Hasselblad has released a new discounted Field Kit that offers the X1D-50c medium format mirrorless camera with three XCD lenses and a collection of accessories.

The Field Kit includes the X1D, the 30mm f/3.5 lens, the 45mm f/3.5 and the 90mm f/3.2 all packed into a specially tailored Pelican case. It also includes a spare battery, a hand strap and shoulder strap, USB cable, a blower brush and lens cleaning pen.

The kit will sell for €14,900/$17,495/£13,250 plus tax, representing a discount of just over 7% on the price of the body and lenses purchased individually. The case and accessories add approximately $300 to the value of the kit on top of the discount, so in total you're getting a saving of about $1,700 for the whole package.

The Hasselblad X1D-50c Field Kit will begin shipping on the 20th September, and is already available for pre-order. For more information visit the Hasselblad website.

Press Release

Introducing the Hasselblad X1D Field Kit

Expanding on the ground-breaking launch of the X1D-50c, Hasselblad is excited to introduce the new X1D Field Kit in September 2017. The Hasselblad X1D Field Kit offers excellent value with an all-encompassing package tailored for X1D enthusiasts who are seeking both robust protection and easily transportable equipment.

Within the comprehensive package, photographers will find all the equipment they need for a variety of photographic conditions, including the X1D-50c and 3 XCD lenses (30mm, 45mm, and 90mm), which deliver edge-to-edge sharpness in a compact form to elegantly match the slim build of the body.

The inclusion of cleaning equipment (a cleaning cloth, dust blower, and lens pen) ensures that photographers can easily keep their kit in perfect condition, so it’s always clean and ready whenever creativity strikes.

Rugged Pelican carrying case

The rugged pelican case has a custom cut foam insert that protects your gear. The foam layout is also made for easy access, so that you quickly can get your hands on the equipment you need when you’re out there.

X1D Field Kit contents

The package includes the following items:

  • X1D-50c Camera (silver)
  • XCD 3,5/30mm Lens
  • XCD 3,5/45mm Lens
  • XCD 3,2/90mm Lens
  • Rugged Pelican carrying case
  • 2 camera batteries
  • Shoulder and wrist strap
  • USB cable


X1D Field Kit retails at EUR 14 900 / USD 17 495 / GBP 13 250 excl. VAT and is available to pre-order starting September 5th. It will begin shipping on September 20th.