Nikon has announced a new ‘Creator’s Kit’ for its Nikon Z50 camera system that’s designed to create an all-in-one solution to get shooting, streaming and recording right out of the box at a price less than the sum of its parts.

The Nikon Z50 Creator’s Kit includes the Z50 camera body, the Nikkor Z DX 16–50mm F3.5–6.3 VR lens, a SmallRig Vlogging Mounting Plate, a Joby GorillaPod 3K and a Rode VideoMicro microphone, all of which comes in a Nikon-branded travel bag. Along with the hardware, Nikon includes free access to its ‘Creator’s Mindset: Creating Video Content with the Z 50’ online class.

If all of the items were purchased individually (not including the bag or course), the total would add up to roughly $1,400, give or take for taxes and other additional costs. The Nikon Z50 Creator’s Kit costs $1,149.95 and is currently available to pre-order on Nikon’s store, with an estimated shipping date of Thursday, May 21.

Nikon also notes this kit (alongside its other camera systems) can be used as a webcam setup with various third-party hardware and software. To help get you started, Nikon has created a dedicated page to using your Nikon camera system as a webcam rig.

Press release:

Nikon Inc. Announces New Z 50 Creator’s Kit

Today, Nikon Inc. announced the new Nikon Z 50 Creator’s Kit – an essential toolkit for creators, bloggers, vloggers, DIYers and travelers who want to explore the limits of their creativity and share their stories in a unique way.

The Nikon Z 50 Creator’s Kit pairs the versatile Z 50 mirrorless camera with must-have video accessories to create an all-in-one bundle to match user’s creative potential:

  • Nikon Z 50 Camera Body – offers 4K Ultra HD capture, slow-motion recording, time-lapses and in-camera creative filters, plus a 3.2” flip-down LCD screen, great for capturing selfies and vlogging, and built-in Bluetooth and Wi-Fi connectivity to help creators quickly share their content
  • NIKKOR Z DX 16-50mm f/3.5-6.3 VR lens – the smallest and lightest NIKKOR Z lens, great for capturing street photography, candid portraits, landscapes, and close-ups
  • SmallRig Vlogging Mounting Plate– allows users to attach multiple accessories to the camera when using the flip-down LCD for vlogging
  • Joby GorillaPod 3K – adds extended reach for selfies and vlogging, plus can be used as a compact tripod for steady shooting
  • RØDE VideoMicro microphone – captures pristine audio that complements the camera's outstanding video quality
  • Pack up equipment in style with the Nikon Travel Kit Bag
  • Free access to the Nikon School Online Class “Creator’s Mindset: Creating Video Content with the Z 50 and sharpen their skills by using the voucher for the Nikon School Online Class, Creator’s Mindset: Creating Video Content with the Z 50 (with camera registration)

The Nikon Z 50 Creator’s Kit will be available starting on Thursday, May 21 for $1,149.95.

  • Please refer full press release below and click the link here for products images of the new kit.

Additionally, the Z 50 Creator’s Kit can be used as a webcam using optional third-party video capture software. For more information and to learn how to do this, please visit here. For those looking to explore the endless possibilities of what they can create with the Nikon Z 50 Creator’s Kit, check out Nikon’s selection of ever-changing and inspiring content on

If you have any questions or need more information, please let us know.


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