone crazy. How could they price their
equipment that way. Looking at 10D (approx $1300 now) the Oly's
body should be priced in $700-900 range (basically they're
overpriced it by a factor of 2). I wonder if anyone will even
consider this Oly for $1800! ;-))) That person should be either Oly
employee or someone who has no clue what's going on.

--
Eugueny
Click to expand...
 
I know what a spiff is!

For the benefit of others, it's where there is an incentive for the sales associate to sell a particular brand of camera because the manufacturer will give the associate a gift or even cash. Witnessed in a camera store where the associate was relentlessly trying to sell a Canon and when the customer inquired about the Olympus model, it was dismissed out if hand.

Spiffs more trouble than they are worth since the manufactureer 1099 s the IRS anyway.

I know what a 1099 is
For the benefit of others... it's where the.....
 
Nothing wrong with the pricing since they will sell many cameras at that price point and do well.

Just because you, me and many of our beloved forum readers here are wiser than the general crowd who believe the hype, doesn't mean that Olympus should be forced to reduce prices. Anyway, time will tell I suppose.

IAn
 
Who is going to buy these thousands of of E1s. I would agree that if the camera was under $1,000 there would be a bigger market that did less research, but most people getting ready to spend $2,200 on a camera is going to do some research.

This is not like the D100, 10D or 300D where someone may already have a lens so they can get in for only the price of the camera. Plus buying a Nikon or Canon a user has the option of lower cost 3rd party lenses. This is going to be a tough sell. Oly has no existing market to draw into the camera. Most pros have already been using a system for years. A new system would have to be really outstanding to get them to move.

Hopefully the image qualilty will greatly improve before launch. I have yet to see on E1 image that would make me think this is worth $1,000 let alone $2,200. The big question is where is the death point on cost for the camera. Can they make money and still sell it for around $1,200.

Ed
Ian Yаtes said:
Nothing wrong with the pricing since they will sell many cameras at
that price point and do well.

Just because you, me and many of our beloved forum readers here are
wiser than the general crowd who believe the hype, doesn't mean
that Olympus should be forced to reduce prices. Anyway, time will
tell I suppose.

IAn
Click to expand...
--
Ed
http://www.cbrycelea.com/photos/Index.html Old Pictures
 
Ian Yаtes said:
Nothing wrong with the pricing since they will sell many cameras at
that price point and do well.

Just because you, me and many of our beloved forum readers here are
wiser than the general crowd who believe the hype, doesn't mean
that Olympus should be forced to reduce prices. Anyway, time will
tell I suppose.

IAn
Click to expand...
What hype?
That the E-1 has a magnesium-alloy body?
That the E-1 has weather sealing on the body and lenses?
That the E-1 has a dust removal system, unlike anyone else?
That the E-1 has first rate lenses, designed for the sensor?
That the E-1 has a larger frame buffer than the competition? Faster read?
That the E-1 is smaller and lighter than it's competitors?

In short, is it hype to claim that the E-1 is a professional level camera? Forget the toy Rebel. No one who wants/needs a top level camera like the E-1 is going to consider the D-Rebel with its plastic everything.
 
Mr. Anderson. Surprised to see me?

You forgot the ability to digitally correct lens aberrations, at shooting time, onboard the camera.

And the white balance sensor, something only seen on DSLRs twice the cost of E-1.

The dual FaarWaar and USB 2 interfaces, so it's PC and Mac friendly.
George M. Anderson said:
What hype?
That the E-1 has a magnesium-alloy body?
That the E-1 has weather sealing on the body and lenses?
That the E-1 has a dust removal system, unlike anyone else?
That the E-1 has first rate lenses, designed for the sensor?
That the E-1 has a larger frame buffer than the competition? Faster
read?
That the E-1 is smaller and lighter than it's competitors?
In short, is it hype to claim that the E-1 is a professional level
camera? Forget the toy Rebel. No one who wants/needs a top level
camera like the E-1 is going to consider the D-Rebel with its
plastic everything.
Click to expand...
--
Ciao!

Joe

http://www.swissarmyfork.com
 
Hey Joe!

Surprised? Nah - you're ubiquitous!

Thanks for taking my back. In the Matrix you would have ...

All very good points.

Mr. Anderson
Joseph S. Wisniewski said:
You forgot the ability to digitally correct lens aberrations, at
shooting time, onboard the camera.

And the white balance sensor, something only seen on DSLRs twice
the cost of E-1.

The dual FaarWaar and USB 2 interfaces, so it's PC and Mac friendly.
George M. Anderson said:
What hype?
That the E-1 has a magnesium-alloy body?
That the E-1 has weather sealing on the body and lenses?
That the E-1 has a dust removal system, unlike anyone else?
That the E-1 has first rate lenses, designed for the sensor?
That the E-1 has a larger frame buffer than the competition? Faster
read?
That the E-1 is smaller and lighter than it's competitors?
In short, is it hype to claim that the E-1 is a professional level
camera? Forget the toy Rebel. No one who wants/needs a top level
camera like the E-1 is going to consider the D-Rebel with its
plastic everything.
Click to expand...
--
Ciao!

Joe

http://www.swissarmyfork.com
Click to expand...
 
