Different strategies – the struggle for the 21st Century

Started Feb 9, 2012 | Discussions thread
Bruce McL Senior Member • Posts: 1,402
Re: Does Nikon have a better vision?

peter42y wrote:

Exactly. This is exactly what I meant in my previous post.

Nikon could have placed the j1 sensor in a 7100 body with interchangable lenses.

But they did not do it. Why ?

In my opinion, none of the camera companies make decisions based on trying to win. They make decisions based on trying to avoid losing. The more a company has to lose, the less they will be inclined make a change that upsets the existing order.

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