To many bicycle owners, a bike is much more than just a piece of engineered metal – a sentiment many camera owners can appreciate. Recently, we followed the work of Seattle bike builder Max Kullaway as he created one of his AirLandSea bikes, documenting the process with the Fujifilm X-E3. Take a look as we try to get a sense of why some people end up forming such personal attachments to their bikes – and their cameras.
This is sponsored content, created with the support of Amazon and Fujifilm. What does this mean?
Fun shoot - was great to see one of my favorite bike shops in the Fremont neighborhood in action. Mark, btw, is a very fine mechanic - does great work on a wide variety of bikes. Would have been nice to hear a mention of the other builder in the space, though, Bill Davidson. Bill is a long-time fixture of the Seattle custom bike scene and also builds beautiful, excellent riding machines.
Though I don't own a Fujifilm Camera as a cyclist really enjoyed the video. Going to try photographing my bike against the landscape using the same technique. The quality of the video was very impressive!
Note that only the clips marked '4K video @ 24fps' were shot with the Fujifilm (though the production team concluded they probably could/should have shot the whole thing on the X-E3, when they saw the footage at the edit stage).
Hi guys, I really appreciated the video, I'm wondering whether you could publish a gallery with the shots shown in the video... (or maybe is already somewhere and I missed it)
When it was around 88-89, i was stunned by the frame quality of LiteSpeed, Merlin & Marin (Titanium) Hardtail Frames. I couldn't never afford one, even nowadays...but these perfect weldseams and the Quality of a Titanium frame fascinated me from these days on...even nowadays, a Titanium Frame is something for life, and into my eyes much better than Carbon, which is the latest trend since years...i do also own a carbon bike, from Trek, Elite Series...fully customized....but i'd more appreciate something from the brands above, Lynskey, Moots, or other Brands.
I've seen a Video years ago from a american-italian Ti Bike Welder, don't know his brand name anymore, but this guy was a one man army and doing it all by himself...i was stunned, and the quality, the passion he put into whileas doing this.
A good Ti Frame lasts a lifetime and more...although heavier than Carbon, i'd love to own a Ti frame...it's timeless. My 1st real MTB was a 93 Marin Team Marin, which i still own, and is Steel.
Thanks for this insight, Richard. My Dream Bike back into the 90's the Rocky Mountain Ti Bolt, Marin Ultimate Ti, or the one from Merlin. Seven is also a much respected brand. Remember the classic thumb XT Shifters?
And, i've remembered the brand, it was CRISP Titanium! Darren have had an amazing intro video years ago online.
I could have had a Nicolas Ti Frame into my size some years ago all new for just 700 bucks, but then i needed to built up everything, and into the end, the project would be way too expensive, so i forgot the idea.
I know what you mean. I had to think long and hard before building my road bike because the rough budget I'd worked out in my head didn't come close to matching the one I then set out in a spreadsheet.
Still, I love the result (a frame by Chris Dekerf, who I believe used to make the more exclusive stuff at Rocky Mountain), so I don't regret it.
Of course, Dekerf is a name into the MTB business, and also for myself. Congrats, way exclusive one. What i do remember, is the unique monostay, which Dekerf uses. Well, my old Trek 8500 does also have a nice monostay, and is being well built, but not a match to Dekerf into comparsion. But besides the frame, nothing is original, and so is the other one, too.
It feels a bit weird, after watching an interesting video about the making of a bike and a camera, when you then find out that the video wasn’t shot with that camera 😟
I appreciate the DPR work. Information, tipps and reviews for free, this is great, thanks a lot. And it is absolutely ok that you have adverts on your site, as you need to finance your work. And nothing wrong with 'normal' sponsored content. But THIS sponsored video leaves me with mixed feelings. Because it is yourselves that MADE and appear in the video (playing with the camera etc.), giving it a touch of an unbiased review, no matter if it states 'sponsored' or not. In the header, it says "published... dpr staff". And if you send someone just the link to the article, it doesn't state 'sponsored' any more at the top, it is just a little sentence at the bottom. This is mixing up your good journalistic work with adverts. You are losing credibility with such actions I think. Just my 5cent.
Imagine a journalist from NYT writing an article about a product in the NYT praising its benefits and putting his/her name under it. And then put 'sponsored' on top. What does that to his credibility?
No, credibility is quite a concrete thing, nothing to philosophize about. We are talking about the editorial staff of DPR that has been paid for this video by Fuji and places it amongst editorial articles, making it look like a review (that is the purpose of the video and its position and you can tell by the comments that at least some take it as a 'real' review).
Can one still be sure that DPR's reviews of upcoming Fuji cameras will be unbiased? At least I hope so...
