Just Gave Notice -- Wish Me Luck!!

Much prettier than Anchorage or Fairbanks! Lots more mountains and critters (eagles and whales and bears in your trash, oh my!)

Good luck in your new endeavor! I know I'm jealous!

Joe (in beautiful, sunny - at least today - Juneau)
Well, it's official! I just gave notice at my full-time corporate
job, and I'll be leaving the Bay Area probably at the end of next
month! I'm going to spend the summer and early fall on the road (
mostly in the Rockies and Cascades ) adding to my portfolio --
which has some good images, but could be a lot stronger. I'll
spend the late fall, winter, and early spring on the East Coast (
where I grew up ) trying to sell my photos and services, then I'm
planning to head to Alaska and work on my portfolio for as long
as I can. ( From there I'm giving a lot of thought to staying in
Anchorage or Fairbanks. )

I'm trying to sell whatever prints I can, but I think I'll be much
better able to make enough to support myself selling services.
Which means shooting photos for people ( I know some artists and
small businesses that could use soem help ) and branching off into
designing web sites, brochures, and the such.

So wish me luck! And if anybody has any ideas on how I can improve
my chances for success, I'd appreciate them very much! I think I
probably have a better chance than most ( especially with my
girlfriend's background in the arts and in design, and my
photography and finance background ), but I'd really like to hear
any good advice you guys can muster!

Forrest Croce
valhallaphotos.com

http://valhallaphotos.com/html/Galleries/LandscapeGalleries.htm
 
Wow! After twenty-three years in business for myself. You bet
I'll wish you luck:-)
Thanks!
As to advice, the only advice I can give that translates to all
businesses, stay on top of your paperwork (accounting) and make
sure you keep enough to pay the IRS and State. Design forms to
total your monthly expenses on. Both necessary for filling in your
1040 C and when you go to a bank for loans, they'll want to see
expense reports. These forms make this process easier.
Yeah, I've spent the past 3 1/2 years in a corporate finance department ... I know how this stuff can pile up endlessly. And I'm also not going to let a bunch of numbers intimidate me.
Assistants. A necessary evil if you're going to be interacting
with clients on site and need to do an onsite studio setup. If you
don't want to grow and just stay a lone wolf, your girlfriend will
be an add but a commitment of marriage is even better, cause then
you can invoke the better or worse clause:-)
Yeah, I can already invoke the better-or-worse clause, though...
Good customers. It's all about good customers, not about bad
customers. Care who you provide services for. If a gonzo is a
gonzo, politely tell them that you're not the person for the job
and suggest they call someone else.
This seems to be the consensur, reading the Pro Forum.
Anger. Never show anger. It's neither good for you or your
professional image. If you've been pushed to you max and you're
ready to blow, refer to my comment above. It's not necessary to
get angry.
That sounds like it'll get difficult at times ... but maybe that gets back to good customers?
Answering questions. Answering questions is the key to my success.
This makes plenty of sense to me ... especially thinking back to when I'm buying something expensive!
 
The IRS loves to get into BOTH of your pockets while they mess with your genitalia at the same time. Otherwise you should have a blast. I feel fortunate as I get to travel on the company card from Ohio to the West Coast and everywhere inbetween. Been to all the large national parks and wonderful coastal areas. The Cascades alone offer some amazing shooting. Pay close attention to the Olympic Penninsula as there is a ton of things to catch there alone. Check out Glacier Natl. Park and also the Northern Canadian end Waterton Park as well. Enjoy as I am sure it will be memories you will NEVER forget.........
 
Well, it's official! I just gave notice at my full-time corporate
job, and I'll be leaving the Bay Area probably at the end of next
month! I'm going to spend the summer and early fall on the road (
mostly in the Rockies and Cascades ) adding to my portfolio --
which has some good images, but could be a lot stronger. I'll
spend the late fall, winter, and early spring on the East Coast (
Its no life to be wandering around the country trying to sell photos.

You'll get many rejections. Just settle down in one place and maybe open up your own studio raise a big family and attend your kids soccer games and
piano recitals. You could put your business experience to better use that way.
where I grew up ) trying to sell my photos and services, then I'm
planning to head to Alaska and work on my portfolio for as long
as I can. ( From there I'm giving a lot of thought to staying in
Anchorage or Fairbanks. )

I'm trying to sell whatever prints I can, but I think I'll be much
better able to make enough to support myself selling services.
Which means shooting photos for people ( I know some artists and
small businesses that could use soem help ) and branching off into
designing web sites, brochures, and the such.

So wish me luck! And if anybody has any ideas on how I can improve
my chances for success, I'd appreciate them very much! I think I
probably have a better chance than most ( especially with my
girlfriend's background in the arts and in design, and my
photography and finance background ), but I'd really like to hear
any good advice you guys can muster!

