Venus Optics, the Chinese maker of the Laowa lens brand, has launched the Laowa Magic Shift Converter (MSC). The Magic Shift is designed to be used with Canon or Nikon mount lenses and Sony Full Frame E-mount cameras, and adds shift capabilities to your super-wide-angle lenses.

According to Laowa, the Magic Shift works specifically well with the company's own Laowa 12mm F2.8 Zero-D ultra-wide angle lens, which it converts into a 17mm F4 Zero-D lens with a +/- 10mm shift capability.

Laowa says that, thanks to a patented internal optics system, there is no vignetting even at maximum shift and the impact on image quality is minimal as well. Our understanding is that this is simply a 1.4x teleconverter with built-in shift capability, so we would expect at least some impact on image quality and, of course, a stop of light cost.

Like conventional shift lenses, the Magic Shift Converter is aimed at architecture photographers, allowing them to compensate for converging parallels when shooting tall buildings or other structures with the lens angled upwards. The MSC comes with a 360° rotation structure which allows photographers to shoot in both horizontal and portrait orientation.

The Laowa Magic Shift Converter (MSC) Canon variant is currently available to pre-order on the Venus Optics website and at authorized resellers. Shipping is expected to start in late July/early Aug. The Nikon variant should be available two months later.