Peter, as you can probably tell, I can’t be bothered with life’s imperfections. Mostly because it ain’t much DPR can or can not say to convince my skeptical self, one way or another.
A personal flaw to most, but it’s how my mama cooked me.
Sezano, no worries, all good. Maybe I am quite critical as I am a marketing guy and know how to play the game to influence readers / markets. In Germany we have more and more 'sponsored' content in special interest magazines and this is something that bothers me a bit as serious journalism seems to disappear more and more. Sometimes it is even not markes as sponsored. Some publishing companies offer you a 'package': You book an ad and get an editorial article on top (not marked as 'sponsored'). I think it is not wrong to keep an eye on that
Beautifully narrated and shot. Both the bike and camera are a wonderful balance of vintage and tech.
I do worry about you in the paint booth without a respirator. The hardener, or catalyst, in most modern paints and clear coats can do irreparable damage to lungs and eyes. Not good for a photo-cyclist.
Love these types of videos and this one is very well done, not quite "Barney Builds a Kayak" but close. I know these are "sponsored" but please do more, its nice to see the DPreview staff out and about and showing us their abilities and interests. Also highlighting local craftsmen(and women) is great also. My knees are too shot to bike anymore(but I used to really love it), but I love bikes, and the creative people who make them- so many are works of true beauty. And, in this instance, I am going to get an X-E3 so it was nice to see it in action. Well Done and Thank You!
Nice bike. I like all kinds of bikes and have many. Since my name is Alan I'm especially fond of this classic ALAN bike frame from Italy that I built up a few years ago.
My ALAN is from the early 80s. The company still exists but don't have many dealers. They were big in cyclocross. ALAN made early aluminum and CF frames and their frames were re-branded by other companies.
Delta brakes: beautiful, heavy, didn’t really brake (I had them in my racing days). Alan frames: beautiful, floppy, did those aluminium lugs crack and did those downtubes become unstuck (I remember seeing them in my racing days).
steelhead3 - I think it depends how you design the fork. The very nature of carbon fibre is that you can decide which directions it's stiff and which directions it's forgiving in. (Anisotropy for the win, as the kids might say).
There's also a custom steel fork option, which is what's being painted in the video and what was on the front of the version I was riding.
Thanks for the clarification Richard. We have a number of custom bike shops in Bend and really for the small shop custom bike makers, steel is the way to go. Interesting though that carbon is taking over with the balloon manufacturing process, no more wrapping on layers on mandrels.
Steelhead: I’ve used carbon front forks (in competition as well) on steel racing frames since 2000 and can assure you the steel forks are much harsher.
I have 3 current bikes, a 1992 Schwinn branded alum frame and steel fork road bike (paramount made designed by Klein), a year old Specialized elite epic full suspension carbon Mt. Bike and my newest is a full suspension flx electric bike (never thought I would enjoy a bike so much) but a lot of trails are restricted since it is assisted. Its aluminum. Steel has its place especially on downhill mt bikes but the tubes have gotten so thin for weight savings that they no longer are as strong and have lost their flex. Never have ridden a Ti bike but would like too, is Russian Titanium still cheap and available?
The steel fork with the Kirk Pacenti crown is simply beautiful, and I would bet it rides smooth as butter... especially on large volume tires like that. Sure a carbon fork might smooth things out on a road bike built for speed with high pressure low volume tires, but steel forks are great on bikes like this. You can attach racks and accessories to them and never be concerned about catastrophic failures.
A steel framed bike and the retro fuji camera...what more could a guy want? Maybe a modern carbon bike and fancy fully electronic camera. I do like the ride of steel but responsiveness can be a little less than optimal.
Nothing beats the feel of real, big deal steel. There's no reason a steel frame can't be every bit as responsive as a carbon one. Also, an impact or rock aren't usually the kiss of death for a steel frame-and if they are, you see it on the spot, not years later during the sudden, unannounced failure. Also, steel can be repaired if damaged, and recycled when it really dies-carbon cannot. It's land fill when it's done.
Carbon bikes can be really awesome, or kinda crappy-just like steel bikes. But as you can see from above, there's quite a lively debate about the merits of each.
@Toni: not true in my experience. My Roberts Xcr framed bike, carbon front forks, feels almost exactly the same as my full carbon Time RXRS Ulteam (which incidentally I’m selling today). Same measurements, angles and components help I guess, and my fitness certainly is not at competition level.
@ Michiel: Well, I felt, that carbon frames are stiffer. But I have to admit, that I probably my never have compared two bikes that are perfectly comparable. Either way, I am also not at a fitness level were it really makes a difference. ;-)
Over all, steel is probably the most versatile material.
