It's official. Light field company Lytro has announced that it is shutting down just one week after TechCrunch reported that Google was planning to buy the company for $40M. But it seems Google is more interested in the company's employees than its light field technology...
Articles tagged "lytro"
Mar 21, 2018 at 18:52
According to unnamed sources, Google will acquire Lytro's technology and patents, with Lytro employees already having left the company.
Dec 11, 2017 at 20:11
Customer feedback has convinced the makers of the light-field camera to consider open-sourcing the pictures.lytro.com platform it discontinued last week.
Dec 5, 2017 at 19:06
As Lytro completes its pivot into the professional video market, the Lytro desktop app is now the only tool for interacting with Lytro's light field images off-camera. Bye bye social media support.
videoNov 29, 2017 at 20:34
Lytro just released a new version of their insane Immerge light-field camera system for professional VR productions. The Immerge 2.0 features higher quality, a wider field of view, and much more... not that any of us mere mortals will ever touch one.
Jul 25, 2017 at 16:51
Researchers at Stanford have revealed a new '4D camera system' built for robots. The system is based on the same light field tech that allowed Lytro cameras to refocus images after they were taken.
Aug 30, 2016 at 18:49
Lytro has released a demonstration video showing off the capabilities of Immerge, its pro-grade VR rig. Read more
video newsApr 20, 2016 at 21:13
Lytro debuted its Cinema prototype, and footage shot with the system, to a packed showroom at NAB 2016. To say we're impressed would be an understatement. Cinema is massive, but the high resolution, low noise capture paired with depth-screening, simulation of F0.3 apertures, and perspective shifts in post mean that Lytro may just be poised to change the face of cinema forever. Read more
Apr 11, 2016 at 19:19
Lytro is bringing its Light Field technology to the world of cinema and visual effects. Lytro Cinema turns every frame of live action into a 3D model, capturing intensity, color, and angular information of light rays. With a 755 MP sensor capable of capturing images at 300 fps, Lytro Cinema promises extensive post-production freedom, including adjustment of focus, DOF, shutter speed and frame rate, as well as the elimination of green screens. Read more
Apr 5, 2016 at 22:00
In a recent blog post, Lytro CEO Jason Rosenthal has confirmed that the company is headed out of the consumer imaging business to focus instead on developing a light field virtual reality platform. Read more
camera newsNov 24, 2015 at 22:06
Lytro, maker of the ILLUM light field camera, has announced an update to its Lytro Desktop software. The application used to edit Lytro's 'Living Pictures' in which focus can be selected after capture now allows for exposure, saturation and color edits to specific areas of an image based on depth. Read more
camera newsNov 6, 2015 at 01:41
Lytro, a company known for its light field cameras and technologies, has introduced Immerge, a professional-grade cinematic virtual reality rig. According to Lytro, this is the first 'end-to-end' virtual reality hardware and software solution, with the entire system comprising four primary components: a light field camera array, storage and processing server, an editor, and a video player. Read more
camera newsJul 10, 2015 at 02:11
Lytro has introduced major updates for its ILLUM light field camera and desktop software. ILLUM 2.0 provides a re-designed user interface and makes it possible to view and interact with full living pictures in camera. It also speeds up auto focus by using phase detection rather than relying on contrast detection. Read more
Lytro has announced the launch of Lytro Studio in Tokyo. The studio is open to the public so that anyone can visit to learn about light field imaging and the technology behind it. This includes training on how to use Lytro's platform and software, as well as demonstrations of how its cameras and related technology work. Read more
Feb 26, 2015 at 00:21
Lytro CEO Jason Rosenthal has announced that the company has raised an additional $50M in funding, but plans to use it to make a strategic shift into video and virtual reality, while shedding some jobs. Although the exact number of layoffs has yet to be decided, website re/code is reporting that between 25-50 of Lytro's 130-strong workforce may be made redundant as the company seeks to hire new employees with video and virtual reality experience. Click through to read more
Dec 10, 2014 at 23:21
Lytro's processing software just received a significant update. Lytro Desktop 4.1 provides some additional features for users of the Illum light field camera, including Focus Spread, which allows photographers to pick beginning and ending points for depth of focus. Learn more
Nov 6, 2014 at 20:34
Lytro has opened its doors to outside companies with a Lytro Development Kit (LDK), giving the likes of NASA and the Department of Defense - two of its first customers - access to its light field technology hardware and software. This is part of its Lytro Platform, and it starts at $20,000 USD. Read more
camera newsJul 24, 2014 at 20:23
Photo sharing site 500px has announced that it is now supporting images uploaded in Lytro's unique 'Living Pictures' format, and is offering its customers a $250 discount on the purchase of Lytro's Illum camera (MSRP $1599). The Illum is available now for pre-order and is expected to start shipping within the next couple of weeks. Click through for more information.