Forrest Croce
valhallaphotos.com

http://valhallaphotos.com/html/Galleries/LandscapeGalleries.htm
 
Differentiation. Being able to answer the question, "Why should I
I don't have an answer worked out, yet, but I can see how important this is.
Monies. Always keep your equipment up to snuff and plenty of it.
You're a professional and the customer should not hear why it is
you can't perform. That's why you're being paid the big bucks. So
use you money to keep yourself up to the task and make sure you
keep your horizons expandable as the moment requires. If a job
requires $500.00/1,500.00 for a piece of equipment, no matter what
that piece of equipment is and you see more then one job using this
equipment over the next year, buy it. Use money to keep you and
your equipment at the ready and this will make you more money.
I think this particular case would be one where I'd rent the equiptment ... but I do know that I'll be competing with very good people, and I need the best gear to back my skills up.
Knowledge. You're suppose to have the answers all the time and the
customer doesn't hire you to make mistakes, they hire you to get
the job done right the first time and that's the way you have to
approch an assignment; omniscent. If you can't approach a
situation from that viewpoint, then you need more education.
Always work to increase your professional knowledge. Subscribe to
professional trade magazines, two or three, at least. Leaf through
them religiously to keep you abreast of what's happening in the
industry, professional wise.
This describes my corporate job pretty well ... so it won't be a difficult transition!
Confidence. You're there not because this is a lark but because
you "can do". The customer doesn't want to hear that you'll figure
it out, they want to hear that you can get the job done, for this
amount here and you'll have the results on this day here. No
excuses. "I can be out there on this day here and when I come out,
I'll explain to you what it is I'm going to do."
Yeah, one thing I've learned in the corporate world is it's either a job I can do, or it's a job that I'm just not able to do. You need to be able to tell the difference very quickly, and very well. I think false confidence is as bad as not having "real" confidence.
 
I have always admired your photos and your advice has been very
helpful in this forum. Good to learn you are striking out on your
own.
Thanks very much!
Being in business myself, I know firsthand the pains of going solo
after a "safe" corporate job. However, there is nothing better than
being the master of your own destiny. And there is no better place
for it than the US. Trust me, as an immigrant, I know. What I have
learned over the years is that if you really want something and are
willing to work hard for it, you will get it in the end. Just hang
in there. Good luck!
I hope this is still true...!
 
Good luck to you! Tough decision and tough road ahead. I thought
that you had some entry into high-tech cos. in the Valley...
Wouldn't it make sense to start testing the photographic market by
getting a few of those assignments going?
I'm probably going to do some consulting for the company I work for now. I've been doing a lot of work with our Marketing Dept ... so I'm talking to their VP and keep showing her my photos. She loves them, and promised if we ever run an ad campaign featuring ducks, they'll use my photos...!
Successful entrepreneus often start their companies by working w/
friends...
I'm not sure how some of the newer "integrety" policies affect this? I know a lot of companies won't allow a person to make a decision to go with a vendor, if that person knows one of the vendors vieing for a job...?
 
I just checked out your posting history and based on that I would
have assumed that you had quit long ago. LOL. Just kiiding. Good
luck.
I would have ... but then my friend flipped a car I was in in Oregon ... and then when I finally started healing from that, a minivan ran a light in San Francisco and I spent a lovely night at St Luke's emergency room ... set backs.
 
Well, it's official! I just gave notice at my full-time corporate
job, and I'll be leaving the Bay Area probably at the end of next
month! I'm going to spend the summer and early fall on the road (
mostly in the Rockies and Cascades ) adding to my portfolio --
which has some good images, but could be a lot stronger. I'll
spend the late fall, winter, and early spring on the East Coast (
where I grew up ) trying to sell my photos and services, then I'm
planning to head to Alaska and work on my portfolio for as long
as I can. ( From there I'm giving a lot of thought to staying in
Anchorage or Fairbanks. )

I'm trying to sell whatever prints I can, but I think I'll be much
better able to make enough to support myself selling services.
Which means shooting photos for people ( I know some artists and
small businesses that could use soem help ) and branching off into
designing web sites, brochures, and the such.

So wish me luck! And if anybody has any ideas on how I can improve
my chances for success, I'd appreciate them very much! I think I
probably have a better chance than most ( especially with my
girlfriend's background in the arts and in design, and my
photography and finance background ), but I'd really like to hear
any good advice you guys can muster!

Forrest Croce
valhallaphotos.com

http://valhallaphotos.com/html/Galleries/LandscapeGalleries.htm
Well first... BEST O' LUCK.

Second where do you intend to shoot in the Rockies? Are you open to suggestions? If so you might look into some of the Colorado ghost towns. [after the snow melts!!]
I live in northern Colo and have been a "mountain rat" for a long time.

I won't load up the forum with all kinds of specific "stuff" but I will answer your questions via e-mail if you like. See profile.

Some thoughts; The mountains in the Spring. narrow gage railroads, ghost towns, [shoot em before the tourists tear them down!!]
'Nuff said....

**** D
All things are relative, timeing is everything!!
rcd -- 73's
 
Much prettier than Anchorage or Fairbanks! Lots more mountains and
critters (eagles and whales and bears in your trash, oh my!)
Yeah, but at least the other two cities have roads going into them...! Actually, I'm very interested in backpacking through Gates of the Arctic ... so Fairbanks makes a lot of sense on the map...
 
the reason you WILL succeed is great images and determination!
Thanks. And whenever I get a set of prints back from the lab, people keep asking me why I don't work for National Geographic, what I'm doing here, and stuff like that. So I seem to have the first part down ... I just hope I'm determined enough!
 
