The sensor data sheet is very interesting. The sensor is about
twice the
size of the E-10 sensor (that is, four times the area), and about 1/4
of the area of a full frame 35mm. It has larger pixel size, good
dynamic
range (71db!), a pixel count of 2614 (H) x 1966 (V). I'm not
knowledgeable enough to interpret the noise stats, but presumably
with additional sensitivity due to the larger pixel size, the noise
contribution would be reduced.
To get a 35-140mm equivalent lens, the focal length of the
new lens would have to be roughly 18 - 72mm. So you'd think
this could work with a 62mm filter size. For example, the 85mm
f/1.8 nikkor has a 62mm filter ring.
Now the lens on the E-10 is very wide and sharp, and has that
unique design which brings the image in on a cylindrical axis.
Could it
be that the new sensor would fit inside the existing E-10 case?
If we called this the E-20, then Oly could be position the E-10 at
a price point of, say, $1200-$1300, and the E-20 at a package
price of $1650 with a 'standard' lens. If they adopted a 62mm
filter size, then the TCON14B and WCON might work just fine.
If the existing E-10 lens has sufficient coverage, it might even
be the basis for 18-72mm equiv lens on an interchangeable mount
for the E-20.
So Oly could continue to market the E-10 as a prosumer camera,
and the E-20 as an upgrade which offers interchangeable lenses,
substantially improved noise and a great 12 bit dynamic range,
and share a number of accessories including battery grip, flash,
converter lenses, and so forth. And since the sensor could later
scale to 16 MB at the same size, they would have a nice multiyear
path for an E-30, E-40.
In short, E-10 might the D-10 simply have been the first
installment in
longer strategy? Oly must have invested a small fortune in the
design of the E-10 and the extra components. It's in a vulnerable
price point as well, priced high enough to limit the market, but
low enough that they have to maximize their investment in
design and manufacturing.
This strategy would be like the introduction of the C-3030. At
that time Oly continued the C-2020 at a lower price point, and
extended the life of a successful chasis design, and accessories.
It seems like they have invested quite a lot into the E-10 design
not to try to leverage those investments into a future design.
It's fun to spectulate.
Jeff
kind regards
jono slack
I don't know about you all but I'm getting exceptional quality from
my E-10 and making money from it at the same time. I have ad's for
my clients running in national magazines that look as good as the
things shot in medium film format sitting right next to them.
Frankly 5.1 megapixel does not bring enough to the table...I'm
waiting for a full 8 MP (11 x 17 @ 300dpi) before I make a change.
(Yes, it's true my E-10 is in for repair right now... a little
pixel fixin) but this is truly a remarkable camera and for all but
full 2 page spreads this camera does the trick!
For those who live in the forum and never venture to the home page:
Theres a new post about a 5.1 MP Olympus coming out in Feb 2002!
With interchangable lenses!
OM2 days again!
--
John Mason - Lafayette, Indiana, USA