Four months after announcing its release in the Asia-Pacific market, Olympus has confirmed its PEN E-PL10 Micro Four Thirds camera is heading to the United States.

As we covered in our initial coverage back in October 2019, the PEN E-PL10 is externally unchanged from its PEN E-PL9 predecessor and shares many of the same features, including the 1040k-dot touchscreen, although it does flip down instead of up, as was the case on the E-PL9.

The internals also remain largely unchanged from the E-PL9. It appears to use the same 16.1 Megapixel Live MOS sensor, as well as the same TruePic VIII image processor. Also included is 3-axis image stabilization and a contrast-detection autofocus system.

The E-PL10 comes in three colors: white, black and brown

One of the few changes includes a new ‘Fine Tune’ option within the menu that can more precisely adjust how strong the included Art Filter effects are when they’re applied to images in-camera. Wireless connectivity includes built-in 802.11b/g/n Wi-Fi and Bluetooth 4.0 for pairing with Olympus’ Image Share app.

The PEN E-PL10 is available starting today as a body-only unit for $600 and as a kit with the M.Zuiko Digital ED 14–42mm F3.5–5.6 EZ lens for $700. It's available in three colors with Japanese names: shiro (white), kuro (black) and mocha (brown).

Press release

Transform Your Photography While Embracing Creativity with the Olympus PEN E-PL10

A Compact and Sophisticated Interchangeable Lens Camera That You Can Take Everywhere

CENTER VALLEY, Pa., February 12, 2020 — Today Olympus America Inc. is pleased to introduce the newest addition to its PEN Lite series of Micro Four Thirds® System standard interchangeable lens cameras to our region, the Olympus PEN E-PL10. Drawing from the classic style of the 1963 PEN-F, the E-PL10 features an attractive clean aesthetic, thoughtful design, packed with a TruePic™ VIII Image Processor, built-in pop-up flash, and a wide array of expressive photography functions. The compact, lightweight body is equipped with in-body Image Stabilization and a 180-degree flip-down LCD screen with step-by-step touch menu interface to guide the user as they capture beautiful photos in any situation.

The Olympus PEN E-PL10 delivers blur-free high image quality with a simple touch operation. It is packed with features that expand creative expressions, such as Selfie, Art Filters for impressive, artistic finishes, and offers compatibility with various interchangeable lenses. By using the built-in Wi-Fi® or Bluetooth® in conjunction with the Olympus Image Share (OI.Share®) smartphone app, the camera easily connects to a smartphone to transfer images and share them on social media. Tutorial videos are also available to learn photography techniques using OI.Share, making it the perfect interchangeable lens camera for the beginner photographer. The PEN E-PL10 packs versatile features in a simple, sophisticated, compact design, available in three trendy colors that you can take everywhere.

Stylish, Premium Finished Design with Hidden Flash

The E-PL10 is available in shiro白 (white), kuro 黒 (black), and 茶 (mocha). Each are designed with premium materials and offer chic finishes, including leather grain, brushed aluminum, a grip to make it easy to hold, large mode dial, and built-in hidden flash, turning this camera into a fashion accessory. When paired with the M.Zuiko® Digital ED 14-42mm F3.5-5.6 EZ wide-angle zoom lens, it is highly portable, and lighter than a 16 oz. bottle of water.

Intuitive Guides with Simple Touchscreen

Never get frustrated with your camera again. The Olympus PEN E-PL10 removes the guesswork from your photography with four primary assist options on the mode dial that cater to users based on skill level: Auto, Scene (SCN), Advanced Photo (AP) and Art Filters (ART). For carefree photography, Auto Mode precisely detects the scene, lighting, subject and camera motion and automatically selects the optimal settings. Auto Mode ensures reduced blur for clear, sharp photos by detecting camera shake and moving subjects, then adjusting its settings accordingly. For additional control or hard to capture shots, Scene Modes allow the user to quickly customize the camera’s settings directly from the touch screen. Double-tap to choose from one of the following six categories: People, Motion, Indoors, Nightscapes, Scenery or Close-ups. Follow the on-screen prompts to capture challenging shots, like a candle-lit birthday cake or a running pet with a blurred motion background. The Shortcut button directly jumps to the primary settings in each photography mode. It provides an efficient navigation to the settings you need without having to fumble through cumbersome menus or instruction manuals.

