Jernej: Are you planing to introduce some high end EF-S lenses in the near future?
TAKAYA: Definitely. We are always planing 5 year spans so within the next 5 years we will develop high and mid end or even some completely unique EF-S lenses. But those are based on requests of professional photographers, however at the same time DSLRS are getting more popular with non professionals, therefore we have to develop lenses for both markets. It is not a question of timing, but as a leader of professional photography industry we are always thinking of high end products and new technology.
Jernej: Right now EF-S lenses are about 30% more expensive than EF counterparts. Will it stay the same or are prices going to fall?
TAKAYA: It is a matter of cost reduction and keeping the quality level. Our first priority was to achieve best possible quality. The next step will be to keep the quality and reduce the cost and achieve a more affordable price.
--
RDKirk
'TANSTAAFL: The only unbreakable rule in photography.'
TAKAYA: Definitely. We are always planing 5 year spans so within the next 5 years we will develop high and mid end or even some completely unique EF-S lenses. But those are based on requests of professional photographers, however at the same time DSLRS are getting more popular with non professionals, therefore we have to develop lenses for both markets. It is not a question of timing, but as a leader of professional photography industry we are always thinking of high end products and new technology.
Jernej: Right now EF-S lenses are about 30% more expensive than EF counterparts. Will it stay the same or are prices going to fall?
TAKAYA: It is a matter of cost reduction and keeping the quality level. Our first priority was to achieve best possible quality. The next step will be to keep the quality and reduce the cost and achieve a more affordable price.
--
RDKirk
'TANSTAAFL: The only unbreakable rule in photography.'