To many bicycle owners, a bike is much more than just a piece of engineered metal – a sentiment many camera owners can appreciate. Recently, we followed the work of Seattle bike builder Max Kullaway as he created one of his AirLandSea bikes, documenting the process with the Fujifilm X-E3. Take a look as we try to get a sense of why some people end up forming such personal attachments to their bikes – and their cameras.

This is sponsored content, created with the support of Amazon and Fujifilm. What does this mean?