I am really surprise why Samsung is not more aggressive on the mirrorless market, I mean until now I am happy with my system and have plans to continue on NX system.
But Samsung is the only company been among the firsts place doing almost everything necessary for a camera and they have one of the biggest profit as a company.
The NX system really needs a more aggressive team, photographer orientation and better software designer, but especially they need a better marketing team and customer long time support and assistance. They need collaborate more with others Samsung divisions and start with a medium term investment for NX system to 3 or 5 years, with low profit but high market penetration and acceptation.
The NX200 in my opinion should migrate to touch-screen models, simple use, Android OS integration, WiFi, small-light and cheaper using the same 14MPx CMOS sensor on NX100 with a improve low pass filter or eliminating it completely. NX need a NX1000 for less than $400.
In the other extreme, the NX1 to the same level or better than medium level DSLR, an advanced amateur´s camera with a new CMOS of 18MPx. There Samsung must include the best of the best in image processor, memory, CMOS technology, EVF, AF, buffer, ergonomic design, controls and connectivity (WiFi and GPS), a camera to allow many users look on Samsung like an option to migrate from DSLR. A NX1 for no more of $1000 with low profit but huge acceptation.
The NX20 should be a classic rangefinder design model with the same EVF and using the 20Mpx sensor on NX200 but simpler and smaller about function and operation. There is not necessary 10fps. $800.
The NX300 would be the same than NX20 but without EVF, lighter and smaller, using the actual 20MPx sensor. $600.
All system need lenses and Samsung has doing good on this way, but they need a better marketing and be present in a bigger market and on time.
Medium term, 2 years with 5 lenses per year Samsung need cover the telephoto area and wide angle need for the first year.
If the "leaked/rumored" lenses roadmap is true, the 80-400m and 135mm are the best complementary lenses along 12-24mm and 24mm.
For the second year the high end lenses that every system should have must be coming. A 16-50mm f/2.8, a 50-135mm f/2.8 and fixed lenses like 35 and 50mm.
Surely Samsung won´t make a lot of money on profit with a huge investment like this, but would present the NX system more seriously on the market and they could recovery their investment to long term.