So you think that the Oly 12-40 is built of metal?

Thanks for the link. From the photos, it looks like the mount is held to the body by screws going through plastic posts, and the posts broke. Not pleasant. That means the lens is likely much more resistant to damage if it's dropped by itself as opposed to being dropped when mounted on the camera (which is obviously true with any lens, but especially true here).
 
Lots of very high tech items are made of "plastic" these days. Many plastics are stronger, lighter and more impact proof than metal. The old days of plastic being a bunch of junk are long gone (in most cases).

--
Busch
Take the scenic route! Life is too short to do otherwise.
My Photos
 
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... Don't drop your camera and lenses!

If you do, you are just plain lucky if they survive without damage. And that has nothing to do with full metal 'pro' stuff or 'plastic' consumer stuff.

In the more than 40 years of photography I had my share of 'incidents' and lots of time with heavy 'pro' stuff. Most dramatic was the Canon F1n that I dropped on a concrete floor the day I received the camera. The camera was seriously damaged as was the expensive FD lens on it.

I don't think it would have made any difference if other materials than metal were used in the incidents. So much depends on the kind of incident, the speed, the impact, the exact location of impact, etc. that I dare say 'luck' plays an important role in surviving these incidents without any damage.

So I think you are a bit harsh on Oly and perhaps also a bit unrealistic. Photographic gear is precision gear that needs a lot of TLC. Dropping it will always pose great risk. Even if the forces don't damage the mount, that same forces might damage the insides (shift lenses, barrels, threading, ..).

So again ... don't drop it! (and in case you do, a good insurance might come in handy ..)
 
The Oly is F5.6 equivalent to a Canon FF. A Canon or Nikon F5.6 is basically a kit lens, that you can buy for $150. Oh, those kit lenses are also made of plastic, and for $150 people still complain.

When are people going to get that M43rds is ripping people off on lens prices? Maybe 6 times what they should cost.
Wrong in almost every detail.

First of all, where is the 24-something FF f5.6 zoom, that you can buy for any money at all, including an infinite amount of dollars?

Secondly, where is the Canikon FF kit zoom that you can buy for $150, of any description?

Neither exists.

The Oly is not a cheap kit zoom, as it is designed and made to have prime-matching and in some cases (esp. against Oly's own primes in the range) prime-exceeding optical quality. FF lenses matching this description (i.e. prime-matching in the range) are similarly, if not higher, priced.
To be fair, the price point is not that expensive. I'm used to paying considerably more for my Canon pro equipment and I believe the Nikon stuff is a tad bit more expensive than that.

I remember when the 12-40 was announced thinking that $999.99 was pretty cheap and then when I got it for $799.99 after the rebate I was further amazed.

--
GIGO
 
I think that plastic is probably a better material than metal anyway. Some people appear to think that metal is always the best material for pretty much everything, but I think that is far from true.

High quality plastics can be better at resisting impact than metal. Metal can bend out of shape, while plastic often does not.

I dropped the Panasonic 45-175mm lens from four feet onto a hardwood floor. I bounched a couple of times. I though that was the end of the lens, but after extensive testing, I have found that it performs just as good as before.

I think it is sad that the manufacturers have to put metal on the outside of lenses to be able to sell them. Let's hope they don't change the internal contruction to metal for the same reason as well. The customer is not always right in this aspect.

http://m43photo.blogspot.com
 
Is this mockup your only evidence that the lens is plastic? While in Yodobashi (west Shinjuku) a couple of weeks ago, I picked up an e-m1 with 12-40 lens mounted and thought it was remarkably light. I asked the sales person about it and she said, no, the real lens is quite a bit heavier; the one in my hands was a mockup. That makes me wonder whether the cutaway mockup you saw was made in the same way? . . . ?

--
'And only the stump, or fishy part of him remained'
http://www2.gol.com/users/nhavens
A Contemplative Companion to Fujino Township
No, it's not the only evidence. On another board a E-M1 user had his 12-40 with the mount ripped off after a modest fall from a couch onto a carpet. He has posted pics of the damaged lens and you can see that the innards are plastic just in the same way as the cutaway model, and that the mount is screwed onto plastic posts.
Link ?

thx

--
harold.co.il
Here you go:

http://www.mu-43.com/showthread.php?t=56256
You know I saw a post where someone supposedly in the know said that Nikon for example intentionally designs lenses to break in certain ways if too much force is applied so if it is dropped or something the mount on the lens separates or the lens breaks in half instead of damaging the mount or chassis on the camera. That could be what's going on here and why the mount is screwed into plastic instead of metal.
 
