Nikon has released the third teaser for its upcoming full-frame mirrorless camera. Following up on Travel of Light and Mount, the third teaser is called 'Body: The Evolution of Nikon Quality.'
The video opens up with a few shots of cameras from Nikon's past as a narrator says 'all the expertise Nikon has acquired over the past 100 years has been poured into this camera.' Of course, 'this camera' refers to the impending full-frame mirrorless system set to be announced on August 23rd.
A slightly-brightened screenshot from Nikon's teaser video
After multiple detail shots of older Nikon cameras, the video teases yet another outline of the yet-to-be-seen mirrorless camera. The shot appears almost identical to that seen in the 'Mount' teaser video, but this time there seems to be an unrecognizable lens attached to the camera.
A screenshot from Nikon's 'Mount' teaser video — note the absence of the Nikon branding on the viewfinder bump, something we now have a glimpse of in the 'Body' teaser.
The teaser also shows Nikon branding on the front of the viewfinder bump, a detail missing from past teaser videos.
The 500mm f/5.6 is a very intriguing offering for wildlife shooters. I'm using the 150-600 Sigma Sport right now but will be reading the reviews with lots of interest.
Essentially it looks like the lower MP one will be like the A7III and the higher MP one like the A7RIII. I think it is inevitable that it will have in body stabilisation as Nikon needs to compete with Sony. The important thing will be that Nikon has a decent adapter for current lenses either free or at a reasonable price. I would imagine similar performance to the Sony cameras. Sony has not had a line up of affordable lenses available so as it's the glass that tends to lock users into a brand, hopefully Nikon can retain their customers. A reasonable adapter will also give the opportunity for them to gradually start introducing more lenses in the new format. I would hope that if they gradually then remove the old lenses that there may be a converter back the other way
A larger viewfinder I may have preferred, as I have enjoyed using in high end DSLR models. This one looks small. Although I don't mind working with the rear LCD to frame shots, in bright light the viewfinder can be much better. Good to see mirrorless with Nikon and an adapter to my growing list of Nikon lenses.
Two things: Firstly, the Nikon F mount was quite small at only 44mm, so it makes any viewfinder hump look larger. This new mount is much larger, so it will make the viewfinder hump appear smaller.
Secondly, EVF humps don't need to be as large as pentaprism humps because pentaprisms have a pyramidal shape that means they have to be much taller than the actual height of the viewfinder surface.
But EVFs don't require that extra height. Their height only needs to be the height of the electronic screen itself, giving the false appearance that the viewfinder is "smaller".
AF ON button missing, I cannot see any Function button. It definitely says Nikon MILC as we are seeing is a consumer model. Perhaps Z6 is a consumer model and Z7 is equipped with pro features?
And here is an article from today 2018/8/14 saying Nikon full frame mirrorless cameras will be called Nikon Z6 and Nikon Z7 and pictures. Also some info about lenses.
And here is an article from today 2018/8/14 saying Nikon full frame mirrorless cameras will be called Nikon Z6 and Nikon Z7 and pictures. Also some info about lenses.
-- AF ON button is missing. AF ON button has been employed only in pro model Nikon DSLR. In that regard Nikon MILC is a consumer model? Even Coolpix A has Fn1 button which can be configured as AF ON button. I will miss AF ON button in Nikon MILC.
In consumer model Nikon DSLR AE-L/AF-L button can be configured as AF ON button. So I guess AE-L/AF-L button in Nikon MILC can be configured as AF ON button too. Still it means Nikon MILC is a consumer model. It is a pity.
In above site a diagram appears first and then two pictures and three photos appear after text. I will designate pictures and photos as picture 1, picture 2, photo 1, photo 2, photo 3 as the order of appearance(I mean from above to below).
