We're constantly adding to our collection of product overview content, and we just added videos covering Fujifilm's new GFX 50S medium-format camera and three GF lenses. Check out the new videos from the links below, and be sure to bookmark our YouTube channel to stay up to date with new videos when they're published.
WELL OVER TEN THOUSAND DOLLARS! By the time you purchase this camera and the 2 lenses you need (and extremely limited lens options at that/only 3)... that's what you're lookin at... it's quite heavy and DOES NOT HAVE 4K!... WTH! NO THANKS... I'll wait for the 50 megapixel (and 4K) Nikon D820/850 (which will be a high dynamic range/low light monster) in August at 1/4 that price... ;)
So, you're comparing "WELL OVER TEN THOUSAND DOLLARS! By the time you purchase this camera and the 2 lenses you need" with "I'll wait for the 50 megapixel (and 4K) Nikon D820/850 (which will be a high dynamic range/low light monster) in August at 1/4 that price". I see.
What Medium Format? GFX can hardly be considered Medium Format - It is called so because everything larger than FF may be called Medium Format.
But this is Small Medium Format, though the sensor may have a square area 1.73x Full Frame the performance improvement is less than 2/3rd of a stop for at least 3x the price.
The GF is the biggest scam in todays photography market. But if people fall for that scam who am I to withhold them to plunge their money into a system that is hardly any better than FF. It is their money not mine.
If these people perceive an added value let them buy into the system. Personally I don't see much extra value into it. Some others do - That's fine.
Why did the Pentax 645z never get so much attention from dpreview? It's cheaper than a Nikon D5 or a Canon 1DX mk II, and has the same sensor than the Fujifilm GFX 50S...
DPR said they only had a 645z loner long enough to shoot the Studio scene. If Pentax had loned them one for longer we'd have full review; speaks more of the priorities of Pentax than DPR.
Also our editorial priorities have changed in the years since the 645Z came out. We used to be more focused on enthusiast/semi-pro APS-C and full-frame. Medium format wasn't really on our radar for a long time (to its credit, Ricoh/Pentax helped change that).
The rental houses have sales and special offers just like every other business. Join their mailing lists and you can generally get 10 percent off once or twice a year.
? I bought one of the first to be in stock in the UK, 3 months ago (I still call it new); the EVF tilt-adaptor, which I also ordered, had arrived in the UK the day before.
..."Sony would've introduced a newer camera by now " ...As usual with more faults than the original. I will never, ever ever Ever touch sony again, .. Over promise, UNDER Deliver every time. I doubt there is a real photographer in the company! ... Duplicity is their ethic.
@ABM Barry I agree. My husband needed a new camera, for a 3 week trip to Asia. His old camera was Lumix FZ35. Not a bad camera for a non-photographer. But he has taken to enlargements lately. That little sensor is only good to about 11x14. So I saw the Sony A5000 for $379, new. It seems easy to use and has an APS-c sensor. I have a Fujifilm XT-10. We play our pics on 60" TV. I know, I know...The Sony pics kinda sucked. The camera would constantly change settings, just by being powered off. He doesn't know it yet, but I'm selling the Sony on Ebay and he is getting my XT-10. Because I am getting the XT-2. Never Sony again! Funny thing is that Sony makes 80% of the sensors in all cameras and cell phones.
I love my Fujifilm camera. But if I was spending this amount of money (questionable if I ever would have it), I think I would go with the Hasselblad X1D.
Beautiful work both in front of and behind the camera—could you please tell us what equipment was used to shoot the video...the quality is so high I'm betting it was shot on an iPhone...
Medium Format was and still is never meant to replace a sports camera. This camera is about image quality and by using contrast detect AF no pixels need to be offered to phase detect.
Yes it is slower and can't track object very well, but that should be no problem to those that are after IQ instead of speed.
When one day sensor costs become trivial, a perfect travel camera sould be a classic Fuji GS645S or the GA645, with true 645 sensor. I won't even need a screen!
The cost of sensors this large will likely never be "trivial". The yield gets exponentially lower with increasing sensor size, and the production volume is very low.
I'm still wondering (as a former X-Pro1, X-T1, X100, X100S owner)...if the x-trans is so awesome, why wouldn't they put that in their top end medium format camera??? Personally, I preferred the look and feel the original X100 files and there was even something about the X-Pro1 (x-trans) files that seemed different and more appealing to me then the newer x-trans.
Processing time was one reason which has been mentioned and simply not having this sensor available might be another. For me Fuji could gladly get rid of xtrans. GF, X100 and the A-models demonstrate that they can do just fine without.
X-Trans is marketing. There is no evidence that it's way better than a sensor with Bayer pattern. If FUJI gets rid off the X-trans in the X-Series i am probably getting more interested in those cameras.
You have a very bad form of GAS...you have been in every fora with bad words about your not-very-long previous purchase. Why so many cameras in so very short time? Are searching for long lost happiness through camera purchase? I remember how so very perfect your Nikon V1 system was- albeit short lived by your follow-up new purchase.
I was wondering when someone would pop up with the 'You've got a bad case of GAS, therefore, shut up because anything you say doesn't matter." ;-) Didn't take long. Anyway, my galleries are there for all to see (link to my site on my profile). We're waiting to see yours.
Fuji said that XTrans impacted the processing time too much. They also said that with 50mp it was not necessary. As to the whole Bayer vs XTrans, even DPReviews side by side samples show XTrans resolves more...so no, it isn't just "marketing."
