Reading mode: Light Dark

What the heck has happened to the Olympus America website?

  • Thread starter Thread starter jrg
  • Start date Start date
Go to last post
J

jrg

Guest
What the heck has happened to the Olympus America website? It used to be a highly comprehensive and detailed place for camera-product info. It’s basically been turned into a shopping mall.

And on that note,Olympus’ European websites have also had a face-lift but have retained all the fine tuned details. What gives?
 
Member said:
jrg wrote:

What the heck has happened to the Olympus America website? It used to be a highly comprehensive and detailed place for camera-product info. It’s basically been turned into a shopping mall.

And on that note,Olympus’ European websites have also had a face-lift but have retained all the fine tuned details. What gives?
Click to expand...
Good catch! They no longer have digital slrs there. Not on the front page at least. Only compacts.



--
pinok
 
Last edited:
Pinco Pallino said:
Pinco Pallino wrote:
Pinco Pallino said:
jrg wrote:

What the heck has happened to the Olympus America website? It used to be a highly comprehensive and detailed place for camera-product info. It’s basically been turned into a shopping mall.

And on that note,Olympus’ European websites have also had a face-lift but have retained all the fine tuned details. What gives?
Click to expand...
Good catch! They no longer have digital slrs there. Not on the front page at least. Only compacts.



--
pinok
Click to expand...
That part I missed but yeah, you're right. Again, the Euro sites are up full throttle. I think the Aussie site's been put into ****** mode too.
 
They sure screwed up the lenses buy putting them all together instead of separating out the HG and SHG from the kit lenses.
 
you just don't know how to appreciate it.

Mediate on what is no there, not what is there, Grasshopper.
 
I own Panasonic, so I've never been to the Olympus America sight before now. I just looked. The home page currently features a "tough" camera but the OMD is at the bottom. All the PEN and OMD (EM5) can quickly be pulled up on a link from "Products". All in all looks OK to me.

I think what's being discussed here is that the older four-thirds true DSLRs are either not listed under Digital SLRs. Hard to explain. The E5 is in "products"
 
based upon their apparent US market perception in the order of their "categories":
  1. 7 Tough compact models are priority one
  2. followed by 8 mFT's (including the prehistoric E-PL1 and also long superceded E-PL2)
  3. followed by 19 non-Tough compacts (many also superceded)
  4. and last, the very lonely E-5, not long ago proudly displayed as their flagship model
It's also interesting that their first line of camera model images is, in order, the E-M5, XZ-2 and E-PM2, which does make sense from a marketing standpoint given their newness.

http://www.getolympus.com/us/en/digitalcameras.html


Very strange how they jumbled the different class cameras together, and stranger still how they hide the E-5 in the middle of the compacts and use an out-of-scale image of it, making it appear smaller than the E-M5.

Also sad that the E-620 and E-30 have now completely dropped off their webpage, hardly heartening for those with hopes they'd have a successor for continued use of their superb HG/SHG 4/3's zooms.


Basically, and not surprisingly I guess, the webpage designers had no clue about the products they're representing and no one who did understand was watching the store.
 
Member said:
jrg wrote:

What the heck has happened to the Olympus America website? It used to be a highly comprehensive and detailed place for camera-product info. It’s basically been turned into a shopping mall.

And on that note,Olympus’ European websites have also had a face-lift but have retained all the fine tuned details. What gives?
Click to expand...
It does look like a salesperson, rather than a camera person designed this latest site ;-) Not impressed.
 
It's awful. I'm hoping this is just a temporary site while a new one is under development.

Not that there was anything terribly wrong with the old one. It looked better, was laid out more logically, and made it easier to find and compare prodict information.
 
george4908 said:
george4908 wrote:

It's awful. I'm hoping this is just a temporary site while a new one is under development.
Not that there was anything terribly wrong with the old one. It looked better, was laid out more logically, and made it easier to find and compare prodict information.
Click to expand...
I was speculating and hoping the same thing, that this is just a transition phase. However, and to repeat, Olympus Australia seems to have dropped several degrees in IQ info, too. Same designer?
 
Lights said:
Lights wrote:

It does look like a salesperson, rather than a camera person designed this latest site ;-) Not impressed.
Click to expand...
Not even a salesperson, but rather an incompetent nit wit who really needs to be canned. Just noticed they use the E-PL2 image for both the E-PL1 and E-PL2, and still show their prices as $499 for the E-PL1 and $599 for the E-PL2 while also showing $349 for the E-PM1. This on the brands own website. What alternate universe are these guys living in?

http://www.getolympus.com/us/en/digitalcameras.html
 
The Olympus UK website has been massacred as well.

For MFT, click on the OM-D (for example), click on read more under EN & OM-D Lenses & Adapters, and you are stuck with a scrollable list of lenses. Click on a lens and then click on the lenses and adaptors heading to see a picture of each lens.


Same for FT, click on the picture of the E5, click on the accessories tab, and you are stuck with a scrollable list of lenses. If you then click on a lens and then click on the lenses and adapters heading you finally get a picture of all the lenses - not sorted by SG, HG, SHG as they used to be.

I can't find any technical specification on each lens (dimensions, filter size, weight etc).

The old site was much more intuitve and informative.
 
Here is the UK description of the M.ZUIKO DIGITAL ED 9-18mm 1:4.0-5.6:

"Capture the hole landscape". (sic).


Looks like they need a dictionary, or maybe the website designer is into speleology.
 
You must log in or register to reply here.

Keyboard shortcuts

f
Forum
m
My threads
Mobile site
About
Editorial content
Cameras & Lenses
Community
All content, design, and layout are Copyright © 1998–2025 Digital Photography Review All Rights Reserved.
Reproduction in whole or part in any form or medium without specific written permission is prohibited.
When you use DPReview links to buy products, the site may earn a commission.
©GPS Media - Guides, Products, Services.
Back
Top