In picture 1 button layout is very crowded and the shape of '1 Dial' in photo 1 looks very similar to the dial in picture 2. So picture 2 looks more authentic to me. If I am right AF ON button and/or Function button is missing in Nikon MILC Z6 and/or Z7. We will find out the fact soon however and I hope I am wrong.^^
Only thing holding me from going running and getting an A7rIII right now. Wait and see... this may be great, or meh... or at the very least move the needle a bit in price terms for Sony. Exciting times indeed.
Not really the first. They already had a trial run with the Nikon 1 for 7 years. wasn't well received but a cracking little camera. They just need to make that into a full frame! Not as uncharted territory for Nikon, as many thinks.
@rainersen. I agree. Nikon knows what's at stake here, and they're not fooling around. They have decades of experience behind them and their obituary was written prematurely. These cameras and their ergonomics and features will meet and surpass what Sony's currently offering imo. Not to mention the wide array of f mount lenses. It's game on now and I'm loving it.
I’m really interested and hopeful about this camera even though I won’t be able to afford it. I think the evf will be a significant step forward. It will be a good camera I think. Nikon has taken their time with the move to mirrorless and I think it will feel like a fully developed product, unlike the first Sony A7 which felt an incomplete effort.
I feel that the camera looks like Nikon's attempt to address their insecurities in two areas. First, when the Canon E-mount was introduced back in the film era, Nikon's F-mount was considered inferior because of the rather smallish mount opening, which limits the introduction of huge aperture, exotic lenses, like the Canon 50 1.0L. Now, they are behind in the mirrorless arena. Enter, the Z-mount, which is the last letter in the alphabet. A camera mount to end all mounts?
I’m indeed considering buying a Sony A7III. However, if Nikon mirrorless just provided same features as Sony A73, I’d go for Nikon as I as love Nikon color and ergonomics. But I have to say the body and lens combination in teaser looks really ugly. I hope it looks better in real life.
It will possible change diaphragms,iso, speed, only using the body and lens, whithout enter in menu? If yes it wil be a good thing, otherwise I remain with fuji.
Every camera allows you to do that without "entering into a menu." But if you are talking about being able to do that without looking at any electronic screen, that's a different issue. Looking at a screen does not mean you are entering into a "menu." It just means that the information is displayed on a screen, whether it be a monochrome LCD screen on the top of the camera or a color LCD screen on the back of the camera. Some people hate screens and only want information shown on dials and knobs.
I am looking at my nikon d750 and sony A7 right now. The D750 has almost 2x the external physical buttons then the a7, which I like. Sony a has the basic items, but I need the other items too for performance. Also a top LCD which show the settings. All the buttons I change can be seen on the top lcd. I never look at the back LCD, what a battery and time waster. I look at the top then goes straight to the OVF. I change the rear sync for flash, AF focus types (nikon got tons of them, and I use different one for different situation). I shoot at nighclub event with performer swinging around, some sport, cyclist, strobe. I am changing my settings all the time. I don't use my A7 much at all for performance situation, it is my geeky walk around camera, but it got replaced by the DF. A7 is menu diving for the lesser stuff compared to the d750. diaphragm in apeture term is a stroll wheel. Nikkor d lens has a a physical one. Fuji apt is physical but it is digital fake...
the nikon teaser showed a top lcd, which most dslr users would like and under stand. I image they put almost most the physical buttons of the d750 to this z milc. Why I been excited about this camera, it will have my dslr performance features with better (hopefully rumored better live view AF) for video.
T3 Looking at a screen does not mean you are entering into a "menu."
-- In Nkon D700 what you are saying is right. In D800 you are wrong, you can change the settings in back LCD screen. Of course for some of the menus which appear in back LCD I mean.
'Of course for some of the menus which appear in back LCD I mean.' This should be read as follows. 'Of course for some menus which appear in back LCD I mean.'
For any twin-dial Nikon, you can easily change all the basic settings, plus the various AF modes, using the external dials and buttons without taking your eye off of the viewfinder.
I was mistaken. In Nkon D700 too as well as D800 you can change the settings in back LCD screen. Of course for some menus however limited they are which appear in back LCD.
