What the hell happened to Dpreview.com?!?!?

Since Phil Askey sold his "baby" to Amazon, the amateur yet incredibly rich DPR turned into a classic website, made to make money, a whole lot of money.

Phil and his wife probably left as he's not even more the Editor of DPR. He can now enjoy his sale and we can enjoy the new adertising strategy.

Of course DPR improved a lot in the last years, but we lost the initial spirit and above all the clean and non obstrusive advertising Phil used to allow on his site.

I quite do not posthere anymore and spend less and less time here but who cares, tons of new people arrived and will even appreciate a full red page bought by Canon so, I better shut up, stop complaining and go to work ;0)

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Ludo from Paris
Tankers of tools, thimbles of talent
BestOf http://ludo.smugmug.com/gallery/1158249
 
The red with the black hurt my eyes. If they're going to have that red Canon ad, get rid of the black. Go to a white site.

I should probably take off again.

Yes, they deserve to make money. Keeping people AWAY isn't going to do it. Offensive, obnoxious ads don't sell products.

At least, I guess I'm glad this isn't a Nikon ad. I have nothing against Nikon, but the yellow all over the site would be just brutal.

If this becomes the norm, then staying away from here is going to become a norm for me.
 
I didn't even know what all of you are talking about until I saw a screenshot in another thread. Firefox + AddBlockPlus rules. You get a totally different internet experience.
 
Nope, not Coca Cola. It was Budweiser and if you really study these ads, there are subliminal messages embedded with pictures of cold glasses and frothy tops. Makes you thirsty just to think about it. Now, head to the fridge, grab a Bud, and the red background won't bother you after a while.
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If Today is the First Day of the Rest of Your Life, How Will You Spend It?
 
This doesn't show DP Review in a good light, but at least it's honest.

Most everyone who comes to this site uses digital cameras, and want to know all about new cameras, technology, gadgets, and software. Nikon, Canon, Leica, Olympus, Panasonic, Sony, Fuji, Samsung, Casio, and numerous others all benefit from the exposure from announcements, press releases, and then reviews on a site like this. Even a bad review, though not ideal, can be great advertising for camera companies since they are often turned around by fierce defence in the forums.

But when a camera is reviewed to be of significance, the exposure is priceless. In fairness DP review's write ups seem to be fairly well balanced, but there is often subtle bias in there usually based on personal preference. For example, it would appear that some Sony DSLRs get a bit of a hard time compared to say, a Canon. (This may well be because in general, Canon products are more mature, but that's not the point). With this in mind, it's easy to understand that DP Review, whether intentional or not, is already advertising to you, re-enforcing brands virtually, day in day out. The camera companies know this, you come here because you ultimately want to find the camera that's gonna do it for you. Everybody wins.

It might be unfair to assume that Dpreview are selling out because Canon have talked them into this kind of dominant advertising. The thing to hope for is that this kind of financial input is not an incentive to sweeten the reviews up a bit.

It is a bit of a dropped ball because of this. Now, a favourable review for the 60D will encourage a backlash in the forums. "It's a camera - they had to write that..." etc.

If anything DP Review have cornered themselves here, whatever their motivation, and Canon look like they've come in guns a blazin' and stamping their feet - it looks a bit bullish, and I'm guessing that most people can see it as a bit of a telling/weird/childish strategy.

Bottom line: Make good Cameras that you know can only be reviewed well, because they're good. Don't try to force feed your 'oblivious' customers with this kind of (Expensive?) cynical advertising. It encroaches on what is perceived to be private space, and only serves to turn people away.

* If you must do this, don't try to make it look like what you think is what the kidz think is kool. Word.

--
examples of my photography at http://www.alexanderleaman.co.uk
 
After reading a few reviews that were quite at odds with both the testing sites and real first hand experience, I think this change to being more blatantly commercial is consistent with the less than objective slant in the reviews, and the income stream connection. Editorial content really is being driven by ad buys so in the last year or so I have only used DPR as a forum site and not a review site.

It IS a commercial corporate site after all. That is what corporations do, try to convince you of things, often at odds with logic and fact or even your best interests. It is understandable when realizing the site has been purchased by a US corporation where money buys power and creates "facts" like no where else.
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Stan
St Petersburg Russia
 
I don't mind advertising when it doesn't hit me over the head.

This hits me over the head, blinds me, then shouts at me.

Here is what I see now:

$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

RED!

RED!!

REDREDREDREDRED!!!!!!!!!!

RRRRRRRRRRRREEEEEEEEEEEEEEEEEEEEEEEEEDDDDDDDDDDDDDDDDDDDDDD!

RED!

MORE RED!

WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE?

WHATS YOUR ANGLE? .WHATS ...YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? WHATS YOUR ANGLE? . WHATS YOUR ANGLE? WHATS.... YOUR.... ANGLE?

WHATS YOUR ANGLE?

$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

What's the angle indeed? Site looks like a 12 year old designed it. Offensive in extremus.

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http://www.flickr.com/photos/30225435@N00/
 
Thank you DPr...

Site is ugly as pile of poo, with bloody shreds of glass in it. Hurts to look.

P.S. Why did you leave it to half way though? You also should have extended the red BG image to background for body text.
 
I must be wearing blinkers as I hardly ever notice the ads, just dive into my preferred forums. Wherever you go now we are bombarded with ads and Canon spend the most money for the best position.

Carl
 
what do you think we are dpr? if anything this makes me anti-Canon, I'm not anit anyone actually but it makes me feel that way and your impartiality has just gone out of the window.
Thank you DPr...

Site is ugly as pile of poo, with bloody shreds of glass in it. Hurts to look.

P.S. Why did you leave it to half way though? You also should have extended the red BG image to background for body text.
 
Brought the 60D to everyone's attention.
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Given up on the whole "regain my original ID". Seems DPR don't give a flying fucher
 
The mighty advertising dollar strikes again! I guess they're not getting enough revenue from their other ads and marketing and had to resort to this.

Hmmm...give someone enough time, and I'm sure that they'll figure out how to block the ads and replace them with something less "in your face" - well, I hope so anyway!
 

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