Jun 11, 2014 at 22:48
As Lytro prepares for the launch of its second generation light field camera, the Lytro Illum, the company faces a challenge: how does one easily display and share the 'living pictures' their cameras produce? Today the company announced plans to open-source its Living Picture Player - a viewer for its light field images. The WebGL-based player can be integrated into any website or social media platform, thereby allowing for easy sharing of Lytro's living pictures. 500px will be the first to host an image gallery based on this player.
camera newsMay 20, 2014 at 16:40
In conjunction with the announcement of what Lytro is calling its 'professional-grade light field camera', the Illum, the company put its new product in the hands of five leading photographers. Lytro has released a promotional video that takes us behind the scenes as five 'creative pioneers' discover what they can do with this innovative new technology. See the video
Lytro’s new Illum camera packs in a few tricks that will appeal to some still photographers, but its aim is really to introduce a new type of imagery. Time will tell if that medium succeeds. Technology writer Liam McCabe spoke with a few players in the light field camera industry to get a sense of where this technology is headed in the next few years and beyond. Learn more
There's a bright future for light field imaging. Even if early cameras like the Lytro Illum don't have a clear purpose, they're helping bring the possibilities into focus. Photographer Liam McCabe breaks down the technology and talks with leaders in light field technology.
Lytro has unveiled the Illum light field camera, its first new hardware since the original Lytro launched more than two years ago. Like its predecessor, the Illum captures information about the angle from which light has arrived, allowing it to calculate images with different perspective and focus. The biggest change is the use of a much larger sensor: now a 1" type, rather than 1/3" type usually found in smartphones. Learn more
Before the launch of Lytro's new Illum camera, we spoke with Lytro CEO Jason Rosenthal and Founder and Executive Chairman Ren Ng about the the new product, to find out what's been added and improved over the original Light Field Camera. Learn more
Lytro, the tiny camera that allows you to choose your focus point after your image has been shot, has announced a software update to its desktop and iOS app that allows photos taken with the device to be displayed in 3D. The update lets users show off Perspective Shift processed images in 3D when connected to a 3D-capable TV over HDMI or Apple AirPlay.
mobileSep 27, 2013 at 19:13
New tech would use two 5MP cameras.
camera newsAug 12, 2013 at 19:34
Lytro CEO Jason Rosenthal has acknowledged that the company made a 'small number' of layoffs earlier this year and that there are some 'kinks' to be worked out with its unique 'light field' camera. Meanwhile, according to an article by tech blog SFGate, industry sources report that the Lytro camera 'isn't selling well so far', due to its price and lack of appeal to professional photographers. Rosenthal is, however, bullish on the future of the company, promising 'multiple [...] breakthrough products' in 2014. More details are available after the link.
Jul 22, 2013 at 19:48
A prototype for a new DSLR add-on is poised to bring plenoptic capabilities to consumer cameras. The KaleidoCamera is designed to sit between a standard DSLR's sensor and lens. A diffuser splits light passing through the lens into nine different beams, each passing through a filter before it reaches the camera's sensor. Click through to read on about this prototype's capabilities and potential applications.
mobileJun 28, 2013 at 18:48
We round up the best photo-centric app news of the week.
camera newsJun 19, 2013 at 21:37
Lytro has released a firmware update that enables the Wi-Fi chips inside its 8GB and 16GB light field cameras. The San Fransisco-based company has also announced a new iOS companion app called Lytro Mobile, which allows you to browse images from the camera on an iOS smartphone or iPod Touch. Replicating some of the functionality of Lytro's existing desktop app, the mobile app allows you to refocus and change the perspective of your images and share the 'living pictures' via social media. Click through for more details.
mobileMay 3, 2013 at 18:56
We round up the best app news of the week.
Feb 27, 2013 at 22:50
Toshiba Semiconductors has been demonstrating a sensor module for mobile phones that allows Lytro-style refocusable images. The company promises 2MP images from an 8MP sensor and is already working on a version with higher-resolution output. However, there's reason to believe such cameras would be even more prone to the drawbacks we identified in Lytro's camera. Click through to find out more.
