Canon PowerShot A510 Review
The A510 has five white balance presets (sunny, cloudy, incandescent, fluorescent, fluorescent H) in addition to the default auto white balance. There is also a 'custom' white balance setting, which allows you to point the camera at a white or gray object and set the white balance manually. The custom white balance setting is remembered even if you turn the camera off. In normal outdoor shooting the auto white balance works perfectly (as confirmed by our studio tests). Indoors it's a bit more hit and miss, as we've seen with most Canon PowerShots, fluorescent lighting doesn't cause much of a problem, whereas incandescent (tungsten) lighting causes a fairly strong orange color cast. Best to stick to the preset (or one-push custom WB) if you want more neutral colors.
Outdoor - Auto WB
|Fluorescent - Auto WB
Red -0.4%, Blue -0.1%
|Incandescent - Auto WB
Red 9.0%, Blue -13.0%
The A510's built-in flash has a quoted working range of 0.45m - 3.4m (1.5 - 11.5 ft) at the wide end of the zoom and 0.45m - 2.2m (1.5 - 7.2 ft) at the tele end. It also works down to about 30cm (11.8 inches) in macro mode (in all cases assuming the ISO is set to auto). In our real-world tests the flash did a perfectly good job within its effective range, exposing perfectly in a wide range of situations and with virtually no color cast. My only complaint about the flash is that there is a noticeable delay between pressing the shutter and the picture being taken, due in part to the preflash burst used to calculate exposure. This can mean some of your social shots lack spontaneity, as you have to ask your subject to 'hold still for a minute'. Add to this the 7 seconds or so between shots when using flash and you've not got the best social camera in the world.
Excellent color, very slight underexposure
Virtually no color cast, very slight underexposure
As is common to most compact digital cameras the A510's macro mode is most effective at the wide end of the zoom, where you can get as close as 5cm. At the long end of the zoom the performance is less impressive - 25cm subject distance - but still pretty useful. There is inevitably some distortion when shooting very close up at the wide end, but it is not too strong, and certainly less so than many of its competitors.
Barrel and Pincushion Distortion
Barrel distortion is - at 1.2% - fairly low for a camera in this class, and certainly doesn't mar real world scenic shots. There is no measurable distortion at the long (140mm equiv.) end of the zoom.
|Barrel distortion - 1.2% at Wide angle
Equiv. focal length: 35 mm
|Pincushion distortion - 0.0% at Telephoto
Equiv. focal length: 140 mm
Here for visual comparison are four identical shots taken at 50, 100, 200 and 400 ISO settings in our studio. The ISO 50 and 100 settings show very low visible noise, and the noise reduction is effective enough to make the ISO 200 setting perfectly usable. Noise at ISO 400 is inevitably higher (and visible), but the fairly low pixel-count means it's a lot less painful than most modern 5 megapixel cameras (and a lot easier on the eye than the A520's ISO 400 result).
|ISO 50 100% crop||ISO 100 100% crop|
|ISO 200 100% crop||ISO 400 100% crop|
Specific Image Quality Issues
It's hard not to be impressed with the results from the A510, which for the most part are sharp, well exposed and show excellent, natural color. They do benefit from a little post-processing (what camera's pictures don't?) - specifically some Unsharp Masking, but for output at up to about 8x10 inches you can quite happily get away with printing them as they come out of the camera.
Color is typical for a Canon consumer compact; bright and vivid, more saturated than could be considered totally natural, but very attractive and ideal for the typical user. We found very few exposure or focus problems and there is only the smallest amount of color fringing in everyday shots. The rather high default contrast produces punchy pictures, but can result in blown highlights when shooting scenes with a wide dynamic range, though we didn't find this to be a major issue in most circumstances. In fact it's actually very hard to get a really bad shot from the A510, and though we're not talking about ground-breaking image quality here, for the target market - or for anyone wanting fuss-free reliability - that's more important than anything.
Compared to the 4.0 megapixel A520, the images have (unsurprisingly) a very similar tonal quality and color. Obviously with a million less pixels, the A510 struggles to capture quite the same level of fine detail as the A520, but the loss is not huge - and unless you're printing at sizes over about 5x7 inches you're unlikely to see a significant difference between the results from the two cameras.
We found very little evidence of purple fringing in any of our real-world shots - where there is some it is only in overexposed areas, and is so soft as to be unnoticeable at normal print sizes. This is a real improvement over previous A series cameras (and many of the SD/IXUS models too).
|100% crop||35 mm equiv., F4|
|New Forest pony by Dutch Newchurch|
from Equines in 2018
|Leader of the pack by Wu Jiaqiu|
from My Best Photo of the Week
|Czech Crown by Tobik|
from Coins - Macro only
This highly-specialized lens is perfect for sports, action and wildlife photography. Check out these first sample images for a taste of what it's capable of.
For KFC Hong Kong’s latest ad campaign, New York City-based advertising agency Ogilvy and Mather used Photoshop to magically morph pieces of flaky fried chicken into fire and smoke in various scenes.