...sure, a bit in luminance resolution and a smidge better at noise, at the cost of colour. And then only a tiny bit. All the other advantages, including moire (real world, not test charts), have been debunked. They're doing image manip to reduce moire and it doesn't work well and impacts the rest of the image. You can end up with plenty of moire shooting real pics, especially clothes . It's quite likely software moire reduction that causes the cpu load.
It is plain clear there are specific advantages of X-Trans over Bayer. The problem is one needs above average intelligence to notice this...At least enough intelligence to log on to Dpreview site and zoom into comparison shots. Many, here, lack that necessary IQ to notice this.The link above clearly shows why X-Trans is preferred by millions of X-Camera users
Not really, Kaka. Firstly because that's the kind of moire source that isn't the problem in real world photography, and secondly because the manipulations done to cover it up affect colours elsewhere. In the realworld it's clothing that you have to worry about, and x-trans doesn't help while manip tries to hide it. And for an obvious reasons: xtrans isn't actually a random pattern, that the PR initially claimed, but a regular one, and so is subject to moire also, just not the same as bayer.
Use what you like and don't insult other people for commenting on a 'news' article. I'm not sure why people feel the need to get on the internet and anonymously insult other people. I guess it makes some people feel a little more important than they are. I don't know, but it's disappointing to see it so much here.
@A-Sign. Really? If the difference is minimal I'm surprised that you haven't already had a look at the X System, or would that not fit with your narrative?
What I particularly like about the GFX battery grip, which is different than other camera grips as far as I know, including ones built into the camera like the D5, is that the shutter release isn't at the end of it. The grip and lens mount distance/positioning looks to be the same both ways.
It's not the first battery grip to work like that. I've only seen one other like it, but it's not the first. Personally, I find that sort of grip to balance less well but have better reach for critical buttons. It's an interesting trade off.
I hadn't seen one before. Bearing in mind that IO have no experience with them, I would think the camera would balance almost the same in both orientations as opposed to the traditional battery grip designs where portrait will feel different because your hand is located further from the lens mount.
"Contrast detect AF only...no tracking...dead accurate"
The second part matches Pentax's 645, with the last part surpassing the Pentax.
It's amazing what a company can do in such a short period of time- build two lines of MILCs and a superb lens lineup from nothing. It was very clear that Fuji was targeting Pentax customers and won. All it took was for them to actually introduce lenses and listen to customer input.
I remember many forum users were doubtful if Fuji could delivery 12 XF lens within 2 years road map. They delivered more than what they promised, and now this MF has taken the company to a new height. Very much impressed with their true dedication to top quality photo products.
Never miss an chance to take a shot at Pentax do you? Again your information is false. The 645z has the same pdaf sensor as the K-3 which can track subjects (it is not noob proof so af tracking is poor according to websites that write primarily for noobs. I reality it functions quite well but of course heavy MF glass is not superfast.).
The Fuji G-mount is new. The lenses are new, this configuration is completely new and, in numerous ways, groundbreaking. Just because they had MF before doesn't mean that this isn't something completely new and made from "nothing".
The GF series is groundbreaking, no matter how much anyone tries to take that away from Fuji. At this point, whether you hate them or not, the future of the imaging industry is being led by Sony and Fuji. There are a few elements in Canon and Nikon that have the potential to be centerpieces of their reinventions, but that is further off, it seems.
It's interesting that you mention Canon and Nikon. If I were in Canon's shoes right now, I think I would create a new line of medium format mirrorless cameras - not just one camera, but 3 . . . and I would introduce the system with 6 new lenses, followed quickly by 3 more new lenses . . . and a pair of new, more powerful flash units (even though I would make the system compatible with all Canon's existing flash units). Those flash units would be compatible with all the professional level Canon DSLR bodies too.
The camera bodies would start at $4995 and the most expensive one would be $9,995. The lenses would start at $699 and the most expensive one would be $2,995. I would make an adapter to use the telephoto lenses (and other lenses too, like the 17mm f4 L tilt-shift lens, which would be ridiculously wide-angle).
This would position Canon near the top in the medium format market and give professional photographers an upgrade path, which does not require them to buy another brand.
@DPPMetro Wow, are you proud of Fuji. Everyone has it's own definitions of "groundbreaking". I don't think that anything of the GX is "groundbreaking". It's simply a good cam with the logical step to mirrorless. That's it. Groundbreaking is the DPAF (from Canon, damn) or the Backlitsensors from Sony. That's something new... the rest is only a MILC pumped up to mediumformat. I would like to see a 36x36 cmm Sensor from Canon or Nikon, using the existing lens-lineup. It's not much smaller than this cropped "mediumformatsensors" and 6x6 is a nice format ;)
@Dante - I used to own the 645Z. The AF was just "OK." When I tried the Fuji locally, it was most certainly superior. Thus, DPPmetro is entirely correct. Maybe think a bit before you blindly pile on your Pentax love.
I don't think it is disparaging in any way to point out Fuji 's MF past. It certainly explains why they made the GX instead of trying to battle Canon, Nikon and Sony in 35mm.
@Scottelly you should be next Canon's CEO. And that's not a sarcasm. I doubt it's financially viable for Canon (simply because not many people buy MF), but I would love to see an MF Canon one day :)
They have to. ;) Fuji has done some nice lenses lately and this company is for sure a company to share the live with (Sony definately not). If I would be new in the market Fuji would be a serious choice for me.
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![[UPDATE] Fujifilm GFX 100 added to studio test scene](https://2.img-dpreview.com/files/p/E~C1578x0S4000x4000T137x137~articles/7980487438/IMG_9076.ACR.jpeg)
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