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Well... It's not, look at this cutaway:

020.jpg


It's all plastic, except for the lens mount and the "bodywork". It actually is a plastic lens wrapped in a thin external layer of metal, so that it looks like metal from the outside.

I would also like to point out that the screws holding the lens mount to the lens are screwed onto plastic and the zoom helicoids are plastic too.

Oh well, I'll be getting one anyway, there is no doubt it's an optically superb lens, but I'm a bit sad that at this pricepoint (and with a PRO monicker printed on the lens barrel itself) we are getting a dressed-up plastic lens instead of a (real) metal one like the 75mm 1.8 (check lensrental's dismantling of the 75 and you will see it is much better built)
They have put metal where it is needed. On the outside to protect the lens. If this was a full metal lens it would be half as heavy again and more than twice the cost. The aloy parts would have to be die cast and then machined which adds to the cost. Plastic parts can be injection molded and on only some of the parts need to be machined.

Plastic is far more bend and bounce resistant. Plastic also has better thermal expansion and contraction capabilities ( They don't expand / contract that much) . Some types of plastics are self lubricating and do not require lubricants like metals do.

I would rather see the metal on the outside than in the inside.

I left a camera on a table with the strap hang over the edge. The dog ran past and put her head through the strap the camera fell on the dog. The dog took off with the camera entwined around her neck. I chased the dog and the dog ran faster with the camera bouncing around on paving etc . After about a minute i caught the dog. End result was one totally wrecked 11-22 . The E-500 had a few scuff marks on it. Changed the lens and every thing worked. The lens was a write off. Did not talk to the dog for a few weeks , damn lens murderer .

Modern Plastics are very tough.

I really don't see what the issue is.

Do you know that some of the elements in the lens are also probably plastic.

--

Collin
(Aficionado Olympus DSLR )
http://collinbaxter.zenfolio.com/
http://www.pbase.com/collinbaxter
http://www.outdoorphoto.co.za/gallery/showgallery.php?ppuser=21652&username=collin
Life is not measured by the number of breaths we take, but by the moments that take our breath away. (George Carlin)
New Seventh Wonder of the World.
http://www.pbase.com/collinbaxter/image/95297052.jpg
I agree but for me the issue is that oly specifically states the lens has "all metal construction." which is unarguably a lie. One that furthers the myth and market perception that metal is always superior to plastic.
 
You are obviously not a materials scientist. Those three words in quotes mean many different things, none of which seems to be clear to people who don't understand the science of materials, or how it has progressed in the last 50 years.

Just one example -- no "metal" tennis racket would survive the abuse that pro tennis players give to their "plastic" ones.
apparently you forgot that all plastics and all metals are different
Exactly my point, ex-DJ.
the point was the plastic used for rackets that top players play with is a way better... the one in lens is cheap one... for a change try to throw that racket on a ground and then try to do the same w/ 12-40... which one breaks ;-)
Your comment illustrates my point that people who have no knowledge of materials (like you apparently) are the ones with the strongest and least informed opinions. By the way tennis rackets are not made of "plastic", nor are lens bodies. But everything that does not "look like metal" to laymen has got to be "plastic", whatever that is, right? You may not care about the actual facts, but there are many different aspects to the strength of materials, and synthetic materials today are an improvement over metals in most of them and in most applications.
 
The Oly is F5.6 equivalent to a Canon FF. A Canon or Nikon F5.6 is basically a kit lens, that you can buy for $150. Oh, those kit lenses are also made of plastic, and for $150 people still complain.

When are people going to get that M43rds is ripping people off on lens prices? Maybe 6 times what they should cost.
Wrong in almost every detail.

First of all, where is the 24-something FF f5.6 zoom, that you can buy for any money at all, including an infinite amount of dollars?
Canon 24-105 F4.0 is equal to 12-55MM F2.0 on M43rd. All metal and around $800. Faster, IS, and wider zoom range.
Neither exists.
Look, all I'm saying is that SLR lenses are inexpensive compared to M43rds, AND about the same weight--or lighter--for the same performance. It's marking 101. M43rds manufacturers are hiding the fact that they are using metal plated plastic and slow glass while charging premium FF prices. Put pressure on them, the price will drop.
The Oly is not a cheap kit zoom, as it is designed and made to have prime-matching and in some cases (esp. against Oly's own primes in the range) prime-exceeding optical quality. FF lenses matching this description (i.e. prime-matching in the range) are similarly, if not higher, priced.
Remember that M43rd lenses HAVE to be sharper because of the smaller sensor size.
Eric Lawson, post: 52673165, member: 939189"]
To be fair, the price point is not that expensive. I'm used to paying considerably more for my Canon pro equipment and I believe the Nikon stuff is a tad bit more expensive than that.

