Will Sony surprise us ( positively ) at PMA...?

Has Sony pulled any surprises at PMA in the past? I have only been with this system (and forum) for a little over a year. Can those who have been around it from the beginning recount for us?
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Zeiss taste...Beercan budget!
 
The biggest thing I remember was Sony announcing the 24mp fullframe sensor .... or was that CES? You could just look in dpreview archives.
 
Personally I'm holding my money (A850 70-400 ...) until Sony proves that they have a strategy in the DSLR field.

The investment you put into a platform like A-mount is quite big so Sony needs to prove that they can catch up feature wise.

I don't personally care about video, but it seems like a must have for newspaper journalists these days.

Eventhough I'm not in the market for a D3s it must be reassuring knowning that the new features will flow down to the semiprofessional cameras.

So I'm very happy fanboy with my A700 and Zeiss/Minolta lenses, but if Sony doesn't show a credible strategy within the next 3-4 months, I'm leaving for Nikon. It is too expensive to be "last man standing", better sell the gear while there is still a market.

Jakob
Maybe Sony will surprise me, Jakob, but I don't think you'll see the full strategy unfold in the next three to four months. I don't expect the A7xx until at least late May or early June, and I don't expect the A9xx until at least September. I do think we'll see the introduction of Sony mirrorless cameras this spring, and there is the possibility that we may also get something like an A6xx. And maybe, just maybe, Sony will give us something of a roadmap.
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Dulaney
A700; SAL 50 f1.4; SAL 18-250; CZ 85 f1.4
 
Has Sony pulled any surprises at PMA in the past? I have only been with this system (and forum) for a little over a year. Can those who have been around it from the beginning recount for us?
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Zeiss taste...Beercan budget!
Last year in February, two of their best lenses the CZ 16-35 and the 70-400G. In 2008, their announcement of the up-coming A900.
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Dulaney
A700; SAL 50 f1.4; SAL 18-250; CZ 85 f1.4
 
I wouldn't be so sure about that. The only thing we can take from the posts on this site and Dyxum is that it might be true for those that contribute to the forums. I tend to believe that it kind of works the other way. Those that want enthusiast-level cameras are more likely than other camera owners to spend time on forums. IMHO that is a small minority of overall users. I hope you are correct though. If true, Sony should have a huge month and year when they do finally release the camera of course if it meets or exceeds expectations. That's a lot of ifs though and again, IMHO, the forums do not represent reality.
I don't think there is any doubt that if Sony puts out a much improved A7XX at a reasonable price then there will be a lot of people upgrading from their A700 or just adding a second body.

Don't discount some Canikon users also switching if it is improved enough. Whether many on those forums would agree - the in body stabilization is calling to them.

There are a lot of avid amateurs that do not want to move to FF for whatever reason. These folks are always looking for an excuse to upgrade so if improvements in the features in the A7XX are enough many will upgrade or switch to Sony.

I think this camera could be a mile stone for Sony if it is done right and put them another big step forward on the road to equal footing with Canikon. We will find out if Sony can take this step soon I would think.
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tom power
 
And in all confidence (and desperation) I believe that Sony WILL be wearing their game faces this PMA.
The question is not if they will be wearing their game faces, it's which game they will be playing. That's what I'm interested in, is it still DSLR for instance.

Walt
Agreed - and if I wasn't clear that I was speaking about the alpha mount I apologize. I think we'll all be disappointed if all Sony announced is a dozen new point and shoots - of that I'm certain.
 
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I can only dream...! I'd be happy with:
  • new FW for A900/850 addressing high ISO
More likely to appear in the A950
That would disapoint me, I don't intend to buy another expensive body for a few upgrades! They can Always launch an A950 and also a FW upgrade for the A900 with whatever is possible to be upgraded in it view of the new body.
  • at least a preview of A7XX and target launch timming´
Quite likely because the A700 is getting old
  • some new G lenses ( more affordable than Zeiss ), mainly for wide/normal primes and zooms ( 16 to 135mm )
Sony has released new lenses every year. No reason not do so this year.

But I don't agree with your pricing comment. The G lenses are priced the same way as the Zeiss.
What I meant is having Sony to launch new G lenses within those focal lenghts spriced below the Zeiss price range. I think the 70-300 G and 70-400 G are at a fair price point, for example.
  • new FW for A500/550 adressing some of the "missing" features
... Lucas

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Always having fun with photography ...

