Ed Shapiro

It is true that SOME flas units, Speedlights and systems vary their output by switching capacitors in and out of the circuit. All the capacitors will char up to full capacity but there are ...

Thanks for your reply- you are very welcome! I did not mean to inundate you with so much technobabble.  My point was to explain why published or advertised specifications, although they are not ...

Here's the REAL DEAL about electronic flas power and exposure calculation. Watt-Seconds: Watt seconds are not LIGHT.  Watt-Seconds are an electrical value-it is a combination of voltage and ...

I don't know how low you need to go to achieve the aperture that you want. If you can not sufficiently attenuate the power electronically at the lowest power setting, you can use diffusion ...

True enough, it's getting tougher these days, but that is only if professional photographers expect to derive lucrative, profitable and sustainable business from markets that have dried up or have ...

Here is a link to Denny Manufacturing Co. This page shows their roll-up floor drops- quite a variety. https://dennymfg.com/collections/wood-floordrops. Another source of all kinds of background and ...

Good questions Micheal!  I suppose I don't have a "sales pitch" per se- the pitch is included in my approach to each potential client. Rather than just starting by quoting hourly/daily rates, ...

Micheal makes a valid point about "intangibles".  My workaround to that issue is that I "sell benefits".  Of course, anyone can take pictures- some use cell phones and some amateurs have more ...

Gato is 110% Correct. Besides, you can not base your proceed structure on someone else's.  You must structure your price based on the quality of your work and the services connected with it, YOUR  ...

Gotta agree that personality, appearance and good business accmine are important components of success in professional photography.  It important to remember that good business and promotional ...

I do not endorse equipment- not because I don't want to, but nobody ever asked me to.  I am not a "BIG-SHOT, internationally know iconic photographer. I'm just a workg-stiff commercial guy who's ...

As I mentioned in my previous post, most of these Speedlights are very similar- it's just a matter of how much money one is willing to spend and what features they want or needs.  I have 6 Canon ...

Here is a comprehensive explanation.   Most Speedlight type flash units are rated about 80 watt-seconds or approximately 1500 BCPS. See the attached text.

Especially in my early days in the business, I never issued that I know everything there is to know about my craft or the business aspects of the job. So I decided to continue my formal education ...

Your choice really depends on your budget, the kind of usage and the application you intend for your new Speedlight. Here are some facts to consider: Most low to medium-priced speedlights are made ...

Yes! Marketing is important.  Marketing, however, has to be targeted, carefully planned and ongoing to change withte times. Yup= those 20-year old ard directors can be "different" and I am an old ...

I respectfully disagree!  I certainly don't agree that most potential clients are not able to distinguish between good and bad photography.  Nowadays folks are not all that "visually illiterate".  ...

I usually don't like to start online arguments or say things that offend folks on this or any other forum in which I participate. Let's put photography aside for a few moments and apply a litte ...

This is a question that can not be answered with a few simple suggestions. I wouldn't even attempt to provide an answer without more information about YOU! Waht is your experience in photography to ...

Anyone who thinks that wedding photography is "easy money" is gonna have an unpleasant surprise if they get into that field workout with the requisite skills and equipment, good on-the-job ...