Easy Macro — compatible with most smartphones
If you love macro photography and the simple things in life, Easy-Macro is the rubber band for you. It’s a blue rubber band with an embedded acrylic lens that gives you roughly 1:3.5 magnification. That’s it.
The minimalist design of the Easy-Macro has several benefits. First, it fits on just about any camera phone. That means you won’t have to shell out for another one when you upgrade your phone, and you can lend it to a friend if you're so inclined. Second, it’s easy to carry. You can just leave it on your phone, or you can slip it around the credit-card-size plastic card it comes with and carry it in your wallet. Finally, it’s cheap. While $15 may seem pricey for a rubber band, it’s pretty reasonable when you consider that this one comes with a versatile mobile macro lens built in.
I don’t know what kind of magical glue the Easy-Macro people use to embed the lens in the band, but in my tests it stood up to a good amount of stretching with no apparent weakening of the bond. Only long-term use will determine how durable it is, however.
To test the Easy-Macro, I put it on an Apple iPhone 4S and mounted the phone on a support arm. All test images were taken with the Camera+ app. It’s a good idea to use an app that lets you separate the focus point from the exposure point when you’re taking macro shots. It’s also advisable to use some kind of support and a self-timer, since with macro shots, camera shake can be a serious issue when you’re shooting with a lightweight phone.
The Easy-Macro gives you very shallow depth of field — about an eighth of an inch. The card that comes with the lens advises holding the camera phone about 1 ¼ inches away from your subject, but I found ¾ inch to be about right.
The Easy-Macro is 10 percent material and 90 percent cleverness, and will give you a simple way to take a fresh look at the world through your smartphone. If you’re looking for an inexpensive macro lens for your camera phone, you won’t find one that’s better, or more simply designed. Even when you’re not taking pictures, it comes in handy as a magnifier. Personally, I haven’t enjoyed a rubber band this much since Santa put that rubber band ball in my stocking.
What we like: Fits nearly any camera phone, pocket and wallet at $15.
What we don't like: Images show slight softness and color fringing at the edges, and minor distortion at maximum magnification.
Aimee Baldridge is a writer and photographer based in New York. For more than a decade she has specialized in covering imaging technology, digital media, and the world of photography. You can see more of her work at www.aimeebaldridge.com
|_MG_5100 by tim and jan|
from Welcome to the Saloon!
|The Grimm 11 year old by Ryan Gardner|
from Trick or Treat
|Heron with fish by APenza|
from A Big Year - birds
We're counting down our top 10 most popular sample galleries of 2017. Drum roll please... the #6 spot belongs to none other than the Sigma 85mm F1.4 DH HSM Art.
Read the story behind this gorgeous wedding photo captured at Trolltunga in Norway by husband and wife duo Priscila Valentina Photography. The 14 hour hike in the rain that preceded this shot was TOTALLY worth it.
Go behind the scenes with filmmaker Nick Arcivos, who recently created a beautiful cinematic short film in Paris using only the iPhone X, a couple of gimbals, and a few lights. The results are very impressive.
A Bay Area startup offering a pay-by-the-photo camera service cleverly addresses the pain points photographers experience when they pick up their first DSLR. But can it survive the smartphone?
It's been a big year for software innovations, dual cameras and huge displays. Take a look at our picks for the top smartphone cameras and why we think they stand out.
We're counting down our top 10 most popular sample galleries of 2017. At the #7 spot is the ready-for-any-weather Olympus Tough TG-5.
By combining his skills as a time-lapse filmmaker and an engineer, Julian Tryba created this out-of-this-world creative 'layer-lapse' of New York City that alternates between night and day in time with the music.
Canon Japan's new lineup of novelty camera-themed gifts was just revealed online, including a lens mug and lens thermos, two retro camera-themed USB drives, and a picnic mat.
The Profoto A1 most certainly isn’t for everyone [...] But for those who are used to using the Profoto systems, and want something that pairs seamlessly with the strobes you already have, there is no better companion.
Fujifilm has asked a US district court to clear it of any wrongdoing, after allegedly being threatened with trademark litigation by Polaroid.
While a couple of our reviewers are out testing the Sony a7R III in Arizona, back in Seattle we slapped the camera in front of our studio scene to get a close look at its image quality. See how it stacks up against the competition.
We're counting down our top 10 most popular sample galleries of 2017, and the #8 ranking belongs to the Nikon D7500.
B+W has announced a new aluminum filter holder that offers three slots so users can use multiple filters at the same time. The holder goes with the 2mm thick 100mm square filters it launched earlier this year.
8K video is coming a lot faster than you think, and Blackmagic is ready for it. Meet the DeckLink 8K Pro, a new high performance PCI-E capture and playback card built to handle 'real time high resolution 8K workflows.'
"Glass is everywhere in photography. From Eugène Atget’s reflective vitrines to Lee Friedlander’s sly self-portraiture, photographers have long been in thrall to the visual complications glass can inject into a composition."
Former Apple Aperture lead developer Nik Bhatt has designed an iOS app called RAW Power that lets you edit raw photos from your professional camera using your phone and tablet.... color us intrigued.
Advertising photographer Blair Bunting got his hands on the new Microsoft Surface Book 2, and it blew him away. Bye bye MacBook Pro...
The OnePlus 5T retains many of the 5's features and specs, but comes with an edge-to-edge display and a dual-camera that is optimized for low light.
Sony's recently announced IMX461 backside illuminated medium format sensor will bring 100MP resolution and almost 2x the speed to the next-gen Fuji GFX and Hasselblad X1D.
With the ‘Rent a Hasselblad’ camera equipment renting program, the camera makers is aiming to give enthusiast and professional photographers easier access to its medium-format photography products.
They say seeing is believing, and that's exactly what happened when one DPR staffer took the Google Pixel 2 out for an afternoon shooting under challenging conditions.
We're counting down our top 10 most popular sample galleries of 2017. At the #9 spot we have the Fujifilm GFX 50S, a medium-format camera that took CP+ 2017 by storm.
Instagram is testing a new feature that lets you follow hashtags in addition to people, making it possible to keep track of your favorite #landscapes or #portraits without leaving your home feed.
Despite the gigantic volume of second hand film bodies in existence, it seems there is still a demand for new 35mm SLRs with a retro feel. The latest is a remake of the Ihagee Elbaflex from the 1960s, but with a Nikon F mount.
The Polaroid Insta-Share Moto Mod straps an instant printer directly to your Moto Z smartphone, so you can print your photos as soon as you've captured them.
The Mitakon Speedmaster 135mm F1.4 lens is being relaunched in 7 different mounts, including: Sony A, Sony E, Canon EF, Nikon F, Fujifilm G, Pentax K, and Leica L. Got an extra three grand lying around?
In January, Kodak announced it would bring back the beloved slide film Ektachrome. The timeline has been pushed back a bit, but Kodak says you can expect to purchase Ektachrome again in 2018.
Instagram popularity is threatening some of the most beautiful landscapes in the US, as hordes of 'nature lovers' trample over the same spots over and over again in search of the same exact shot.
You’d have to be pretty brave to immerse your $50K RED cinema camera underwater. But if you've got the guts, Gates just released a new housing you can be pretty sure won't wreck your unbelievably expensive toy.
Adobe has released a 'Lightroom Downloader' app for Windows 10 and macOS High Sierra that allows you to download all of your images from the Adobe Cloud, all at once.