Asking Sony for OVF in the new FF professional reflex camera.

Good morning,

Please Sony, think about professional and serious photographers. We need OVF in a professional camera.

I' m a owner of a fantastic A900. I'm a owner of a fantastic Minolta 9 film camera.
We need object to make image. We don't need video!

Another asking: please think about a built in flash on the new FF camera as it was in the old Maxxum 9 film camera (It was 100% OVF coverage, so you can)

Please all the photographers are thinking a OVF Full Frame camera is necessary in Alpha system for the future tell me.
And we could tell to Sony : YES WE CAN!
How many we are? I hope I'm not alone.

Greeting to everyone want a new Sony FF OVF camera!
Giuseppe
--
http://www.lifephoto.it

Good luck with that!

I suspect Sony could meet the wishes of OVF FF fans by the (relatively) cost effective approach of retaining the A900 chassis, mirror and mechanicals and replacing the sensor and processing engine and grafting over the AF sensor from the A77 (which I assume is possible). A little bit of minor re-modelling and, maybe, the addition of an external flash useful, if nothing else, for wireless flash control).

That's assuming nobody wants a D3s frame-rate, AF chasing high-speed sports monster. For that function, an SLT-based camera is going to be better suited, and much cheaper to develop.

However, in the longer run I think OVF cameras are destined for a decline into not much more than a niche.

lifephoto.it said:

We need OVF in a professional camera.
. . .
We need object to make image. We don't need video!

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Different people have different needs. Maybe a better way to phrase this would be: "I need ..."?

And, again, have you tried the EVF of the new cameras (A65, A77, and NEX7) in real daily use? There might be advantages to a (good) EVF (even for a pro), that's hard to imagine if you're only used to OVF.

--
Yours etc.
Torsten Balle Koefoed

http://www.elgsdyr.dk

Well - the only way to get cameras with OVFs tomorrow, is to buy cameras with OVFs today. Sony will continue to make products that sell, so sitting on the fence without buying existing OVF cameras is only going to make the OVF future look rather dark...

To me it seems like a lot of pro photographers are very interested in EVFs, with its plethoria of extra information available (exposure, white balance, super accurate focus aid, bright low light images and so on).

The statement that pro photographers want OVFs seems rather dubious to me.

Do you think Canon & Nikon are in the wrong way?
--
http://www.lifephoto.it

I tried the A55.
I continue to think the OVF means reality, EVF not.
I think OVF means photography and EVF something else...
Ciao
--
http://www.lifephoto.it

I'm sure it's a niche product, but what we do know is that some people will pay huge amounts of money for specialist products. Look at the price of a Leica M9 or the premium analogue watch market. We may even be seeing this in the top-end mirror-less cameras where the NEX-7 is surely commanding a price way beyond its manufacturing cost (which must be a lot less than an A77). So, even though Sony is a consumer product orientated company, there might be a small, but lucrative, market.

However, I'm with you. The EVF has too many inherent advantages to ignore and I suspect it will take evidence of a significant demand for a new FF OVF camera to appear. I just suggest it could be done (relatively) cheaply.

lifephoto.it said:

Do you think Canon & Nikon are in the wrong way?

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Only the future knows. But it's been proven almost pointless, to try and compete with Canon and Nikon at their game. They have too much brand recognition and too many hardcore followers, to have people flocking from those to a camera maker such as Sony, trying to do something similar.

lifephoto.it said:

Do you think Canon & Nikon are in the wrong way?

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Yes.

But they will see the light sooner or later.

To be honest, I think EVFs are the way to go. The EVF on the a65/a77 are a significant improvement over the a33/35/a55. IMO the EVFs more than outweigh the advantages of an OVF and they can even act as OVF if you like. I suggest you try them out because they are pretty good.

For full frame however, if Sony made the a900 replacement with an EVF, it would match or better the OVF of the a900.
--
http://sonyalphamale.blogspot.com/

Yep, I love the A900 OVF. I also love the technology employed on the A900 but also it's straight forward and simplicity (just a high quality precession photographic tool - kind of od school thinking on a digital camera).

--
A900 w/Zeiss Glass

(based on the use of an A55...apparently not having read the reviews of the new viewfinders), whereas I think that the really hilarious comment is that "We don't need video." To ask Sony shareholders to ignore the entire generation that was brought up on video, YouTube, etc., many of whom are looking at dSLRs, would be management suicide. Better for those who just can't make the transition, is to stock up on OVF-equipped bodies now (to add to their collections of film cameras and betamaxes) rather than ask Sony to divert their focus and hedge their marketing direction, however easy it might be for Sony to do so.