Starting a new gallery: http://lucaspix.smugmug.com/

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http://flickr.com/ephankim
http://photo.net/photos/eric.phan-kim
--
Always having fun with photography ...

Starting a new gallery: http://lucaspix.smugmug.com/

 
...
I'd be very happy with a 24-105/f4 G or a 28-135/f4-4.5 G ( FF )

... Lucas
--
Always having fun with photography ...

Starting a new gallery: http://lucaspix.smugmug.com/

 
What I meant is having Sony to launch new G lenses within those focal lenghts spriced below the Zeiss price range. I think the 70-300 G and 70-400 G are at a fair price point, for example.
In my local store the 70-300G is £690. I just recently bought the equivalent Nikon for £390. And don't tell me the Sony one is better, I used both lenses side by side for several months. The difference, if indeed there is one at all, is microscopically small. Plus the Nikon version has in lens stabilisation. Initially I discounted that as unimportant. Then I started using the lens.

The Nikon is also much faster focussing. I've easily got shots with it which I couldn't get near to with my 70-300G as it simply could not focus on and track moving targets. How much that is the lens and how much that is the A200 vs D90 focussing isn't clear.

But the point is the 70-300G is stratospherically priced compared to what the competition have. It is a good £400-450 lens. Just a pity doesn't actually cost £400-450.
 
I wouldn't be so sure about that. The only thing we can take from the posts on this site and Dyxum is that it might be true for those that contribute to the forums. I tend to believe that it kind of works the other way. Those that want enthusiast-level cameras are more likely than other camera owners to spend time on forums. IMHO that is a small minority of overall users.
Not necessarily. A quick glance at the stats of a site like Flickr shows that for Nikon highest ranked camera is the D90. In fact that one camera, on a daily basis, contributes more pictures than everything in the whole of Sony's line added together. The D80 is usually in 2nd or 3rd place, almost doubling the number again. Both of those models sit in the market sector that Sony is currently not even bothering about. If you chuck in contributions from the D300 (still higher than anything in Sony's range) and then the D300s on top you'll find that adds up to a heck of a lot of units.

The most important part here is that, at least in the case of Nikon, their lower level enthusiast bodies actually outdo even their own entry level bodies which suggests that the middle market may not be as tiny as you think, certainly not for Nikon. Granted, these figures are not reflected over at Canon where the entry level dominates but still, it does underline the fact that there is a considerable market which Sony is more or less ignoring and it must be costing them.
 
The question is not if they will be wearing their game faces, it's which game they will be playing. That's what I'm interested in, is it still DSLR for instance.

Walt
Agreed - and if I wasn't clear that I was speaking about the alpha mount I apologize. I think we'll all be disappointed if all Sony announced is a dozen new point and shoots - of that I'm certain.
I was speaking of the possability of Sony so modifying their alpha cameras that they are no longer DSLRs. Ending actually producing a DSLR, except maybe the very high end, though I could see even that going away from DSLR. Producing only EViLs that take A mount lenses for instance. And maybe no shaft drive lenses allowed.

Walt
 
I can only dream...! I'd be happy with:
  • new FW for A900/850 addressing high ISO
I think it is as good as the hardware allows. It is not as good as Canon or Nikon...
This is simply not the truth! To convince yourself you can easily take a
modern RAW Converter like LR3beta or Bibble 5.01 develop some
Sony A900 ARWs at ISO1600, 3200 or 6400 (make sure to use high ISO NR in
camera settings) and compare the converted ARWs to Sonys out of cam results.

The difference can be as much as night and day.

This for sure is clearly much improvable with a firmware upgrade.

I am absolutly convinced, that the A900 hardware is NOT a limiting factor.
A900 hardware is capable to deliver exactly Nikon D3x picture quality and high

ISO performance. That testing sites like this site here don't get it right is simply
a result of two facts:

1. They compare JPGs out of cam.

2. The testing crew does lak knowledge to process A900 raw files to a high standard. (sorry for this but it is simply a fact.)

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BG Hans
 
I agree, it appears a large percentage of Sony's current user base is actually waiting on the A700 replacement. On dyxum that is the class of cameras most persons own and are interested to buy.

It would be interesting to have a similar poll on dpreview. However, it's a sure sign that alot of people are sitting on the fence waiting to see what Sony will do next, and in the interim they will continue to use there A700, buy an A850/A900 or jump ship.

The A500/A550x in my opion could be a runaway success if they dropped the prices on both models.