180-Degree Flip Touchscreen with Automatic Selfie Mode

The PEN E-PL10’s unique flip touch screen makes photography and learning how to capture a great photo easier. Simply touch the subject shown on the LCD monitor to simultaneously focus and activate the shutter (Touch AF Shutter). When the monitor is flipped down, it automatically switches the camera to Selfie mode for easy and beautifully exposed selfies in all conditions, day or night. You can also select e-Portrait for brighter, smoother skin, or switch to movie recording with a simple touch operation. With Touch AF high-speed autofocus, the camera instantly focuses and captures with a simple touch of the screen.

Next Level Photography Features and Customizable Art Filters

The PEN E-PL10 uses a 16-Megapixel image sensor, paired with Olympus’ dual-core TruePic VIII Image Processor to deliver outstanding quality in every image. Advanced Photo (AP) mode provides functions that generally require advanced photography techniques, but is simple to operate. Anyone can capture a multi-exposure photo by simply overlapping two images in Multi Exposure, and capture light trails of stars or catch crisp trails of automobile headlights and taillights without the risk of overexposure, using Live Composite. Silent Mode, which mutes shutter and operation sounds, is now possible in P, A, S and M modes as well as AP mode. Art Filters make it easy to create distinctive photography in-camera, no post-editing required. With 16 unique Art Filter options, you can capture creative photos simply by scrolling and tapping on the screen. Use the new Fine Tune option to adjust the level of Art Filter effects while checking the results on the screen to create the photo exactly how you like. High Speed Sequential Shooting of up to 8.6 frames-per-second in Single AF Mode, or up to 4.8 frames-per-second in Continuous AF Mode, ensure that the shot is never missed.

Handheld Shake-Free Still and Smooth 4K Video

This model is equipped with 3-Axis in-body Image Stabilization, allowing the user to capture blur-free photos handheld without the need for a tripod, even in situations where camera shake can cause blur nighttime photography, dim indoor situations, while shooting video or when using a telephoto or macro lens). The PEN-E-PL10 captures smooth UHD 4K 30p video for ultra-high-resolution capture, no stabilizing gear needed. In-Movie Capture allows the user to capture an 8MP image from a 4K video.

Easy Wireless Sharing with Built-in Bluetooth and Wi-Fi

Use the built-in Wi-Fi and Bluetooth with the free Olympus Image Share (OI.Share) app to easily connect the camera and smartphone to import images and wirelessly share with friends and followers. By using the Share Order function, selected photos or videos on the camera will be automatically transferred to your smartphone once the camera is turned off. Convenient remote control of the PEN E-PL10 allows the user to control the camera settings and compose images all from a smart device, perfect for when the user wants to be in the picture. OI.Share also provides a camera how-to guide, containing tutorial videos of photography techniques and a digital guidebook packed with other useful photo tips.

Versatile Interchangeable Lenses

A versatile lineup of compact, lightweight, high-performance interchangeable lenses are available, including bright, single-focal-length lenses, as well as macro lenses, to deliver beautiful defocusing effects. Dramatically expand the possibilities of photographic expression with the perfect lens.

Separately Available Accessories

Genuine Leather Body Jacket (CS-45B), Genuine Leather Shoulder Strap (CSS-S109LL II), and Genuine Leather Lens Cover (LC-60.5GL). These genuine leather accessories are designed to protect the camera and enhance its design.

Pricing and Availability

The Olympus PEN E-PL10 is available now in shiro白 (white), kuro 黒 (black), and mocha 茶 (brown) to easily to match with any style. The camera body only will have a suggested retail price of $599.99 USD and $779.99 CAD. The camera body bundled with the M.Zuiko Digital ED 14-42mm F3.5-5.6 EZ Lens, camera case, lens cloth and SD memory card will have a suggested retail price of $699.99 USD and $899.99 CAD.

