Editor’s Note: (Tuesday, February 16, 2021 at 12:34 PM): We have found out this limited-edition ‘GRowING’ kit was released back in October 2020 and subsequently started shipping in November 2020. Our original article stated it would ship in November 2021. We have updated the article to correct this information.


In news that went mostly unnoticed outside of China, Ricoh released the GR III ‘GRowING’ ING Edition Special Limited Kit, a nature-inspired set that adds green accents to the compact camera as well as a collection of matching accessories.

The GR III ‘GRowING’ ING Edition Special Limited Kit was available only in China and started shipping on November 2020. The kit sees the standard GR III camera get a green wrap around the grip of the camera, as well as a matching ring around the lens and shutter button.

In the machine-translated press release, Ricoh says green was selected as a means of ‘symbolizing new life in the traditional GR black, just like creative green buds that are constantly sprouting in the dark night, which releases inspiration anytime and anywhere.’

Marketing speak aside, the kit also includes exclusive accessories, including a limited-edition hot shoe cover with the ‘GRowING’ insignia, a custom green leather camera bag and a green leather camera strap. The camera will also show custom shutdown image on the rear LCD display with the ‘GRowING’ logo.

Ricoh says this is the first product for its ‘GRowING project,’ but there’s little information on this initiative from Ricoh. The only information we get is from the machine-translated press release, which reads:

‘Ricoh Imaging solemnly promises that for every product included in the “GRowING” project sold, 200 yuan will be donated to help young people grow up, so that young people can see a different world, embrace different excitement, and grow.’

We have contacted Ricoh for additional information on this initiative and will update the article accordingly when we find out more. The GR III ‘GRowING’ ING Edition Special Limited Kit sells for 7,599 yuan (~$1,200), if you can still find one.