When you've offered a fair way to compare the noise between different resolution cameras, then you can dump on the methods being used. It's a fact that it's not a legit comparison to compare pixel level noise in two cameras that has massively different resolution. You have to compare the two at some common level (e.g. a web size image or a 6 foot high print or something in between). But, you can't look at 100% pixel level noise at 36MP and compare that to 100% pixel level noise at 12MP and draw any meaningful conclusions from that comparison.
Oh?
How would comparing D700 and D800 images at their native resolutions NOT tell you anything meaningful? It might tell you that the D800, with its higher resolution, produces more noise per unit-area of sensor, and that the only way the image quality becomes comparable to the D700’s is is by shrinking it down (which gets rid of much of the noise).
If you compare the D700 and D800 at their native resolutions, you are measuring the ability of one pixel on the D800 vs. one pixel on the D700. That is one measure of technology and if the D800 beats the D700, then hands-down, the D800 wins in all regards.
But, life isn't quite that simple because if the D800 produces more single pixel noise than a D700, that does not mean that it doesn't produce a much better image than the D700 when compared more equally. Give the two cameras the same lens, the same scene, the same light and ask them to produce the same output (same large print, same cropped web image, same poster, etc...) and the D800 likely will produce a much better image with both more detail and lower visible noise. That's because there is a lot more that goes into making of an actual image than comparing single pixels from two drastically different resolution sensors.
The very fact that the D800 has many more pixels representing the same piece of the image means that it's per pixel noise doesn't count as much in the image. The effect of the noise from a given pixel in the D800 is smaller than that of the D800 because there are so many more D800 pixels in a given piece of image. The D800 pixel nose will affect areas of fine detail less.
Thus, if you're trying to measure the camera's ability to produce an actual image (print or screen), you have to compare two actual results side by side.
Said another way, comparing a 100% view of a D800 image and a 100% view of a D700 image is like using a magnifying glass on one image and not the other. Yes, you can see some things about that image with the magnifying glass and perhaps learn some things about the technology behind it, but it isn't a fair comparison of what kind of image the two can produce to use a magnifying glass on only one of the two images.
Here's another way to look at it. Imagine that the D800 per pixel noise was 1.5x worse than that of the D700 per pixel noise. Would you immediately conclude that the D800 produced much noisier images than the D700 and isn't as good in low light/high ISO? Your argument makes it sound like you would. If you did, you'd be missing what actually counts in the end which is resolvable detail in a final image at a particular size (and other elements of IQ). It is possible for a higher resolution camera with more per pixel noise to produce a high quality image than a lower resolution camera with less per pixel noise. Thus, the per pixel noise is not the only relevant factor here. Thus, you can't compare 100% views of two drastically different images and expect to be judging the ability of these two cameras to produce a quality image when given the same conditions.
Now, I will give you that looking at the two 100% views does tell you something about the new technology. It just doesn't tell you the whole story and even if the D800's per pixel noise is a little worse than the D700's, it may very well produce much higher IQ images because it has 3x the number of pixels to contribute detail and finer grained noise and more averaging of the random noise.
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John
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