@Mr Bolton carbon frames can be repaired relatively easily. I see plenty of repaired chain stays, seat tubes, even downtubes in the races I do. I’ve crashed my carbon frame many times without cracking anything (not that you SHOULD, it’s just a fact of life in road racing), so I think the idea that carbon is fragile and is junk as soon as it is cracked is overblown.
So how do I get my Kestrel with the big crack around the bottom bracket to seat stay repaired? I've been told by two different carbon fiber experts that it can't be fixed.
Carbon can be fixed for digs into the outer cloth fiber covering, but cracks are more difficult to repair.
I'm not the original owner, it came through my shop used. So it's probably landfill. :-( Which sucks, because it's a quite nice frame. It rode really well.
Really enjoyed the calm presentation style and all the technical details discussed in this video. Definitely made me consider getting an X-E3 at some point (been happy with my graphite X-T1 for a long long time).
A very enjoyable video with great images and a very interesting subject matter. A short video like this offers SO much more regarding a camera's capabilities versus a list of specifications.
Why? He probably thinks "randonneering" is what one does on a "randonneur" bike. Maybe he said "randonneuring" with a hipster Seattle accent? https://en.wikipedia.org/wiki/Randonneuring
Really nice video. Just wonder why you didn't shoot most or all of it with the highly regarded 18-55 kit lens. That would seem more attainable for someone new to the Fuji system.
Given the X-E3 is available in a kit with either the 23mm F2 or the 18-55mm F2.8-4.0, I wanted to try both. And, given how small the 35 and 50mm F2s are, I figured I may as well take them, too (I'd assumed Max's workshop was going to be much darker than it turned out to be).
Fine video, thanks for posting it. My other hobby since childhood besides photography is mountainbiking. I haven't build the frame, but built it up by myself, with the parts & components i wanted to, back in 2012. Still enjoying 26" to ride. :-)
Clearly, this is one of the best camera reviews and short videos of a bike building process. I love both the camera and the bike ! Both processes were well thought out, the pictures were stunning and quite vivid, and the bike was serious ! Well done Max ! I see some folks have a problem with different segments of this video, but as a DP Review OG for more than a bunch of years. I LOVED IT...WELL DONE !!
Clearly, you are the best proof that still some DPR readers don't realize that this is NOT a review, but an ad, which Fuji paid for (in whatsoever way). So if you think this is an unbiased review that states pros and cons... no, it is not.
I had a beautiful touring bike made for me and shortly after I was hit by a car and my back was broken. When I recovered I didn’t have the flexibility to ride so low and stretched out. If that bike had had a spacer stack like this one I’d still be riding it.
Paul: (sorry about your accident) I was referring to a real custom build where, from an esthetical point of view, I would always prefer (and always have done in my twenty or so custom steel builds) to have the frame designed for my riding position, no spacers needed. That would always mean the steering column will be cut to size, so the stem can never be raised..., which would have been helpful in your case. But the bike looks so much better without the spacers! My latest bike (a 2015 Roberts Xcr, 953 down tube) was designed this way, so at 65 I'm stuck with my racing position of thirty years ago, lol!
It's a fair point. The error is in our use of the word 'custom.' The AirLandSea is Max's first off-the-peg bike, available in a range of pre-planned sizes.
In this case, I'm riding the prototype, which is also the sample sent out to magazines for review. This means they've chosen a typical size then built it up with as much flexibility as possible to adapt it to different reveiwers (hence the extra spacers).
The one I rode had steel forks with lots of rake, which made the steering much more relaxed than my usual road bike. That and the huge 650B tyres meant it was a very different riding experience for me.
However, having forgotten to pick up my pedals when I left the house that morning, I was riding flat pedals with very rigid shoes. Between that, the brakes being laced backwards (relative to the UK) and my complete unfamiliarity with SRAM doubletap meant I was too busy concentrating on not falling off or crashing into the camera car to get much of a sense for the bike.
Richard: That was an interesting testride then! Note to self: always bring your own pedals (and shoes). I’m not quite with the current fascination for 650B tires and wheels; unnecessarily French retro imho. I’d stick to 700C and f.i. 32 tires.
But yeah, I don't get the giant boner everyone has for 650b these days either.. unless the bike and rider are shorter. I do like to size the bike and wheels to the rider.
I enjoyed riding a 650b mountain bike for the recent E-M10 III video shoot. I always had my doubts about 29", despite being tall enough to get a frame without too much risk of toe overlap. 650b seemed like a happy medium.
That said, I built my mountain bike recently enough that I'm not going to switch from 26" in the foreseeable future.
