Fujifilm has released the FinePix XP90, a relatively minor update to last year's XP80 rugged camera. As with its predecessor, the XP90 is waterproof to 15m/50ft, shockproof from 1.8m/5.8ft, freezeproof and dustproof. The only major new feature is the LCD, which received a bump in both size and resolution (3" vs 2.7" and 920k vs 460k-dot).

It sports a 16MP BSI CMOS sensor and F3.9-4.9, 28-140mm equivalent lens with image stabilization. The camera has numerous special effects modes and can take HDR and panoramic photos. Video can be captured at 1080/60p or at frame rates of up to 480 fps (at lower resolutions). Naturally, Wi-Fi is also built in.

The XP90 can also serve as an action cam, with support for standard mounts and a dedicated mode which turns off the LCD for extended battery life. An optional 18mm equivalent wide-angle conversion lens is also available.

The FinePix XP90 will available in yellow, blue, orange and green for $229.95.


X-Pro2, X-E2S, X70 and XF100-400mmF4.5-5.6 R LM OIS WR join the X-Series; all-weather FinePix XP90 gets the shot from sand to slopes

Valhalla, N.Y., January 14, 2016 FUJIFILM North America Corporation, a leader in digital imaging, today announced new additions to the award-winning X-Series line of premium fixed and mirrorless cameras, and ultra-high quality lenses, including: the FUJIFILM X-Pro2, FUJIFILM X-E2S, FUJIFILM X70 and FUJINON XF100-400mmF4.5-5.6 R LM OIS WR.  Fujifilm also introduced the new rugged and waterproof FinePix XP90, perfect for capturing amazing images everywhere, from underwater to mountain tops.


The FUJIFILM X-Pro2 is the new flagship range-finder style camera in the award-winning X-Series line. The X-Pro2 is the pinnacle of X-Series photography, and gives professional photographers an innovative Advanced Hybrid Multi Viewfinder capable of instantly switching between optical and electronic finders, a new 24.3MP X-Trans CMOS III sensor for truly remarkable image resolution, and a new X-Processor Pro that delivers dramatically improved response times for unmatched performance.

By combining these features with the ultra-high image quality of FUJINON X-Mount lenses and the world-renowned color reproduction technology refined over more than 80 years as a photographic film leader, the FUJIFILM X-Pro2 delivers the best ever results from an X-Series camera.

FUJIFILM X-Pro2 key features:

  • World’s first Advanced Hybrid Multi Viewfinder with 2.36 million dots and maximum speed of 85 frames per second
    • Diopter correction mechanism with an eye point of 16mm and a telephoto bright frame with enlarged focal length of 140mm
  • 24.3MP APS-C X-Trans CMOS III Sensor
    • Fast AF of up to 0.08 seconds
    • Phase detection AF and motion predictive AF for continuous shooting up to 8 frames per second
    • Start-up time of 0.4 seconds
    • Shutter time lag of 0.05 seconds
    • Shooting interval of 0.25 seconds
    • Focal plane shutter top speed of 1/8000 second
    • Flash sync speed up to 1/250 second
  • Dust and splash-resistant body with more than 61 points of weather sealing and freeze resistance to 14°F
  • High-precision 3” rear display with 1.62 million dots
  • Dual memory card slots (Slot 1 compatible with UHS-II Standards)
  • New monochrome  ACROS film simulation for smooth tones, deep blacks and rich textures
  • New Grain Effect mode for images reminiscent of old film photos, especially when printed
  • Maximum ISO performance up to 12800 sensitivity; Extended ISO ISO100, 25600, 51200
  • Improved electric charge transfer rate for ultra-fast readout speeds
  • Interval timer for shooting time-lapse sequences of one second to 24 hours, up to 999 frames
  • Free FUJIFILM Camera Remote application and Wireless Communication function allows users to remotely shoot images from smartphones and tablets via WiFi
  • Photos can be sent to the INSTAX Share Printer using the free INSTAX Share App (iOS and Android) SHARE Smartphone Printer
  • Full HD video 1080p at 60fps; bit rate of 36Mbps for clear capture of delicate movements; frame rates of 60 fps, 50fps, 30fps, 25fps and 24fps, supporting worldwide motion picture formats
  • Advanced creative filters
  • Optional accessories:
    • Hand Grip MHG-Xpro2 - improves grip and retains access to battery and SD card, and compatible with an Arca Swiss plate
    • Leather Case BLC-XPRO2 – genuine leather bottom case elegantly shows off the X-Pro2’s classic design while protecting the camera body with battery access


FinePix XP90

The new FinePix XP90 rugged digital camera is waterproof to 50ft./15m, shockproof from 5.8ft./1.75m., freezeproof to 14°F/-10°C and dustproof*,**. It features a 16.4MP CMOS sensor with a 28-140mm 5x optical zoom lens, Wi-Fi® connectivity for one touch transfers to smartphones and tablets, and captures full HD movies at 1080p, even underwater.