I remember when the 12-40 was announced thinking that $999.99 was pretty cheap and then when I got it for $799.99 after the rebate I was further amazed.

--
GIGO
[/QUOTE]
 
The Oly is F5.6 equivalent to a Canon FF. A Canon or Nikon F5.6 is basically a kit lens, that you can buy for $150. Oh, those kit lenses are also made of plastic, and for $150 people still complain.

When are people going to get that M43rds is ripping people off on lens prices? Maybe 6 times what they should cost.
Wrong in almost every detail.

First of all, where is the 24-something FF f5.6 zoom, that you can buy for any money at all, including an infinite amount of dollars?
Canon 24-105 F4.0 is equal to 12-55MM F2.0 on M43rd. All metal and around $800. Faster, IS, and wider zoom range.
Neither exists.
Look, all I'm saying is that SLR lenses are inexpensive compared to M43rds, AND about the same weight--or lighter--for the same performance. It's marking 101. M43rds manufacturers are hiding the fact that they are using metal plated plastic and slow glass while charging premium FF prices. Put pressure on them, the price will drop.
The Oly is not a cheap kit zoom, as it is designed and made to have prime-matching and in some cases (esp. against Oly's own primes in the range) prime-exceeding optical quality. FF lenses matching this description (i.e. prime-matching in the range) are similarly, if not higher, priced.
Remember that M43rd lenses HAVE to be sharper because of the smaller sensor size.
Eric Lawson, post: 52674022, member: 28797"]
To be fair, the price point is not that expensive. I'm used to paying considerably more for my Canon pro equipment and I believe the Nikon stuff is a tad bit more expensive than that.

I remember when the 12-40 was announced thinking that $999.99 was pretty cheap and then when I got it for $799.99 after the rebate I was further amazed.
 
Sure, manufacturers could make lens bodies (helicals, mounts, screws, shims, barrels, etc.) all out of metal nowadays. One still does (mostly). That's Leica. Look at the prices. 'Nuff said.
 
The Oly is F5.6 equivalent to a Canon FF. A Canon or Nikon F5.6 is basically a kit lens, that you can buy for $150. Oh, those kit lenses are also made of plastic, and for $150 people still complain.

When are people going to get that M43rds is ripping people off on lens prices? Maybe 6 times what they should cost.
Wrong in almost every detail.

First of all, where is the 24-something FF f5.6 zoom, that you can buy for any money at all, including an infinite amount of dollars?
Canon 24-105 F4.0 is equal to 12-55MM F2.0 on M43rd. All metal and around $800. Faster, IS, and wider zoom range.
Not 5.6, nor $150 as you initially claimed, and much larger and heavier, with horrific zoom creep. Canon saw fit to release a much narrower zoom range 24-70/4 at a much higher price point. I wonder why.
Secondly, where is the Canikon FF kit zoom that you can buy for $150, of any description?
Well, new on Amazon the crop kit lens is $189. And it's not as fast but wider than M43rd equivalent. All plastic though - just like the Oly.

http://www.amazon.com/Canon-EF-S-18-55mm-3-5-5-6-II/dp/B000V5K3FG
Wider? What do you mean by that word?

Weather sealing? And more importantly, it is much worse than the Canon primes in that range. Pricing has to do with where the manufacturer positions a product. In a highly hierarchical environment such as lenses this is especially true. When Canon makes a zoom to match its serious primes in the range they price it accordingly, just like Oly does here. M43 is basically following tried and true classical lens tiering and pricing policies established and studiously maintained by the likes of Canon and Nikon.
But if you insist on FF, the Canon 75-300mm f/4-5.6 III USM is FF for $169. Thats 35-150 F2.8 M4rds equivalent. No, not a mistake. $169 for a full frame zoom as fast as the Oly.

http://www.amazon.com/Canon-6472A00...=2025&creative=165953&creativeASIN=B006R221SY
No IS, larger and heavier, no weather sealing. Outside the topic of standard 24-xx zooms. Again not a replacement for the primes in that range.
Neither exists.
Look, all I'm saying is that SLR lenses are inexpensive compared to M43rds, AND about the same weight--or lighter--for the same performance. It's marking 101. M43rds manufacturers are hiding the fact that they are using metal plated plastic and slow glass while charging premium FF prices. Put pressure on them, the price will drop.
Glad you are admitting that your off the cuff comment was completely wrong. As your readers are not telepathic, this clarification is most welcome.