Yes I see a substantial difference between nikon cameras and fuji cameras.. Nikon doesn't have the possibility to modify the diafram in the lenses and see the value in viewfinder. Also for iso, or speed ther is no ferrule with value indication to turn . For this reason i love fuji and after D700 i passed from nikon to fuji
the only goal of this campaign is to make potential (sony) mirrorless buyers wait with their purchase but this can backfire if they can't deliver on this hyped camera and than they are branded as looser like in the past when canon moved to eos and modern af , it is a risky strategy.
Entirely agree - which is the reason why I think (hope!) Nikon will get this right from the off, otherwise it’s flak of their own making.
They should have learned from the underwhelming Df post-teaser launch. IMO, the teasers have been exactly what’s required due to the market they are going into, one reason being the one you quote. Although it’s only been a month or so prior to launch, if it’s made a few folk wait, that alone makes it worth it (and my local camera shop has noticed that effect) and as has been said many times, just about everyone will look on the 23rd - makes no difference whether folk like them or not. Some folk don’t like them, fair enough, each to their own etc - but it’s job done re creating awareness before launch.
I’ve enjoyed seeing what Nikon have come up with in these clips - no vapid ‘celebrities’ but a nod to their strong heritage - that’s what encourages me that the lunatics have moved on and the engineers will get this right.
sure this type of campaigning works but the chances that they come up with something more than just a nice camera is not very high, it is unrealistic imho. as we see nikon fans got totally enthusiastic over this announcements but the hangover when they will find out it is not what they imagined will be painfull and this will hurt nikon sales more than they may have benefit from this strategy.
I´m also very sure we will see a high resolution sony with new sensor tech soon. the a7r3 was just an intermediate step, but I´m really curious what canon will bring to the market because this will have much more impact.
Exactly right. Sony has three great Full-Frame mirrorless cameras already in stores. The only way Nikon can keep people from switching is to hint that they will be able to compete.
We will see. If Nikon makes this much noise, and then releases a expensive knock-off of the Sony A6000, then it means that Nikon is two years behind, and will free up everyone to buy A7iii or whatever.
it is interesting to see that nikon was unable to implement a state of the art cdaf performance with their 850 but fans now predict that it will outperform everything from sony, really ?
the structure of japanies companies are very hierarchical so this type of marketing could also be setup for internal reasons like to please the management with high view and click numbers before they have to face the reality on the counter.
manager san the whole web is buzzing, everybody talks about us, thank you marketing san I told you we are right not wasting money on r&d....
I will say thats is untrue I have test a lot of cameras including the D850/D5 against the Sony A7III/A9 and they are both close to auto focus hit rate. The only advantage with the Sony A7III/A9 is that killer eye auto focus system with the combination of wide/zone AF settings.
Qunelle: Nikon implemented state of the art on sensor PDAF in the Nikon 1 series long before Sony did. Nikon's off-sensor PDAF in the D850, D5 and D500 is absolutely state of the art, managing face detection from their METERS.
So, where in AF technology do you think Nikon is lacking?
Deliverator - exactly right. It’s something that’s often forgotten about the much-maligned N1 system. As we know, Nikon’s marketing did it no favours but the technology in it was groundbreaking- even now, my V3 + CX 70-300 is astonishing for BIF, I have had work published from it and £££’s!
I’m no patent expert but I think Nikon have a OSPDAF patent in there somewhere from that time?
It’s true that the smaller sensor helped the read-out speed at the time but I smile when some folk think that Nikon can’t come to the table and ‘match Sony’ - do they think that Nikon have been sat on their ass for 5+ years and this camera(s) was an idea over a coffee a couple of months ago?
Cringeworthy, uninspired, pandering crap. The real shame is the camera, for all we know, might actually be brilliant. Nikon can make excellent kit, no question! But the "campaign" is rubbish.
Boring videos from NIKON. Please just announce the camera and stop with this nonsense or don't do anything until the day arrives like other manufacturers .