George M. Anderson said:
That the E-1 has a magnesium-alloy body?
That the E-1 has weather sealing on the body and lenses?
That the E-1 has a dust removal system, unlike anyone else?
That the E-1 has first rate lenses, designed for the sensor?
That the E-1 has a larger frame buffer than the competition? Faster
read?
That the E-1 is smaller and lighter than it's competitors?
In short, is it hype to claim that the E-1 is a professional level
camera? Forget the toy Rebel.
Click to expand...
Those are all bells and whistles. It's sensor is smaller and noisier, thus image quality isn't there and that's what counts. I am not even starting on lens selection and upgrade opportunities: E1 glass will worth $0 when full-sized sensors become more affordable. Those who keep saying "it's not gonna happen" probably didnt' beleive in $800 digital SLRs two years ago.
YosemiteSam said:
No one who wants/needs a top level
camera like the E-1 is going to consider the D-Rebel with its
plastic everything.
Click to expand...
Those who care about taking quality photographs will consider. In fact, it will be a no-brainer for such buyers.

--
Eugueny
 
Eugueny,
softtower said:
Those are all bells and whistles. It's sensor is smaller and
noisier, thus image quality isn't there and that's what counts. I
am not even starting on lens selection and upgrade opportunities:
E1 glass will worth $0 when full-sized sensors become more
affordable. Those who keep saying "it's not gonna happen" probably
didnt' beleive in $800 digital SLRs two years ago.
Click to expand...
I'd wait until we get images from production cameras before making that statement. Although the sensor size is smaller, the actual pixel dimensions aren't that different from a 10D.

With respect to cheap DSLRs, the price of a 300D is $899. This is approximately 50% of what the D60 was introduced at almost two years ago. (With a substantially reduced feature set and build quality.) Prices have dropped but not to the extent you suggest. Even if the price of a camera with a 35mm sized sensor drops 50%, that's still $4,000 and out of the range of most buyers. It's not unreasonable to believe that the market will stratify into two segments, one based on APS and 4/3 sized sensors and another based on FF sensors. In that case, E-1 or Nikon DX glass won't become obsolete.
softtower said:
Those who care about taking quality photographs will consider. In
fact, it will be a no-brainer for such buyers.
Click to expand...
On the contrary, there are a number of factors that go into buying a camera. Assuming satisfactory picture quality for the type of photography being performed, the "bells and whistles" you deride could be significant factors in a buying decision.

Kevin
 
Kevin Blair said:
I'd wait until we get images from production cameras before making
that statement. Although the sensor size is smaller, the actual
pixel dimensions aren't that different from a 10D.
Click to expand...
Read the introduction to Phil's preview. Those noise and image quality tests are from a production camera. What you see is what you get.
 
See Phil's comments in the following thread.

http://forums.dpreview.com/forums/read.asp?forum=1022&message=5937997

It appears that there was a screw-up and it was a pre-production camera and not an intial production camera. What you see may not be what you get.

Kevin
win39 said:
Kevin Blair said:
I'd wait until we get images from production cameras before making
that statement. Although the sensor size is smaller, the actual
pixel dimensions aren't that different from a 10D.
Click to expand...
Read the introduction to Phil's preview. Those noise and image
quality tests are from a production camera. What you see is what
you get.
Click to expand...
 
It's a complaint that shows up here and there. However, if Phil spent all his time updating his previous work, he probably wouldn't have to do anything new! Although there are some people that will take a look at his preview and write the camera off no matter what comes later, I think most people will wait until his, and others, final reviews are posted before making a decision. I'm fortunate in that I won't be in the market for a new camera at the moment and can wait until everthing settles out.

Kevin
win39 said:
Kevin Blair said:
See Phil's comments in the following thread.

http://forums.dpreview.com/forums/read.asp?forum=1022&message=5937997

It appears that there was a screw-up and it was a pre-production
camera and not an intial production camera. What you see may not be
what you get.

Kevin
Click to expand...
Thanks. I wonder why Phil did not correct his preview.
Click to expand...
 
This part of the review shows that it's not yet a full production camera:

"We now have an initial production Olympus E-1. As a prelude to the full reivew using a production camera and as a service to all of those curious prospective buyers who would like to see some samples we have added three new pages to this article"
--
Misha
 
softtower said:
Those who care about taking quality photographs will consider. In
fact, it will be a no-brainer for such buyers.
Click to expand...
Some of the 300D images I've seen have poor dynamic range, but I'm reserving final judgement on image quality until I've seen more. Some of the features of more professional cameras make them more pleasurable to use and more able to get that quality shot. If I fight with a camera in trying to get it to do what I want then I lose interest in using it, and I'm afraid the digital rebel may be frustrating for some.

Any camera can take quality photographs if the user enables it to.

--
dgrogers

http://www.pbase.com/drog
 
Initial production means one of the first cameras to be manufactured. In this case, it turned out the camera use was not production worthy yet, though it is probably close.

You should read this thread too:
http://forums.dpreview.com/forums/read.asp?forum=1022&message=5942449

And the rest of that discussion in that thread.
misha said:
This part of the review shows that it's not yet a full production
camera:
"We now have an initial production Olympus E-1. As a prelude to the
full reivew using a production camera and as a service to all of
those curious prospective buyers who would like to see some samples
we have added three new pages to this article"
--
Misha
Click to expand...
--
dgrogers

http://www.pbase.com/drog
 
You must log in or register to reply here.

Keyboard shortcuts

f
Forum
m
My threads
Mobile site
About
Editorial content
Cameras & Lenses
Community
All content, design, and layout are Copyright © 1998–2025 Digital Photography Review All Rights Reserved.
Reproduction in whole or part in any form or medium without specific written permission is prohibited.
When you use DPReview links to buy products, the site may earn a commission.
©GPS Media - Guides, Products, Services.
Back
Top