Not 'for the same performance'. From a pricing point of view, 'same performance' means prime rivalling in that range. 2.8 is only two stops slower than the fastest primes in that range in both FF and m43. 4 and 5.6 are not.

'Marking 101'? Typo?

Premium products in their respective lines are charged premium prices. The most expensive two-passenger cars rival the most expensive 5-passenger cars in price. Are you absolutely sure that the metal cladding is cosmetic only?

The Oly is not a cheap kit zoom, as it is designed and made to have prime-matching and in some cases (esp. against Oly's own primes in the range) prime-exceeding optical quality. FF lenses matching this description (i.e. prime-matching in the range) are similarly, if not higher, priced.
Remember that M43rd lenses HAVE to be sharper because of the smaller sensor size.
They have to be sharper per mm, which they always are. They don't have to be sharper per image height, and yet they manage that in many cases. I believe the 12-40/2.8 will achieve this per image height sharpness advantage over cheap (say 4-5 times cheaper) APSC zooms.

El cheapo FF zooms usually waste the real estate provided by the larger sensor seriously. Buying them seems a false economy. The 70-200/2.8L is close or matching in sharpness to the 85/1.8, the 100/2 and even the 135/2L. So if you don't need the (not a lot) faster apertures you can stay with that one zoom. This cannot be said of the 70-300 III USM which 1. is too much slower than the primes in the range and 2. for sharpness alone could use a supplementary prime or two.

In this light, the 70-300 exactly matches the 40/45-150 slow zooms in m43 as the owners of those zooms will eventually get a prime or two in the range to complement the zoom, just like a serious owner of the 70-300 will be motivated to. And those lenses are more or less similar in price too.
 
Plastic is like saying metal ( Steel, Gold .........). Plastic is a generic name for an infinite family of materials with wildly different mechanical properties.

I just hope they have used the right plastic for the job.

Not like my Nikon F100 whose plastic outer cladding became sticky after a few years.

http://nigelvoak.blogspot.it/
 
Sure, manufacturers could make lens bodies (helicals, mounts, screws, shims, barrels, etc.) all out of metal nowadays. One still does (mostly). That's Leica. Look at the prices. 'Nuff said.
also they are MF

an AF motor can't move complete metal with burning out after a few years, even if it could it would be very slow
 
Sure, manufacturers could make lens bodies (helicals, mounts, screws, shims, barrels, etc.) all out of metal nowadays. One still does (mostly). That's Leica. Look at the prices. 'Nuff said.
I am certain that if Leica use more plastic in their lenses, they can improve them. However, people will then complain about it and not willing to pay astronomical prices for them. It is unfortunately very hard to cure ignorance.
 
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The Oly is F5.6 equivalent to a Canon FF. A Canon or Nikon F5.6 is basically a kit lens, that you can buy for $150. Oh, those kit lenses are also made of plastic, and for $150 people still complain.

When are people going to get that M43rds is ripping people off on lens prices? Maybe 6 times what they should cost.
Wrong in almost every detail.

First of all, where is the 24-something FF f5.6 zoom, that you can buy for any money at all, including an infinite amount of dollars?
Canon 24-105 F4.0 is equal to 12-55MM F2.0 on M43rd. All metal and around $800. Faster, IS, and wider zoom range.
Not 5.6, nor $150 as you initially claimed, and much larger and heavier, with horrific zoom creep. Canon saw fit to release a much narrower zoom range 24-70/4 at a much higher price point. I wonder why.
Secondly, where is the Canikon FF kit zoom that you can buy for $150, of any description?
Well, new on Amazon the crop kit lens is $189. And it's not as fast but wider than M43rd equivalent. All plastic though - just like the Oly.

http://www.amazon.com/Canon-EF-S-18-55mm-3-5-5-6-II/dp/B000V5K3FG
Wider? What do you mean by that word?