To Rainersen, We need innovation not this stupid 30 sec boring videos.
Nikon it's years behind other companies on Mirror less Cameras ,I don't have to mention names, LOL. Hope They can bring something to make people go back. That's why we watch but so far nothing.
For Your Information I was A Nikon customer for over 25years.
People keep talking about "Canon's FF mirrorless announcement in September", where is a Canon official statement on that, or is just gossip made up at the forums?
Exhibit number one/ I may say one of the purposes of MILC is smaller size if you don't mind. As it happens we are told that the lens mount of Nikon FF MILC grows larger, and lenses become bigger too, because of the necessity of such as IBIS etc. So when you consider total size I mean that of body and lens together the size advantage of Nikon FF MILC may not be as great as we have hoped. You may say still the size of MILC plus lens combo is smaller than that of DSLR with its counterpart lens. But how much?
Exhibit number two/ Among many differences between MILC and DSLR, let's put aside the EVF and electrical power consumption issue, one thing we can/should not ignore is AF. The AF may be more accurate in MILC but the AF speed of MILC will not match that of DSLR.
Considering these things we may wonder what the merit of MILC is.
People are talking FF, FF, FF. But most of the market is APS-C. And Nikon will eventually have to introduce an APS-C mirrorless camera, otherwise they are going to be missing out on a LOT of sales in that segment. It would be like being in the DSLR market without offering an APS-C DSLR-- only FF DSLR.
So the big question is, given the large size of Nikon's Z-mount, how big are their APS-C mirrorless going to be? The size of the mount puts limits on how small they can make their APS-C mirrorless cameras/lenses. I have a Sony A5000 and A6000. They are very compact, especially with the right compact lenses. I also have an EOS M, and with the EF-M 22mm pancake it's a very compact camera. With the Z-mount, I don't think Nikon mirrorless cameras will ever be able to compete with other mirrorless bodies for compact size. I think that will be an issue for them in the consumer market, especially as mirrorless continues to take over the market. Nikon mirrorless is always going to be bigger.
As for max shooting speed with AF, the 1DXII and D5 max out at 10-11fps in real world shooting. But the Sony A9 will do a full 20fps with AF. Jump to 2:00 in this video:
Frame rate and focusing speed are not the same thing. Usually in continuous shooting AF occurs at the first shot and subsequent shots are shot at the AF position of first shot regardless of DSLR or mirrorless. In this situation mirrorless camera, because of absence of mirror, may have a higher frame rate compared with DSLR.
To measure frame rate which includes auto focusing at each shot focus priority continuous shooting should be employed.
As to focusing speed it is proven that phase detect AF of DSLR is faster than contrast detect AF of mirrorless if all other things except AF mechanism are same. And to measure AF speed we have to use sophisticated equipments including very accurate timing machine.
Secondly, multiple tests and reviewers have confirmed, shown, and demonstrated that focus systems such as the A9's and A7III's are as fast as DSLRs. Watch the video I linked to (A9/D5 shootout).
As for other benefits of mirrorless, there are many others. Face/eye AF, real-time exposure preview in the viewfinder, focus peaking/focus magnification, live histogram in the viewfinder, silent shooting with electronic shutter, no mirror slap sound or vibration, full frame focus coverage, etc. Believe me, as a DSLR shooter who now shoots mirrorless, I wish my DSLRs had any one of these capabilities, let alone all of them! For example, once you enjoy the capabilities of face/eye AF tracking your subject throughout the entire frame, it's hard to go back to DSLR that can't do this.
@James Bligh - This is the kind of amazing focus tracking (face/eye AF tracking) across the entire frame that mirrorless is capable of. DSLR simply can't do this.
With DSLR, you end up doing a lot of focus-lock-recompose, which means missed shots, and a lot of extraneous camera movement rather than simply holding the composition and letting the full-coverage face/eye AF system do all the work.
