Fujifilm's X Summit livestream hints at new product launch

No it won't - But you are actually right.
Overall taken the GFX is not selling that well and when looking at the new december figures of CIPA it seems MFT and APS-C are having an ever harder time than those who are involved in the market for Full Frame cameras.

GFX will become Fujifilms main headache as they presumed they would be safe and had thought that FF users would embrace the GFX.

Not enough people jump from either the X-Series to the GFX or from FF to the GFX.

For whatever reason it is not the success that Fujifilm had hoped for.
They didn't want to bite their tail and therefore avoided FF, in hope not to have to fight for market position. But they have forgotten that FF is now dangerously close in price to what Fujifilm sells their X-T series for.

Since oct. 2019 - Fujifilm had to sharply decrease the price for its cameras to be able to make the sales volume they need. But they can't grow the system any longer. In fact Fujifilms share is decreasing looking at BCN ranking.

They already offer a sensor 1.7x bigger than your's. Size envy?

Tony Baloney

I guess it's because of the incoming X-T4 which according to the rumors will be shipped in March and will have IBIS and a bigger body.

@Mariano Pacifico It only sold until the price drop. Good camera but it was way too expensive at the time. Also it may be the last of its kind with Fuji seemingly going to a different direction.

@Causio I can see the complaints coming about that X-T4. Sometimes its not always good to have IBIS in a camera especially if your particularly photography doesn't require or at least benefit from it. Having that extra girth and jiggle sensor is a meh. I have a buddy who had a camera with IBIS and due to it knocking around all about, when he enabled IBIS one day the sensor would stutter causing it to not auto focus. He got it fixed but it puts a question on the durability of some of these cameras that have it.

It cannot be overstated how good the Fujifilm colors are.
We all know that no matter how good the "image quality" (DR, noise, resolution, etc.) is, if the colors are not good, the image is not good. Using "pleasing" colors is more important to the view than "IQ".
For years, I don't know how much time I've wasted trying to "fix" Sony colors, and with every new camera those colors changes and I have to start over trying to create decent profiles.

I was always a fan of Olympus colors as well but Fujifilm has really made major strides over the years. I also spend a lot of time trying to get the colors just right with Sony but never seem to get there so this will be a welcome change. Not sure if I'll keep my Sony, time spent with the X100V will tell me if I want to go all-in on Fuji and perhaps pick up an additional camera and lenses. I do like that x-Pro3.

My old 12.8mp Canon 5D “classic” also delivers some stunning colors, I really like them specially with the tiny 40mm f2.8 lens.

Unfortunately it still doesn't have image stabilization.

I assume the published date is Seattle time?
Oh and if you're in Seattle would you like me to look up yesterday's lottery numbers?

The Earth is round, deal with it :P

Unfortunately you can’t really win with time zones on an international site when you’re 8 hours behind GMT. Rest assured that the announcement is today :-)

Oh, I don’t know? Maybe the better grip, stronger lens mount, dedicated AF-ON button, more durable body and finish, and just handling better overall with larger lenses?

Turn Acros film mode on and your preview/live view is black and white.

Best type of screen that, you can point it inwards to protect it...

@left eye

The X-T200 is a fine camera but it's not top of the line. What I meant is an X-T4 with IBIS, 26 MP Bayer sensor, 6K video, 4k 60p and all it's goodies together with a free angle rotating screen.

I wish Fuji wold limit the X-Trans to X-Pro and X-E lines and offer us Bayer on the X-T, X-Tx and X-Txx cameras. They would sell many more cameras this way!

...Bayer vs X-Trans seems like it'll always be contentious.

People like Bayer for it's
slight extra resolution.

People like X-Trans for
lack (or v.reduced) moire
lack of colour artefacts on hard edges
lack of jaggies (or 'stair-casing') on diagonal edges
less colour noise
better for making larger prints (due to less colour artefacts and jaggies)
a more organic look to detail (yes worms if processed poorly), less grid-like (Bayer looks great on grid pixel screens but less good on actual prints).

