Polaroid wants Fujifilm to pay millions in royalties for Instax Square format
According to a report by World Intellectual Property Review, Fujifilm has filed a complaint for declaratory judgment, asking a US district court to clear the company of any wrongdoing after it was allegedly threatened with trademark litigation by Polaroid over the borders around its Instax Square images.
According to the suit, PRL IP, the brand licensor and marketer of the IP rights for Polaroid instant cameras, has turned against Fujifilm, “by suddenly demanding millions of dollars in annual royalty payments, on threat of a lawsuit.”
Fujifilm says Polaroid sent the company a letter in January 2017 stating that the “square form” of photographs taken by Fujifilm’s Instax camera is “essentially identical” to the trademark and trade dress rights owned by Polaroid. In March, another letter said that Polaroid would have "no choice but to take appropriate action to protect” its IP rights if Fujifilm would not take its Instax Square film off the market.
A third letter, sent in June, demanded royalty payments, and the complaint goes on to say that “on November 8, 2017, Fujifilm was notified that a negotiation meeting between the parties scheduled for the following day was cancelled because the lead investor expressly instructed defendants to pursue litigation unless Fujifilm complied with demands."
PLR IP owns the US trademarks covering the borders surrounding instant photographs, but Fujifilm's claim says that after filing for bankruptcy and discontinuing many product lines in 2008, Polaroid has been “unable to return to profitability through product sales" and now seeks "to generate revenue from what remains of the Polaroid IP portfolio”.
Fujifilm is asking the court to declare that its Instax film photos do not infringe any Polaroid IP rights, and is requesting cancellation of Polaroid’s trademarks.
|Oasis by kt|
from Wet - Dry
|On Fire by Frank van Eck|
|White River by rainrunner|
from Spring Snow
|Moby by Aris Matsoukas|
from Black and Yellow
Olympus has released a major firmware update for its nearly three-year-old OM-D E-M1 Mark II. Many of the additions come straight from the company's flagship E-M1X, so now you can have a camera that shares many of the same features but in a much smaller package.
Olympus has announced a 2X teleconverter designed to be used with its 40-150 F2.8 and 300mm F4 Pro lenses, as well as the 150-400mm F4.5 TC1.25x IS Pro lens currently under development. This weather-sealed teleconverter will be available is available now for $429.
We've got our hands on a nearly final Fujifilm GFX 100 to begin using in earnest, and though it's not yet running final firmware, we couldn't help but put it in front of our studio scene to see what it can do – have a look for yourself.
Lensbaby is known for its interesting lens designs, but its new system is an add-on kit that can make interesting in-camera effects with what Lensbaby refers to as ‘effect wands.’
It shouldn't come as a surprise, but this marks the first time an official has been made regarding the existence of a flagship mirrorless camera designed to compete with Nikon's flagship D4/D5 DSLR series.
Datacolor's new SpyderX Capture Pro and SpyderX Studio tool suites are designed to be an all-in-one solution to getting the best color in your images and prints.
DJI introduced the Osmo Pocket, a portable, handheld device ideal for vloggers and recreational use, late last year. To slow shutter speed for more cinematic footage, and to reduce glare in photos, these polarizer and neutral density filters can be a great addition.
Dallas Morning News photojournalist Tom Fox was on-scene for a separate assignment when a gunman opened fire at a federal courthouse in Dallas, Texas. Fox captured an incredible image of the gunman
The backpack, which still has 39 days to go on Kickstarter, uses an internal organizer and features an exterior that's weather resistance and uses WANDRD's InfiniteZip system.
The four-and-a-half-minute video explains how Canon's new RF mount affords new possibilities in lens design that ultimately lead to better image quality.
Automation, a new feature within the Shortcuts app of iOS 13, allows for a clever workaround to open third-party camera apps as the default Camera app on the home screen
Users will soon be able to recover a hacked account via in-app functions, without getting in touch with the Instagram security team.
Whether you're headed to the beach or the ski slopes, a rugged, waterproof camera lets you focus on your adventure instead of worrying if the camera will survive. Find out which model is the best-in-class in our waterproof camera buying guide.
The FlexTILT Head 3D is the first product in Edelkrone's new ORTAK lineup, which is specifically designed to piggyback off the growing trend of 3D printing.
They may not offer latest generation technology, but the Canon T7 and Nikon D3500 boast a price point that's tough to argue with. We think that the D3500 has a slight edge in this head-to-head comparison.
State institutions can't be forced to pay for pictures they take from the internet, according to a Texas appeals court.
Chris and Jordan go back to basics in this week's episode, spelling out the meanings of some common photographic terms that newer photographers may not understand.
Japan's parliament passed a law this week outlawing the operation of a drone while under the influence of alcohol.
Watch out Facetune users—Researchers have created an AI program that will detect manipulations made to portraits and reverse the edits.
Investor Daniel Loeb wants the business unit to become a completely independent public company with its own stock listed in the Japanese stock exchange.
National Geographic has unveiled the winning photographs, including the Grand Prize winner of its 2019 Travel Photographer of the Year contest.
The new method applies correction edits locally to faces while leaving the background and other image elements untouched.
Following a call from the Hong Kong Journalist Association, photojournalists and journalists showed up to a Hong Kong Police Force press conference to protest the treatment of journalists during city-wide protests of a controversial extradition bill.
Samsung Portugal used the Galaxy S10+ to capture 943km of Portugal's coastline from out at sea over the course of an eight-day trip.
Operators have a year to prepare for a new set of common drone rules that will transcend borders. Before, remote pilots had to abide by each country in the European Union's specific set of regulations.
Standardizing processes across multiple photographers and saving them time in the studio is the aim of this new, customizable version of Capture One.
While on assignment in Japan, Chris and Jordan had a couple days to shoot with the Fujifilm XF 200mm F2 telephoto lens, which Chris nicknamed 'The Big White Sharp'. To make things more interesting, Jordan filmed this entire episode using the new Fujifilm GFX 100 medium format camera.
Firmware version 2.00 adds Animal Eye AF, support for Sony's RMT-P1BT wireless remote commander and addresses various stability issues.
Apollo Global Management has agreed to acquire Shutterfly for $2.7B and says it plans to merge it with Snapfish, which was also acquired for an undisclosed sum.
Record audio to go with your instax picture and the viewer can play it back via a QR code on the print. Sounds clever!