As for Nikon and Canon, they will continue to rely on their lens sales (which is a good plan), but I am a little amazed that they haven't addressed the problem with video that their current mirror arrangement presents. Sony has seen this opening, and responded to it quite nicely.

TrojMacReady said:

Only the future knows. But it's been proven almost pointless, to try and compete with Canon and Nikon at their game .

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Precisely, Canon and Nikon has built a very large and very comfortable market place for themselves. Either you will have to distinctly outdo them at their own game (which is a very uphill battle) - or you switch to another game where they are not strong. Sony actually now has two different games going - mirrorless and SLT. Both which involve having good EVF technology, an area where Canon and Nikon yet has to show any progress - or even interest.

I shoot sports professionally, currently with two D3 bodies. I do not expect to switch to a EVF based system anytime soon. But eventually we will get there, there are just so many advantages with having EVF's also for professional use - information overlay, ability to see a remore cameras viewfinder in mine, ability to see a group of remotes as miniatures on my computer, ability to electronically zoom in when doing precision focusing, not to mention stuff like peaking for focus or zebra for exposure ... The possibilities are endless.

I think Sony has made a good desicion to go for EVF technology in a big way.

--
-----------------------------------------------------------
I don't suffer from insanity, I enjoy every moment of it!

By the way, film is not dead.
It just smell funny

I want my next camera to be full frame. don't know if I can wait or not for a new full frame. but I must say I don't care about this point the VF on the A900 is nice but not $ 1000 worth of nice. Id rather see a new ff around 1500 or 2k and sacrifice the OVF for it.

as for the flash I rarely use the built in anyway so I care little about that either IO think an EVF ff would have a flash anyway
--
http://www.fotosource.com/downloads/flyer/eye_cancer_en_CA.pdf

Canon and nikon may have a problem with video in their photographic tools, but sony has a problem with photos in their photographic tools, because SLT doesn´t give anything to photographers, or very little, and the IQ on those cameras is always worse than those without SLT.

I´m not saying that OVF is the future, I´m saying that EVF is the present for low to mid profile DSLR´s not for advanced DSLR. A77 EVF doesn´t seem to be good enough to replace a900 OVF.

Corkcampbell said:

(based on the use of an A55...apparently not having read the reviews of the new viewfinders), whereas I think that the really hilarious comment is that "We don't need video." To ask Sony shareholders to ignore the entire generation that was brought up on video, YouTube, etc., many of whom are looking at dSLRs, would be management suicide. Better for those who just can't make the transition, is to stock up on OVF-equipped bodies now (to add to their collections of film cameras and betamaxes) rather than ask Sony to divert their focus and hedge their marketing direction, however easy it might be for Sony to do so.

As for Nikon and Canon, they will continue to rely on their lens sales (which is a good plan), but I am a little amazed that they haven't addressed the problem with video that their current mirror arrangement presents. Sony has seen this opening, and responded to it quite nicely.

Click to expand...

--
http://500px.com/paulesko

lifephoto.it ,

Please try out the new A65/A77..its EVF is a lot better than A55 and u won't feel like u're using a EVF if u mainly shoot in daylight.

IMHO, the A900 is already CLASIC.

If the replacement FF had the same OVF, better / faster Auto Focus, higher IQ / Resolution and produced quality images at a couple stops higher ISO it would be a Hall Of Famer in my book (just keep it solid but simple). Yeah, I'm probably old fashioned but that's what I want.

Oh, I would throw in a split image focusing screen.

--
A900 w/Zeiss Glass

lifephoto.it said:

I tried the A55.
I continue to think the OVF means reality, EVF not.
I think OVF means photography and EVF something else...
Ciao
--
http://www.lifephoto.it

Click to expand...

I am a professional studio and wildlife photographer, I've used Canon all of my life. When I got the chance to try a Sony A77, granted I have little experience with Sony, the EVF was one of the main reasons why I am completely changing systems from Canon to Sony. I have indeed seen and used an A55 EVF and the A77's is a WORLD apart. They are absolutely nothing like each other; the A77's is exponentially superior and one of the many reasons I have an A77 on pre-order.

I, after having shot OVF for my whole life of professional photography with Canon, will be switching to the EVF on the A77 and will never ever look back. The benefits and the convienance of information far outweigh the small negatives.

So, please, do not include me on your list of photographers that want an OVF on a future full frame - I pray to GOD the next FF is an EVF. If it is, I'll be pre-ordering on day one.

Please try an A77's before you condemn the OVF based on the A55. Whining about something you don't want changed without seeing what the best has to offer is short-sighted and misguided.

I want that tilted beamsplitter out of the light path.

--
Steve W
weather photos: http://home.comcast.net/~scwest/atmo/