Check this buying intentions poll:

http://www.dyxum.com/dforum/buying-intentions-jan-2010-version_topic57298.html

And Primary Camera poll:

http://www.dyxum.com/dforum/your-primary-camera-is-jan-2010-version_topic57296.html
Another view on popularity is the breakdown of activity on say Flickr by Sony models...this may show why Sony currently emphasises entry level DSLR models first....next addressing the upgrade route.

The figures against each model show the average daily number of Flickr members who uploaded one or more photos yesterday. So this refelects cameras out there in regular use...

Alpha DSLR-A200 676
Cyber-shot DSC-W55 479
Alpha DSLR-A100 408
Cyber-shot DSC-W120 388
Alpha DSLR-A350 365
Cyber-shot DSC-W80 310
Alpha DSLR-A700 307
Alpha DSLR-A300 325
Cyber-shot DSC-H50 312
Cyber-shot DSC-W110 297
Cyber-shot DSC-S730 238
Cyber-shot DSC-W35 222
Cyber-shot DSC-H10 221
Cyber-shot DSC-W50 213
Cyber-shot DSC-P200 208
Cyber-shot DSC-S650 195
Cyber-shot DSC-H9 183
Cyber-shot DSC-W150 187
Cyber-shot DSC-W170 159
Cyber-shot DSC-S750 156
Cyber-shot DSC-H7 139
Cyber-shot DSC-S700 140
Cyber-shot DSC-W30 159
Cyber-shot DSC-H5 136
Cyber-shot DSC-H2 134
Cyber-shot DSC-F828 121
Cyber-shot DSC-T100 116
Cyber-shot DSC-W90 119
Cyber-shot DSC-W130 118
Cyber-shot DSC-W5 118
Cyber-shot DSC-W70 122
Cyber-shot DSC-H1 109
Cyber-shot DSC-S600 94
Cyber-shot DSC-T200 99
Cyber-shot DSC-T77 106
Cyber-shot DSC-T10 106
Cyber-shot DSC-W1 97
Cyber-shot DSC-R1 93
Cyber-shot DSC-P100 93
Cyber-shot DSC-W100 98
Cyber-shot DSC-P10 72
Cyber-shot DSC-T20 84
Cyber-shot DSC-T7 75
Cyber-shot DSC-N1 70
Cyber-shot DSC-W7 78
Cyber-shot DSC-P73 100
Cyber-shot DSC-S500 85
Cyber-shot DSC-W200 74
Cyber-shot DSC-N2 78
Cyber-shot DSC-T2 83
Cyber-shot DSC-T300 90
Alpha DSLR-A900 79
Cyber-shot DSC-W300 84

Foums such as Dyxum and dpreview can give a rather unreal view of ownership levels biased towards the keen, informed, involved photographers...not the whole market by any means ...nor even the whole DSLR market it would seem.

So perhaps Sony's approach make more sense.
 
@ Hans

1. I agree in-camera Jpegs could be improved.

2. Noise reduction is a computationally intensive operation. You may indeed be able to get extra 6db or more additional noise reduction while preserving detail if you bring to bear 15...120 sec computing time of a multi-core multi-threaded processor that may consume on the order of 40-120 watts of power (that needs to be thermally dissipated). This is simply in a different league than the camera's built-in NR processing, which only has on the order of 0.08 sec to work on the image, and has to work on milliwatts of power.

-- AK
 
In my local store the 70-300G is £690. I just recently bought the equivalent Nikon for £390.
Interesting. The Nikon price is following the exchange rate... it's $550 here in the states which is around £390. The Sony price is not, it's $850 here which ought to put it in the £500-550 range.
 
Let's face it, the current Sony lineup overall is not competitive overall with Canon except for certain niche uses.

The advantage of SSS - considerable, for sure - cannot sustain the Sony line for much longer.

We need an answer to the Canon 7D and the 1D Mk IV - or at least to one of them. The A500 and A550 are good low budget answers but they are not answers for those seeking best results.
....
I can only dream...! I'd be happy with:
  • new FW for A900/850 addressing high ISO
  • at least a preview of A7XX and target launch timming
  • some new G lenses ( more affordable than Zeiss ), mainly for wide/normal primes and zooms ( 16 to 135mm )
  • new FW for A500/550 adressing some of the "missing" features
... Lucas

--
Always having fun with photography ...

Starting a new gallery: http://lucaspix.smugmug.com/

--
Gary

 

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