FinePix XP90 key features:

  • 16.4MP 1/2.3” CMOS sensor
  • Waterproof to 50ft./15m, Shockproof from 5.8ft./1.75m, Freezeproof to 14°F/-10°C and Dustproof
  • Complies with IP68 standards
  • 5x optical zoom with 28mm wide-angle setting
  • 3” LCD with anti-reflection coating
  • Wireless connectivity for instant image and movie sharing
  • Action Camera mode
  • Optical Image Stabilization
  • Full HD movie capture at up to 60 frames per second
  • Interval Timer Shooting and Time-Lapse Movie function
  • 480 frames per second slow motion mode
  • 11 Advanced Creative Filters
  • High Dynamic Range (HDR) capture
  • Motion Panorama 360°
  • Available in Blue, Yellow, Graphite with green, and Graphite with orange

The FinePix XP90 will be available in February 2016 for USD $229.95 \ CAD $239.99.

* Waterproof and dustproof protection standards of products, stipulated by IEC (International Electrotechnical Commission)

** Measurement method of MIL-Standard 810F Method5 16.5-Shock of the “MIL Standard”, a standard stipulating the durability of supplies procured by the American military, set by the United States Department of Defense

FinePix XP90 specifications

Body type
Body typeCompact
Body materialMetal, composite
Max resolution4608 x 3456
Other resolutions4:3 (3264 x 2448, 2048 x 1536), 3:2 (4608 x 3072, 3264 x 2176, 2304 x 1536), 16:9 (4608 x 2592, 3264 x 1840, 1920 x 1080), 1:1 (3456 x 3546, 2432 x 2432, 1728 x 1728)
Image ratio w:h1:1, 4:3, 3:2, 16:9
Effective pixels16 megapixels
Sensor photo detectors17 megapixels
Sensor size1/2.3" (6.17 x 4.55 mm)
Sensor typeBSI-CMOS
Color spacesRGB
Color filter arrayPrimary color filter
ISOAuto, 100-3200, 6400 available at lower resolutions
White balance presets7
Custom white balanceNo
Image stabilizationSensor-shift
Uncompressed formatNo
File format
  • JPEG (Exif v2.3)
Optics & Focus
Focal length (equiv.)28–140 mm
Optical zoom5×
Maximum apertureF3.9–4.9
  • Contrast Detect (sensor)
  • Multi-area
  • Center
  • Tracking
  • Single
  • Continuous
  • Face Detection
  • Live View
Autofocus assist lampYes
Digital zoomYes (2X)
Manual focusNo
Normal focus range60 cm (23.62)
Macro focus range9 cm (3.54)
Screen / viewfinder
Articulated LCDFixed
Screen size3
Screen dots920,000
Touch screenNo
Screen typeTFT LCD
Live viewYes
Viewfinder typeNone
Photography features
Minimum shutter speed4 sec
Maximum shutter speed1/2000 sec
Exposure modes
  • SR Auto
  • Program
Scene modes
  • Portrait
  • Landscape
  • Sport
  • Night
  • Night (Tripod)
  • Sunset
  • Snow
  • Beach
  • Underwater
  • Underwater (Macro)
  • Party
  • Flower
  • Text
Built-in flashYes
Flash range4.40 m (with Auto ISO)
External flashNo
Flash modesAuto, flash on, flash off, slow synchro
Drive modes
  • Single
  • Continuous Top
  • Continuous Last
  • Self-timer
Continuous drive10.0 fps
Self-timerYes (2 or 10 sec, group)
Metering modes
  • Multi
Exposure compensation±2 (at 1/3 EV steps)
WB BracketingNo
Videography features
Resolutions1920 x 1080 (60p, 30p), 1280 x 720 (60p), 640 x 480 (30p)
FormatMPEG-4, H.264
Storage typesSD/SDHC/SDXC, Internal
Storage included96MB
USB USB 2.0 (480 Mbit/sec)
HDMIYes (micro-HDMI)
Microphone portNo
Headphone portNo
Wireless notes802.11/b/g/n
Remote controlYes (via smartphone)
Environmentally sealedYes (waterproof to 15m/50ft, shockproof to 1.8m/5.8ft, freezeproof to -10C/+14F, dustproof)
BatteryBattery Pack
Battery descriptionNP-45S lithium-ion battery & charger
Battery Life (CIPA)210
Weight (inc. batteries)203 g (0.45 lb / 7.16 oz)
Dimensions110 x 71 x 28 mm (4.33 x 2.8 x 1.1)
Other features
Orientation sensorYes