You can even use face detection to recognize and memorize specific faces. These faces then can be prioritized: https://www.youtube.com/watch?v=_xZ8SYVwIzE&t=136s Great for weddings, where you can prioritize the faces of the bride and groom, etc.
@James Bligh - In the A9/D5 shootout, the A9 outperforms the D5 in extreme low light shooting. It makes sense that on-sensor AF should theoretically outperform DSLR focus systems in extreme low light because on-sensor AF will see more light than DSLR AF systems. How DSLR PDAF works is that some of the light passing through the lens hits a semi-translucent area of the reflex mirror. Some light passes through the mirror, bounces off a sub-mirror, and down into the PDAF module.
The mirror means DSLR AF systems never get the full amount of light passing through the lens, whereas on-sensor (mirrorless) AF systems will always get the full amount of light passing through the mirror. So theoretically, mirrorless AF will outperform DSLR AF in low light, assuming equal AF sensor sensitivity for both systems, which we are now getting.
T3 Firstly, the latest sensors have phase detection sensors *on* the image sensor:
-- I knew that. Canon employs on sensor phase detect system and I think I have read it has side effects.
demonstrated that focus systems such as the A9's and A7III's are as fast as DSLRs.
-- as fast as, maybe but not faster, if DSLR shoots at mirror up position... BTW I do not shoot sports so frame rate does not mean much to me but I need fast AF speed to catch fleeting moments.
As for other benefits of mirrorless, there are many others. Face/eye AF, real-time exposure preview in the viewfinder, focus peaking/focus magnification, live histogram in the viewfinder, silent shooting with electronic shutter, no mirror slap sound or vibration, full frame focus coverage, etc.
-- Some people are not possessed by all the bells and whistles you may need. At the end of the day we may wonder what counts. Personally I may choose Leica M series rangefinder for real FF MILC.
So the guy who (erroneously) complains that mirrorless AF can't compete with DSLR AF is going to choose a manual focus rangefinder camera? LOL. Some people just like the status quo and doesn't like change. Hence the desire to go back to rangefinder.
"-- as fast as, maybe but not faster, if DSLR shoots at mirror up position..."
Who the heck wants to shoot at mirror up position? Who wants to look at a blacked-out DSLR viewfinder? If you have to resort to locking up the mirror, then why not just get rid of the mirror altogether? That's exactly what mirrorless cameras are doing. Get the mirror out and let the powerful, highly intelligent image sensor do all the amazing things that it is capable of doing.
"-- Some people are not possessed by all the bells and whistles you may need."
Bells and whistles? I call them helpful tools. For example, with live exposure preview and live histogram in the viewfinder, I find that I do far fewer exposure adjustments in post.
And the other hallmark of mirrorless cameras (besides not having mirrors) is TTL (through-the-lens) viewing just like a DSLR has. Rangefinders don't allow TTL viewing. You frame the image be looking through a separate "window", not through the actual shooting lens.
So rangefinder cameras are not true mirrorless cameras. That's why they are referred to as rangefinder cameras, separate from mirrorless cameras. A true mirrorless cameras uses no mirrors and offers TTL viewing. That's why Leica has rangefinder cameras (their M bodies) and their mirrorless cameras (their SL and TL bodies).
-- Why not? All AF sometimes fails eventually. When AF seems unreliable MF is your last resort. Even more MF does not consume electricity. I will choose Leica M series rangefinder any day if only the price is not prohibitive.
Who the heck wants to shoot at mirror up position?
-- When your camera is on the tripod I guess.
Bells and whistles? I call them helpful tools.
-- Sometimes I want to drive a car equipped with manual transmission. What's wrong with that?
"-- Why not? All AF sometimes fails eventually. When AF seems unreliable MF is your last resort."