Nov 16, 2012 at 00:32
Lytro has announced two extra features for users of its Light Field Cameras - perspective shift and living filters. Perspective shift allows the viewer to re-render the light field as if captured from a slightly different position - moving this viewing position around shows off the depth information captured by the camera. Meanwhile the 'living filters' are depth-aware versions of the processing filter modes that have become near-ubiquitous in cameras in recent years. And, because the Light Field Cameras download all the light field data to your computer, these effects will be available with all existing captures.
camera newsOct 9, 2012 at 15:00
Lytro has announced an update that provides greater exposure control for its Light Field Camera. It will also be offering the 8GB version of the camera in two addition colors - Moxie Pink and Seaglass that will be availble from Target.com/CityTarget stores and the Lytro website respectively. The update, that will be available to all existing customers, adds a manual mode, that provides control over shutter speed and ISO (aperture always being wide open). If you decide to specify both parameters, it becomes possible to apply exposure compensation and apply the camera's built-in ND filter.
Lytro, the maker of the Lytro Lightfield Camera, has today announced that its 'Lytro Desktop Application' - the software that allows you to 'refocus' light-field images after they have been taken, is now available for Microsoft Windows. You'll need to run the 64bit version of Windows Home, Professional or Ultimate on a computer with an Intel Core 2 Duo or better processor and at least 2GB RAM. At the same time the company announced two new accessories - a USB wall charger and a tripod mount, which are available for around $20 each.
Jun 29, 2012 at 21:57
Lytro's founder Ren Ng has stepped down as CEO to focus on 'product vision, technology, and strategic direction for the company' in his new role as Executive Chairmen. The innovative California-based company was formed by Ng in 2006, and earlier this year released its first product, the Lytro light field camera. In a blog post on the company's website, Ng makes it clear that he will remain on staff as a full-time employee, '100% focussed on Lytro'. In the meantime, an interim CEO - former Executive Chairman Charles Chi - has been appointed ahead of a full-time replacement for Ng.
reviewFeb 29, 2012 at 22:33
Lytro has shipped its first Light Field Camera to a customer and we've had a chance to spend some time with one, to see what their experience is likely to be like. It's a totally unconventional camera that captures images that can be refocused after they're shot, so we haven't shot our usual, 2D test charts but we've tried to sum-up its technology and what it's like to shoot with. Click here to find out what we thought.
There was a lot of excitement when the New York Times wrote about a small company promising to make focus errors a thing of the past. A camera that allowed you to focus after you take the picture. Its subject was Lytro, a startup promising to make its technology available in a consumer product on the market within a year. And, sure enough, here is the Lytro Light Field Camera.
Jan 24, 2012 at 22:31
Steve Jobs met Lytro founder Ren Ng to discuss the photographic aspects of Apple products, according to a new book about the company. Details are understandably sparse but, according to Adam Lashinsky's book 'Inside Apple,' Jobs asked Ng to prepare a list of three things he'd like Lytro to do with Apple. If nothing else, the story is interesting as it suggests Jobs was as excited by the Lytro and its effect on photography as the rest of the tech community has been. It also suggests Apple's approach to mobile photography might overlap with Lytro's aim of creating something fun, shareable and engaging, rather than attempting to replace conventional photography. Such an approach would certainly be in keeping with Apple's 'disruptive' approach to technology. (from 9-to-5Mac) [Updated with response from Lytro]
Jan 13, 2012 at 19:30
CES 2012: Light field camera maker Lytro has been demonstrating early versions of potential features during a shooting event at CES. The event gave journalists the chance to use the cameras and try the 'Advanced Light Field Mode' that the company is experimenting with. We went along and have written this report about what it's like to use a Light Field camera.
Aug 18, 2011 at 22:42
Lytro's announcement that it will be launching a plenoptic 'light field' camera that allows images to be re-focused after they've been taken, was met with equal amounts of interest and skepticism. Interested to find out more, we spoke to the company's founder and CEO, Ren Ng, to hear just what he has planned and how far towards a product the company has got.
Jun 22, 2011 at 19:12
Startup company Lytro is claiming to be close to launching a camera that allows any point of focus to be specified after the shot is taken. The concept behind the device, called a light-field, or plenoptic camera has surfaced regularly over the past few years, but now Lytro, founded by Stanford PhD Ren Ng, says it will have a product ready within a year. The concept uses a series of microlenses to split the incoming light rays across multiple sensor pixels, depending on the angle from which it arrived. This additional information about the angle of the arriving light makes it possible to recalculate different focus points after the image has been shot, but at the cost of lower image resolution. The company hasn't, as yet, provided details such as its system's output resolution. (From the New York Times)
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