The Android and iOS app from Surpuba AR lets you place animated 3D models in real-world environment using augmented reality technology. You can alter poses and location, insert lighting equipment, and more... right from your phone or tablet.
Under the agreement, the two companies will work together to develop Oppo's smartphone camera roadmap, covering optical zoom, depth mapping and other innovative imaging features that dual cameras allow.
Canon is jumping into the portable printing game with the new IVY Mini Photo Printer: a rechargeable battery-powered printer for creating 2x3 prints and stickers of your smartphone snaps on-the-go.
The program first launched last year, but only as a temporary promotion limited to previous-generation GoPro cameras exchanged for discounts on current-generation models. This time around, GoPro is accepting nearly any digital camera in any condition.
One of the most usable 360° cameras on the market is getting even better. With its latest update, Rylo adds a 180° mode, bluetooth remote capture, and a cinematic motion blur effect for your timelapse shots.
Phase One has released the first major update to its Capture One Pro 11 photo editing program. The update adds support for 8 new cameras and 16 new lenses, and includes several new features and functional improvements that speed up workflow.
We recently got our hands on Samsung's latest and greatest smartphone, the dual camera, variable aperture Galaxy S9+, and took it to mostly sunny Southern California for a long weekend.
It's spring, and that means wedding season is upon us! If you're one of the many photographers planning wedding shoots this year, this is a great time to think about including aerial photography in your plans.
The first firmware update for the Sony a7 III addresses an issue in video mode wherein "blinking pixels" would show up along the base of footage recorded with certain settings.
Researchers with Switzerland's EPFL have developed a soft exoskeleton that enables its wearer to control a drone using their upper body. The human-robot interface is said to offer "natural and intuitive control of drones."
Photokina has released an official list of confirmed exhibitors for the 2018 expo, quieting rumors that major brands like Canon and Profoto might follow in Elinchrom's lead and skip this year's show.
For owners of Sony's a7R III, a9 and the new a7 III, there's now an easy fix for the rare but dreaded 'striping' in backlit shots with lots of flare. Click through to learn more.
The team behind the ubiquitous JPEG format has unveiled an all new image format designed to quickly and efficiently stream content across wired and wireless networks alike. Surprisingly, it actually uses less compression than traditional JPEG.
Canon USA has released a promotional video showcasing its latest CMOS sensor technology. Albeit over daraticized, it’s an interesting overlook at the work it’s continually putting into its camera systems.
The large-format digital LargeSense LS911 is the "world's first 8x10 digital single shot camera for sale." The camera features a 12-megapixel 9x11-inch monochrome CMOS sensor, which translates into massive 75 micron pixels.
Pricing and availability have been announced for Tokina's high-end Fírin 20mm F2 FE AF autofocus lens for Sony E-Mount. If you're curious about this lens, you'll be able to pick up your own starting in June for $950 USD.
It's the copyright lawsuit that refuses to die. In September 2017, PETA finally settled its monkey selfie lawsuit with photographer David Slater, but the request to dismiss the case has since been rejected by the Ninth Circuit Court of Appeals.
As part of his ongoing ‘Good Light’ YouTube series, London-based photographer Sean Tucker has created a simple tutorial on how to find good natural light for portraits.
The 2018 Pulitzer Prizes were announced yesterday, with the photography awards going to photojournalist Ryan Kelly for image of a car plowing into protesters in Virginia, and the entire Reuters photo staff for a series on Rohinga refugees fleeing persecution.
When it was announced in 2016, the Rokinon AF 14mm F2.8 FE was among the first full-frame autofocus lenses for Sony's a7-series mirrorless cameras. We wanted to see how this affordable wideangle prime performs on Sony's latest a7R III.
ARQ files shot using the Pixel Shift mode in the Sony a7R lll—and processed using Sony's own Imaging Edge software—can now be opened and edited in Lightroom Classic CC after the latest update.
Lensrentals put together a very useful overview of all the memory card options out there for photographers and videographers. It covers speed ratings, card formats, and explains everything you need to know to pick the right card for the job at hand.
If you look at the cameras used to shoot the winning photos in the prestigious World Press Photo 2018 competition, you'll see that DSLRs dominated over mirrorless, and Nikon dominated over everyone.
The MindShift Gear BackLight 18L daypack joins the 26L and 36L versions, providing users the same heavy-duty build and convenient rear-panel access in a more portable form factor.
You think you know everything there is to know about Lightroom? Think again. Photographer and YouTuber Jamie Windsor thinks he can still teach you a thing or two.
Skylum Software has released the latest update to its image processing software Luminar. The update improves speed across Windows and MacOS, and brings new features including automatic image distortion correction and a new Raw conversion engine.
With the Canon EOS M50 review wrapped up, we've revisited our Best Cameras for Parents Buying Guide – and have some new recommendations in the category.
The Xperia XZ2 Premium's dual-camera system is designed for low-light performance. It's also the first phone capable of recording 4K HDR footage.