I don't favour one over the other, though X-Trans does have benefits, in fact I'd like to Fuji keep on with their sensor confidence and reintroduce updated SR sensors for better dynamic range - specifically extra colour fidelity in highlights.

@left eye
"People like X-Trans for
lack (or v.reduced) moire
lack of colour artefacts on hard edges
lack of jaggies (or 'stair-casing') on diagonal edges
less colour noise
better for making larger prints (due to less colour artefacts and jaggies)
a more organic look to detail (yes worms if processed poorly), less grid-like (Bayer looks great on grid pixel screens but less good on actual prints)."

This is a myth, X-Trans exhibits both moire and aliasing, reduced color resolution + worm like artifacts, waxiness and other nasty things.
https://petapixel.com/2017/01/27/x-trans-promise-problem/
and
https://petapixel.com/2017/03/03/x-trans-vs-bayer-sensors-fantastic-claims-test/

In the end, Bayer resolves more detail, has less moire + other type artifacts and it's much easier to process and you get better results out of it.

make it a FF Bayer while they're at it

AGAIN? How many times do you need to post your X-Trans-Bayer argument? There are quite a few cameras from other brands with Bayer sensors, get one of those and be happy.

@Foskito

As many times it's necessary, Bayers is simply better!

@Foskito "Funny, all your comments have “one” like. 😂"

I see you can't even properly count, no wonder you are content with the pour X-Trans image quality. 😂

Just be aware that it may invalidate your warranty.

X-T3s?

Yes X-T3s as Fujfiilm tries to avoid using 4 as a number as it stands for death in Japan - An X-T3 with IBIS is what it will be. No new sensor and no new processor and therewith X-T3s. Which can also translate to 'stabilised'.

If they can increase the video to 6KP30 than it would also be possible for the X-T3. However they will probably then come up with an argument why they can't - So far for Fujifilms Kaizen...

Basically Fujifilm is going to play the 'trick' they played on the X-H1 with this upcoming X-T3s/4. Next year people will be highly upset to see a X-H2 appear that will have more features a new sensor and a new processor.

However it would finally make the X-H series the flagship model it should have been in the first place.

Wasn't it primarily photographers that wanted the tilting screen to get the low shot without rubbing shoulders with the pavement? I don't get it.

@ Critical Thinker: I think you misunderstood. I don't think the OP prefers fixed screens. My take is, that the OP prefers the current screen meachnism of the X-T2 / X-T3 over "fulyl articulating" screen mechanisms just like I do. Your pro tip does not quite offer a good solution then IMHO. ;-)

@Critical definitely misunderstood. Tilting screens are a must for me, and must tilt up and down at least 45 degrees. One of the reasons it wasn't hard to part with my Olympus E-M5II years ago was the fully articulating screen. Just didn't like it.

@Toni I have two X-T3 bodies. Mostly to avoid changing lenses somewhat and also to have a spare. One of the best decisions I've made. I wish Fujifilm would focus on making the line smaller and lighter, not bigger and heavier, even with the advantages those bring (longer battery life, IBIS). Personally, I would have kept the video and stills lines separate. But they're probably following the marketing survey numbers. But I'm still holding hope that the rumors aren't all true ;-)

@shigzeo The X-T3 screen can tilt in portrait mode, too. So shooting high and low in either orientation isn't an issue.

I just drool over X100 series camera don't care they say it is a poor man's Leica. Don't care at all.

Mariano - of course not - it is simply very good at what it is.

Fingers crossed for IS and WR

Yeah, x xtrans monochrome

x-t4 is later this month, this is x100

I can see why they are using their new bricks and mortar showroom near Leicester Square for the announcement. It seems that they have an anticipated updated product, the X100V to show case to the World, So no, I don't think it is a waste to put on such a thing as they have the facility, which opened in December, it's minimal cost and good additional publicity on the net and in a capital.