Olympus PEN E-PL10 specifications

Price
MSRP$599 (body only), $699 (w/14-42mm lens)
Body type
Body typeRangefinder-style mirrorless
Body materialComposite
Sensor
Max resolution4608 x 3456
Image ratio w:h4:3
Effective pixels16 megapixels
Sensor photo detectors17 megapixels
Sensor sizeFour Thirds (17.3 x 13 mm)
Sensor typeCMOS
ProcessorTruePic VIII
Color spacesRGB, Adobe RGB
Color filter arrayPrimary color filter
Image
ISOAuto, 100-25600
White balance presets6
Custom white balanceYes (4 slots)
Image stabilizationSensor-shift
CIPA image stabilization rating3.5 stop(s)
Uncompressed formatRAW
JPEG quality levelsSuper fine, fine, normal
File format
  • JPEG (Exif v2.3)
  • Raw (Olympus ORF)
Optics & Focus
Autofocus
  • Contrast Detect (sensor)
  • Multi-area
  • Center
  • Selective single-point
  • Tracking
  • Single
  • Continuous
  • Touch
  • Face Detection
  • Live View
Autofocus assist lampYes
Manual focusYes
Number of focus points121
Lens mountMicro Four Thirds
Focal length multiplier2×
Screen / viewfinder
Articulated LCDTilting
Screen size3
Screen dots1,037,000
Touch screenYes
Screen typeTFT LCD
Live viewYes
Viewfinder typeNone
Photography features
Minimum shutter speed60 sec
Maximum shutter speed1/4000 sec
Maximum shutter speed (electronic)1/16000 sec
Exposure modes
  • Auto
  • Program
  • Shutter priority
  • Aperture priority
  • Manual
Scene modes
  • Portrait
  • e-Portrait
  • Landscape + Portrait
  • Night + Portrait
  • Children
  • Night scene
  • Hand-held Starlight
  • Fireworks
  • Light trails
  • Sport
  • Panning
  • Landscape
  • Sunset
  • Beach & Snow
  • Backlight HDR1
  • Panorama
  • Candlelight
  • Silent
  • Macro
  • Nature Macro
  • Documents
  • Multi Focus Shot
Built-in flashYes
Flash range5.40 m (at ISO 100)
External flashYes (via hot shoe)
Flash modesRedeye, Slow Sync. (1st curtain), Slow Sync. (2nd curtain), Red-eye Slow Sync. (1st curtain), Fill-in, Manual, Flash Off
Flash X sync speed1/250 sec
Continuous drive14.1 fps
Self-timerYes
Metering modes
  • Multi
  • Center-weighted
  • Spot
Exposure compensation±5 (at 1/3 EV, 1/2 EV, 1 EV steps)
AE Bracketing±5 (3, 5 frames at 2/3 EV, 1 EV steps)
WB BracketingNo
Videography features
FormatMPEG-4, H.264
Modes
  • 3840 x 2160 @ 30p / 102 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 25p / 102 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 24p / 102 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 60p / 52 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 50p / 52 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 30p / 52 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 25p / 52 Mbps, MOV, H.264, Linear PCM
  • 3840 x 2160 @ 23.98p / 52 Mbps, MOV, H.264, Linear PCM
MicrophoneStereo
SpeakerMono
Storage
Storage typesSD/SDHC/SDXC card (UHS-I supported)
Connectivity
USB USB 2.0 (480 Mbit/sec)
USB chargingNo
HDMIYes (micro HDMI)
Microphone portNo
Headphone portNo
WirelessBuilt-In
Wireless notes802.11b/g/n + Bluetooth
Remote controlYes (via wired remote or smartphone)
Physical
Environmentally sealedNo
BatteryBattery Pack
Battery descriptionBLS-50 lithium-ion battery & charger
Battery Life (CIPA)350
Weight (inc. batteries)380 g (0.84 lb / 13.40 oz)
Dimensions117 x 68 x 39 mm (4.61 x 2.68 x 1.54)
Other features
Orientation sensorYes
Timelapse recordingYes
GPSNone