Weather sealing? And more importantly, it is much worse than the Canon primes in that range. Pricing has to do with where the manufacturer positions a product. In a highly hierarchical environment such as lenses this is especially true. When Canon makes a zoom to match its serious primes in the range they price it accordingly, just like Oly does here. M43 is basically following tried and true classical lens tiering and pricing policies established and studiously maintained by the likes of Canon and Nikon.
But if you insist on FF, the Canon 75-300mm f/4-5.6 III USM is FF for $169. Thats 35-150 F2.8 M4rds equivalent. No, not a mistake. $169 for a full frame zoom as fast as the Oly.

http://www.amazon.com/Canon-6472A00...=2025&creative=165953&creativeASIN=B006R221SY
No IS, larger and heavier, no weather sealing. Outside the topic of standard 24-xx zooms. Again not a replacement for the primes in that range.
Neither exists.
Look, all I'm saying is that SLR lenses are inexpensive compared to M43rds, AND about the same weight--or lighter--for the same performance. It's marking 101. M43rds manufacturers are hiding the fact that they are using metal plated plastic and slow glass while charging premium FF prices. Put pressure on them, the price will drop.
Glad you are admitting that your off the cuff comment was completely wrong. As your readers are not telepathic, this clarification is most welcome.

Not 'for the same performance'. From a pricing point of view, 'same performance' means prime rivalling in that range. 2.8 is only two stops slower than the fastest primes in that range in both FF and m43. 4 and 5.6 are not.

'Marking 101'? Typo?

Premium products in their respective lines are charged premium prices. The most expensive two-passenger cars rival the most expensive 5-passenger cars in price. Are you absolutely sure that the metal cladding is cosmetic only?
The Oly is not a cheap kit zoom, as it is designed and made to have prime-matching and in some cases (esp. against Oly's own primes in the range) prime-exceeding optical quality. FF lenses matching this description (i.e. prime-matching in the range) are similarly, if not higher, priced.
Remember that M43rd lenses HAVE to be sharper because of the smaller sensor size.
They have to be sharper per mm, which they always are. They don't have to be sharper per image height, and yet they manage that in many cases. I believe the 12-40/2.8 will achieve this per image height sharpness advantage over cheap (say 4-5 times cheaper) APSC zooms.

El cheapo FF zooms usually waste the real estate provided by the larger sensor seriously. Buying them seems a false economy. The 70-200/2.8L is close or matching in sharpness to the 85/1.8, the 100/2 and even the 135/2L. So if you don't need the (not a lot) faster apertures you can stay with that one zoom. This cannot be said of the 70-300 III USM which 1. is too much slower than the primes in the range and 2. for sharpness alone could use a supplementary prime or two.

In this light, the 70-300 exactly matches the 40/45-150 slow zooms in m43 as the owners of those zooms will eventually get a prime or two in the range to complement the zoom, just like a serious owner of the 70-300 will be motivated to. And those lenses are more or less similar in price too.
What it comes down to is that the system must be selected carefully if you want the best results. There is nothing to be gained by buying a 135 body and putting a dire lens on it -- you'll get shallower DOF (assuming this is something that you want), but the image quality will be poor. Similarly, if you put a poor performing lens on a high-end MicroFT body (the OM-D line, E-P5, GX7 or GH3) then the IQ won't be as good.

It bemuses me that people tend to assume that sample shots for a body using the best available lens will be somehow indicative of the performance when they fit a nasty zoom lens. Spend your money on better lenses and stop wasting money and time buying bodies that won't be delivering much of a benefit (aside from bragging rights).
 
There has been one report in a Swedish Facebook group I'm in that a guy took out the M1 camera and his 12-40 lens from the bag just to find the lens hanging in just one of the mount screws. The other ones had come out through the plastic that is behind the metal mount. According to his post no violence was involved. He will go to the shop tomorrow monday where he bought the kit.
 
There has been one report in a Swedish Facebook group I'm in that a guy took out the M1 camera and his 12-40 lens from the bag just to find the lens hanging in just one of the mount screws. The other ones had come out through the plastic that is behind the metal mount. According to his post no violence was involved. He will go to the shop tomorrow monday where he bought the kit.
 
I work with one of the big two camera companies taking pictures and my design firm does a lot of the creative for them that goes instore and online for their imaging division.

I can tell you from the years of working with them, and the change of one marketing rep to another quite often these errors are simple miscommunication or ignorance and have nothing to do with any "policy".

I did a quick search to see how many other sources I could find which listed your quote, and even olympus Asia doesnt have it, this seems to be the predominant description as far as I can find:

This is a large-diameter, f2.8 zoom lens with dustproof, splashproof, and freezeproof construction.