Honestly, please let us know how this goes. The rest of us slogging away in the corporate world will live vicariously!

I've always read your posts because I know you're from the Bay Area (I'm in Walnut Creek.) You really do excellent photography.

Did you read the article on the Luminous Landscape? There's a recent article on going pro. Very interesting, and full of good information.
http://www.luminous-landscape.com/columns/sm-03-03-23.shtml
 
Making a very large mental health insurance company slightly more effecient, well, just isn't fulfilling. I know my way isn't going to be easy, but the idea of true freedom is pretty appealing.

Glacier is awesome! We're going to spend a few weeks hiking and backpacking there this summer. Probably a week or two in Olympic, North Cascades, and Ranier as well. Naturally we're going to stop in Rocky Mountain; I was 11 days old the first time I crossed the Continental Divide, on my way to the back entrance to RMNP...
The IRS loves to get into BOTH of your pockets while they mess with
your genitalia at the same time. Otherwise you should have a blast.
I feel fortunate as I get to travel on the company card from Ohio
to the West Coast and everywhere inbetween. Been to all the large
national parks and wonderful coastal areas. The Cascades alone
offer some amazing shooting. Pay close attention to the Olympic
Penninsula as there is a ton of things to catch there alone. Check
out Glacier Natl. Park and also the Northern Canadian end Waterton
Park as well. Enjoy as I am sure it will be memories you will NEVER
forget.........
 
Safe corporate job? hmm. Not sure such a thing exists...

There are a lot of costs involved in launching any business. You make out a budget, including health care, food, rent/mortgage, auto, all the business operating costs, etc., and then see if you can foresee making the hurdle. While health care is a big chunk, it probably won't really turn out to be the deal breaker.

If you're going to have a local presence, check out the Chamber of Commerce. Many of the chapters provide access to group rates for their members (and members' employees). The rates are certainly higher than the portion one normally pays in a major corporation health benefit plan, but they are a lot better than what you can get solo. On top of that, the chamber events will give you many oportunities to make contacts that turn into real business for you. I'm trying to launch a corrosion consulting business, so the average chamber member is less likely to be interested in my product than in yours, but you really never know how your next contract will be initiated.

Another option might be trade associations -- at least some of the technical trade associations with which I'm familiar offer group rates to members. Again, they'll make the old corporate copay scheme look mighty cheap, but they could turn out to be a decent deal.

Dave
Good luck!! I'm extremely envious but just don't have the large
huevos! If I may ask, how will you take care of medical insurance
without a "safe" corporate job? That is the largest obstacle
preventing me from trying it on my own.

May you fare well, where ever you fare.
 
LOL, who needs roads when you've got ferry's? :-)

I hear ya tho (but if you haven't been to SE you really should see it - we don't have Gates of the Arctic but we do have Glacier Bay!)

Again, good luck!
Much prettier than Anchorage or Fairbanks! Lots more mountains and
critters (eagles and whales and bears in your trash, oh my!)
Yeah, but at least the other two cities have roads going into
them...! Actually, I'm very interested in backpacking through
Gates of the Arctic ... so Fairbanks makes a lot of sense on the
map...
 
if it's not posted soon, email me and I'll give you the details.

It's on stock photography and it's quite the eye opener.

I'm hoping to one day sell photos in my early retirement.. (he he) and I'm researching.

Remember, it's not the most aesthetically pleasing photo that sells the best... Otherwise there would be 1000 National Geographic Photographers here alone.

Be wise, research your target markets. Take photos specifically for those markets. The "Hard" way is to take photos and then to find a market.

Be positive and get your head down. Setbacks are a part of life, so expect a few. But once you're on your path you are the author of your destiny. God I sound like a "Napoleon Hill".

But you get the point.....

keep us posted.

--
------------------------------

if you take the time to do something urgent, make sure it is important .............................
 
Well, it's official! I just gave notice at my full-time corporate
job, and I'll be leaving the Bay Area probably at the end of next
month! I'm going to spend the summer and early fall on the road (
mostly in the Rockies and Cascades ) adding to my portfolio --
which has some good images, but could be a lot stronger. I'll
spend the late fall, winter, and early spring on the East Coast (
where I grew up ) trying to sell my photos and services, then I'm
planning to head to Alaska and work on my portfolio for as long
as I can. ( From there I'm giving a lot of thought to staying in
Anchorage or Fairbanks. )
Forest:

Good luck, and when you get here give me a call or look me up...I'll be glad to help you any way I can. We have a small business on the Homer spit, so look us up when you get around this way. Homer, Alaska, by the way, is one of the "artsiest" places I ever saw, and your girlfriend should feel right at home.

Besides all that, you can get a lot of these pictures:

http://www.pbase.com/wileydd/look_up

For what it's worth, when photographing Alaska, I think you should start in the south in the spring and follow the snow north, ending up on the north slope in late August.

After the snow flies everywhere, it doesn't matter.

Good Luck, and see you when you get here.

--
Wiley D

Pictures can't do the real thing justice, but you gotta' try.
 

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