First of all, I'd say MF fails more often, because humans aren't as fast, precise and reliable as we like to think we are. Secondly, when AF does "fail", that's where the focus peaking and focus magnification of mirrorless systems are such a huge benefit. Fuji mirrorless even offer (digital) split-image focusing aids, just like a rangefinder:
Frankly, I find focus magnification to be the most precise method of manual focusing of all. Sony mirrorless offers 6x and 12x magnification. You can get extremely precise manual focusing when the image is magnified 12x! But in most cases, focus peaking is sufficient, especially if you are not shooting with hair-thin DOF. And unlike the tiny focus patch of rangefinders, you can see where the plain of focus is across the entire image frame.
No reason not too, unless you really love your old Nikon lenses and they work well on the new camera. If you have no lenses waiting is the best choice.
ugly body shape,look like canon with that big bumps Nikon you are using Sony sensors already why you are tryin to build a new camera :D buy a7R III from Sony and change the mount for your users
Sony sensor is great! Nikon is making a body for people like me who prefer their controls, putting a new mount on the Sony camera would do nothing for me.
I’m thinking more overall specs. 46mp with 14.8 stops of DR, dual card slots, 4K video, 8+ FPS and so on. Obvious improvements due to mirrorless would be IBIS and faster live view AF (essential).
I view the D850 as the closest DSLR to the A7RIII and a mirrorless D850 will essentially be a Nikon A7RIII.
Ugh. It's just outright dumb. A real turn-off frankly. This is what happens when you hire "marketing" and "product art" people -- you get silly campaigns and you're left wondering why nobody is buying your cameras.
Plus, the cost of paying all these... "artistes" that came up with the brilliant marketing campaign is passed on to customers who somehow, against all odds, do end up buying the camera.
Everyone has opinions on the teasers, fair enough, each to their own etc. The real test will come with sales, of course.
In my humble opinion, Nikon have given themselves a great chance to launch with a bang to a ready-and-waiting audience, and that’s all they are looking for.
Nice idea from Nikon to point to their rangefinder heritage and then present something totally different. In their great old days, they took their inspiration from Leica, why not this time around?
By far the most effective marketing campaign would be for Nikon to call a press conference, show the camera and lenses (there will be lenses for this, right?) and end the event by saying: “you can buy this at your nearest Nikon retailer starting today”. That’s it. That’s all you need to do. No need to shoot overwrought promo videos.
So how would you get through to ALL the people that matter - customers!? The kind of people who inhabit gear sites like this and others. How long would it be before they got the message - and would it be the message that Nikon wanted? A press conference is a) boring b) inefficient in getting a message out.
As has been said many times already, it doesn’t matter whether you like the teasers or not, this way almost everyone who has looked/commented on them will tune in at some point on the 23rd - and hopefully then get the complete message- availability, lenses etc etc It’s then ‘over to you Nikon’
I think nikon has left his customers after D700 and after has built only ineffective products with lens made only of plastic,, expensive and not so good as one could think. The difference with sigma lens, or fuji are evident and remarkable.
I) think teasers hhave created aspectatives more big than the possibility Everyone is waiting a amirrorless small like a sony with caratheristics more than D850, with lens built like the Ais and with the price less 2000$ with 50mm 0,95 lens. If it will happen less of this, it will be a flop for Nikon
Here we see tiny Nikon rangefinder becomes a huge bulky FF mirrorless camera. A stupid progression in technology. We can clearly see a tiny lens on a tiny body from I guess early 1960s and later on a huge body and a huge lens. Film rangefinder bodies were FF too why the hack lenses are getting bigger and bigger.
There's more components inside modern lenses, like AF motors, stabilization systems and electronics. High resolution sensors are more demanding on optical quality, and there's also the fact that a digital sensor is much more sensitive to the angle of incidence of the light rays than film is. So, it's not exactly the same thing making lenses for film and digital.
The optical design makes the lenses big. For digital imaging, the incident angle must be near 90° to the surface of the sensor. For film, this is not needed. That is why Leica M uses offset micro-lenses on its sensor.
