NEX-7 does not support the newer and faster UHS-I interface so the amaximum it can do is around 25 MB/s (in reality is less than that). Faster cards work in compatibility mode but will never reach the posted speed. There is some fuzzy gray area in the speed range as the "old" SD interface, goes to "Class 10" which is a minimum sustained rate of 10 MB/s, but the bus allow up to 25 MB/s. Many cards go faster than the 10 MB/s (Class 10 ones) but you can not be sure. I had Class 10 cards which tested on a PC hardly go to 10 MB/s , had other which give you 17 MB/s and some newer which get 23 MB/s (more than double of the Class 10 specs, approaching the maximum theoretical of 25 MB/s which is the bus clock)).
If a card like SanDisk specify 35 MB/s you can be sure that you will get close to the maximum supported by the camera. Faster (extreme) cards will not give you any more speed.