A bicycle is the perfect machine. My first job was bicycle mechanic, but never got my hands on anything like that. Just fixed flat tires on crappy dirty junk all day. Enjoyed the very human story. Would like to know what gear was used to film it.
a camera i so wanted to love and waited patiently for, Fujis error was in not simply keeping the xe1 xe2 xe2s body intact and simply giving it a nes flexible mainboard and processor and sensor of 24 mp ... sony has no trouble refreshing the rx100 line , now in its 5th near identical [exterior] model.
fuji then could have simply created the xe3 exactly as it is... as a dumbed down button and d-pad reduced, evf reduced , on board flash missing [ dongle flashes suck] Chinese , not Japanese manufactured, smaller, curvier camera ...
the xe3 is the first time i felt a twinge of betrayal and a sense of cluelessness from fuji , a company i have tremendous respect for , still
I do wish the X-E3 retained the shape and size of its predecessors: they weren't particularly small, but nor it in any way large. But very comfortable to hold as a result of the larger grip area, as opposed to the X-E3. I think X-T10/20 and X-E3 are "cute", but with X-T10 that I owned for a few months, it was uncomfortable to use due to the high weight of the camera + lens vs the small body and grip. Using an external grip or thick case betrayed the point of having a miniature body: why not just make it slightly larger and more comfortable to hold in the first place? Before anyone talks about using Fuji's small lenses with such bodies--some of us don't only own the small lenses. And I still found my X-T10 more comfortable in a thick case with 35mm f/1.4, a small and light lens. Ultimately it was the tiny tunnel EVF that made me dislike using my X-T10.
Fully agree about the lack of tiltable flash, which was a great feature of its predecessors. Larger EVF would have been great too.
Have you tried it in real life? I've used the X-E2 for quite a while and was really excited for the X-E3 announcement as well and when it came I was pretty disappointed. After a while I saw that the local shop had one in stock so I thought I'd compare the two (old vs. new and throw in the X-T2 for good measure). And you know what? It didn't suck at all. My biggest concern was the smaller EVF but to be honest I'm not sure if I would have noticed the difference if it wasn't for all the numbers that I had read in tables before. There's actually less rubber so you can get your eye closer to the EVF even with glasses. And since I'm right eye dominant the rangefinder style ergonomics allow me to look straight ahead with the nose next to the camera body instead of having to look up because the nose needs to fit behind the camera body (never occurred to me before but I noticed that when comparing it to the X-T2 ... bigger isn't always better). [to be continued]
[part 2 of the long reply ... sorry] I've been using the E3 since January now and I haven't really looked back to the E2, no downsides (though I might need to add the disclaimer that I never really used the flash and had the D-Pad configured to move the focus point anyway). I really like the joystick, quicker performance, second dial and the new sensor.
So I'm not saying that it will be an improvement for everyone. What I'm trying to say is that you shouldn't get fooled by spec sheets alone. They can't replace the real world experience. Go to the store and try the camera with your own hands and eyes!
it is still a fuji with much fuji goodness , im certain if i had one id adjust , i did use the flash quite a bit as a trigger and at parties for group shots ,
i was hopng for a camera like the xe2 , the xe3 isnt that camera
I'm disappointed that it isn't Japanese made. That was something which I felt always set the Fujis apart, they are still actually made in Japan. You can still tell the difference. Maybe the loss of the "Funinon Lens System" graphic etched into the top of other Fuji models (but not the X-E3) is the visual indicator for "not made in Japan?"
I'm sure it's still a great little camera, I just like the real 'Made in Japan" bling of other Fujis.
When I clicked on the article, there was no mention 'sponsored' and what I saw was a real life use of a camera, not charts and numbers. This is what I meant.
It is disappointing it is an advert, as videos of cameras tested in real life duty, like product photography, concert, landscape etc would be a good idea.
There is a bright yellow "SPONSORED" over the white title on the home page. I recommend you pay attention to what you are clicking on before you click.
I believe heikkipekka is referring to when you hover the mouse cursor over the "News" tab. I agree with him. Not everybody clicks on the news tab. It easier for me to choose what I want to read that way.
You might have put that information in your post, as far as we knew, you felt the bright yellow and orange "Sponsored" tags weren't sufficient. Regardless, my experience with RSS feeds is that they are always stripped of context compared to the site and I feel that DPR has done a very good job in tagging sponsored content as such. I always have to check the article page for more information.
@DarnGoodPhotos I think I don't understand your criticism on my comment. I think I did my best in referencing the written content on the article page: "[–] sponsored content should really be written in the BEGINNING of the post. Not at the end [–]".
I was not referencing the front page with one word. Just the article page. And that the paid content would be better explained openly at the beginning of a post, not at the end.
Yes, on the front page headlines there's a tag explaining it's a sponsored content. That's a good practice, I agree on that. But, people coming via a link to the article don't see that. They see remarks about sponsored content only after the post. That is not a good practice.
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