Mirrorless cams have less shots per charge almost half of DSLR. In return we expect an advantage like diminished size and weight. Otherwise why would I buy mirrorless. And our expensive Nikon lenses may not work on this body too. Why should I pay big bucks to get a body similar to D750?
FUJI has matchedt perfectly the whishes of expert users. Reduction of weight and the increase of quality. WE have passed from optical banch to 6X9 and then to 6x6 and then to 35 mm. In future professional photografers will pass to dx sensor. Nikon has lost the train
T3: Focus area is important for eye detection especially for fashion pros. Thank you for focus coverage info. I did not know that. In the end DSLR will disappear sooner or later. My problem is having payed for expensive Nikon lenses. I wish mirrorless FF Nikon be compatible with DSLR lenses. Nikon should take into consideration for people who invested in Nikon DSLR systems. We cannot afford to change all those lenses for mirrorless system.
only for the looks of the body, if they could get the controls right and make it smaller and mirrorless with those looks, then it might be interesting.
A revamped DF?? Of course, my perfect camera would be a digital F3HP, a barebones body. In fact, I still entertain the idea of getting a silver DF since DF mark ii most probably will never see the light.
I'd question whether they want to make money because their financial statements do not reflect any such intention. ByThom has the usual commentary on their reports -- they may not be in it for the money... Heh...
Mmm yes mmmm looking goood nice curvy body I hope it has IBIS when I grab it... oh yes feel that rubber in my hand I might be shaking it with excitement with my big black sigmonster in that nice big black hole. Ahhh! shame it's too loose I need more girth .. Nikon you really know how to turn a man on with these dark sexy secret porn pics, oh well back to the real world and to playing all weekend with my little kinky twinky Canon :-)
I think they need to have IBIS in the new models to keep up, also theres likely to be good adapters coming up with the new mount so gone might be the day you cant fit Canon lenses on a nikon body. I'm just hoping sick of waiting for a good mirrorless Canon ..
If the video quality is even equal to the D850 (perhaps improved-codec/s recording time, etc) then that's already brilliant. I think this camera has greater technical interest than any other FF mirrorless camera (and I use Sony FF). As for the DSLR size body "I love it" the bigger the better, gimmee gimmee gimmee gimmeee
This is all I want from this new Nikon mirrorless:
- An awesome F mount adapter - Excellent continuous auto focus - Some sort of reliable eye or face AF - Dual card slots - Silent shutter - Solid battery life
The A7III ticks almost all these boxes, except full F-mount compatibility. Too much work to re-buy all my lenses!
I'd hold out and be optimistic though. The interest is such that IMO that there is bound to be a third-party solution that'll work well as time goes on (or maybe even a works in-house solution?!). You may not have to re-buy anything.
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The Kickstarter campaign for Yashica’s digiFilm Y35 camera has produced a wave of complaints about delays in shipping product as well as cameras that don’t work.
Although Raw performance of the EOS R is very similar to the 5D Mark IV, Canon's done some tweaking on the JPEGs - take a look at our studio scene to see for yourself.
If you've backed one of the company's crowdfunding projects, the reward will not arrive and you won't get your money back either as Meyer Optik Görlitz's parent company, Net SE, is completely dead.
Google's Super Res Zoom technology uses pixel-shifting methods to achieve zoom results comparable to some optical solutions. Google has published an in-depth explanation on its AI blog.
Toy manufacturer Tomy has launched a no-battery-required smartphone printer that is remarkably like the one Holga has been promoting via a Kickstarter campaign but which is already available for $40/£39.
The Nikon Z7 is slated as a mirrorless equivalent to the D850, but it can't subject track with the same reliability as its DSLR counterpart. AF performance is otherwise good, except in low light where hunting can lead to missed shots.
After shaking up the Lightroom ecosystem with Lightroom CC last year, Adobe has released version 2.0 of the cloud-centric photo organizer and editor. We look at new features like People View, how far Lightroom CC has come in its first year, and where Lightroom is headed.
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