While you may be able to find a couple more sources that use that description, chances are they are a copy and past from one original source.

Abraham
 
The Oly is F5.6 equivalent to a Canon FF. A Canon or Nikon F5.6 is basically a kit lens, that you can buy for $150. Oh, those kit lenses are also made of plastic, and for $150 people still complain.

When are people going to get that M43rds is ripping people off on lens prices? Maybe 6 times what they should cost.
Wrong in almost every detail.

First of all, where is the 24-something FF f5.6 zoom, that you can buy for any money at all, including an infinite amount of dollars?
Canon 24-105 F4.0 is equal to 12-55MM F2.0 on M43rd. All metal and around $800. Faster, IS, and wider zoom range.
Not 5.6, nor $150 as you initially claimed, and much larger and heavier, with horrific zoom creep. Canon saw fit to release a much narrower zoom range 24-70/4 at a much higher price point. I wonder why.
Secondly, where is the Canikon FF kit zoom that you can buy for $150, of any description?
Well, new on Amazon the crop kit lens is $189. And it's not as fast but wider than M43rd equivalent. All plastic though - just like the Oly.

http://www.amazon.com/Canon-EF-S-18-55mm-3-5-5-6-II/dp/B000V5K3FG
Wider? What do you mean by that word?

Weather sealing? And more importantly, it is much worse than the Canon primes in that range. Pricing has to do with where the manufacturer positions a product. In a highly hierarchical environment such as lenses this is especially true. When Canon makes a zoom to match its serious primes in the range they price it accordingly, just like Oly does here. M43 is basically following tried and true classical lens tiering and pricing policies established and studiously maintained by the likes of Canon and Nikon.
But if you insist on FF, the Canon 75-300mm f/4-5.6 III USM is FF for $169. Thats 35-150 F2.8 M4rds equivalent. No, not a mistake. $169 for a full frame zoom as fast as the Oly.

http://www.amazon.com/Canon-6472A00...=2025&creative=165953&creativeASIN=B006R221SY
No IS, larger and heavier, no weather sealing. Outside the topic of standard 24-xx zooms. Again not a replacement for the primes in that range.
Neither exists.
Look, all I'm saying is that SLR lenses are inexpensive compared to M43rds, AND about the same weight--or lighter--for the same performance. It's marking 101. M43rds manufacturers are hiding the fact that they are using metal plated plastic and slow glass while charging premium FF prices. Put pressure on them, the price will drop.
Glad you are admitting that your off the cuff comment was completely wrong. As your readers are not telepathic, this clarification is most welcome.

Not 'for the same performance'. From a pricing point of view, 'same performance' means prime rivalling in that range. 2.8 is only two stops slower than the fastest primes in that range in both FF and m43. 4 and 5.6 are not.

'Marking 101'? Typo?

Premium products in their respective lines are charged premium prices. The most expensive two-passenger cars rival the most expensive 5-passenger cars in price. Are you absolutely sure that the metal cladding is cosmetic only?
The Oly is not a cheap kit zoom, as it is designed and made to have prime-matching and in some cases (esp. against Oly's own primes in the range) prime-exceeding optical quality. FF lenses matching this description (i.e. prime-matching in the range) are similarly, if not higher, priced.
Remember that M43rd lenses HAVE to be sharper because of the smaller sensor size.
They have to be sharper per mm, which they always are. They don't have to be sharper per image height, and yet they manage that in many cases. I believe the 12-40/2.8 will achieve this per image height sharpness advantage over cheap (say 4-5 times cheaper) APSC zooms.

El cheapo FF zooms usually waste the real estate provided by the larger sensor seriously. Buying them seems a false economy. The 70-200/2.8L is close or matching in sharpness to the 85/1.8, the 100/2 and even the 135/2L. So if you don't need the (not a lot) faster apertures you can stay with that one zoom. This cannot be said of the 70-300 III USM which 1. is too much slower than the primes in the range and 2. for sharpness alone could use a supplementary prime or two.

In this light, the 70-300 exactly matches the 40/45-150 slow zooms in m43 as the owners of those zooms will eventually get a prime or two in the range to complement the zoom, just like a serious owner of the 70-300 will be motivated to. And those lenses are more or less similar in price too.
Why take the bait? Clearly there is a failure to understand the difference in light gathering ability in addition to your comments comparing the Oly to a cheap kit zoom lens. This lens is pretty inexpensive when more fairly compared to Nikon and Canon 28-70mm 2.8 lenses.

I guess I took the bait too.
 

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