How can we understand this statement from Canon regarding M?

justmeMN wrote:

lumenite wrote: This means that we will continue to offer the EOS M series as we need to meet this high demand.

"Continue to offer", as in "never develop a new M model".

A Canon Imaging Asia youtube commercial has the text "Introducing the new Canon EOS R50, a successor to the ever popular EOS M50 Mark II!"

Given a choice, most buyers will choose the "new improved" R50 over the "old unimproved" M50, and the latter will slowly fade away.

The uninformed, perhaps. The sticking point for me for either M50 or R50 model is the EVF; it's too small to enjoy using it, yet too big to make these cameras really compact alternatives/companions to my EOS R. The adapter needed to use my Canon flashguns makes the R50 more expensive than the R10, and neither it nor the R10 uses the same batteries as the rest of my EOS M cameras. But the thing that really puts it (and the M200) out of contention for me is the lack of the self-cleaning vibrator.

And the M50 was Canon's best selling M.

To be frank nothing really comes close to ef-m lens size at this moment.

Lets take a look at MFT and EF-M sizes, can you imagine what a 100-400mm EF-M would be? Probably on par with MFT system but being an APSC sensor.

Sittatunga wrote:

istscott wrote:

If they actually took EF-M in the direction of ultra compact... that would be awesome! Imagine even more compact primes than the 22mm. A revised M200. A revised M6ii. Doesn't make any sense but it would be cool.

My guess is they will milk the remnants of EF-M until uninformed consumers stop buying it in mass and/or once they finish filling out the entry level of RF.

Uninformed consumers don't know of the existence of EOS M to buy it in the first place, never mind buy it en masse. It's people predicting the end of EOS M that are getting in the way of a 32Mpx M100 II (which i would buy instantly) or M50 III. Right now, there isn't anything as compact as an M200, even in micro four-thirds (110 film size) format. The other problem for people like us is that most people don't seem to want to buy ultra compact cameras.

EF-M has been in my local Best Buy and Target retail stores for a long time. These people are very much the target audience.

JustUs7 wrote:

istscott wrote:

If they actually took EF-M in the direction of ultra compact... that would be awesome! Imagine even more compact primes than the 22mm. A revised M200. A revised M6ii. Doesn't make any sense but it would be cool.

My guess is they will milk the remnants of EF-M until uninformed consumers stop buying it in mass and/or once they finish filling out the entry level of RF.

Not necessarily uninformed. Perhaps informed enough to know that M-System exactly meets their needs so buy it while it’s still available new.

I've had many comments on videos asking me if an EF-M lens works on their 200D, new RF cameras, or whatever along with the opposite. There's a lot of confusion around EF-M and how it (doesn't) fit amazingly well.

lumenite wrote:

However, the size of the M-series enclosures is even smaller, and there is still a strong demand for this from our customers. This means that we will continue to offer the EOS M series as we need to meet this high demand.

Maybe something got lost in translation, but this statement gives the impression that Canon intends to sell the M system for the foreseeable future. The Canon Japan Online Store paints a different picture. Besides the M6 II being discontinued, the M200 is also listed as discontinued and is no longer available for purchase directly from Canon Japan. The M50 II is the only EF-M body that can still be purchased directly from Canon Japan. In the USA, B&H still has the M200 available, but only in black. White bodies are listed as discontinued and are no longer available.

The system is clearly being discontinued, but apparently Canon does not want to do anything that might frighten anyone away from buying the remaining stock.

MyM6II wrote:

Thanks for this post. 👍

lumenite wrote:

https://phototrend.fr/2023/03/interview-canon-cpplus-2023/

>>

Google Translation:

The EOS R50 is one of your newer cameras. How was it inspired by the EOS M50? Does it sign the end of the EOS-M range?

Tetsuji Kiyomi: The particularity of the R50 was that we wanted to release a compact and light product. For its part, the EOS M range, thanks to the reduced diameter of the EF-M mount, could be even smaller and lighter.

This have been said thousands of times in here by me and others. And now finally Canon has admitted it. 👍 That is great.

Hopefully this means they will release some new tiny bodies and lenses.

No one has suggested that the smaller mount will not allow for smaller bodies and lenses.  The point of contention comes from whether or not that size difference is significant enough to be marketable.

Given that the run away most popular M body for the last few years was also the largest, it would suggest that smallest possible size is not the highest priority for most consumers.  The fact that the R50 matched the M50 size, and appears to be quite popular, does not help the arguments for an M mount size advantage.

JustUs7 wrote:

istscott wrote:

JustUs7 wrote:

istscott wrote:

If they actually took EF-M in the direction of ultra compact... that would be awesome! Imagine even more compact primes than the 22mm. A revised M200. A revised M6ii. Doesn't make any sense but it would be cool.

My guess is they will milk the remnants of EF-M until uninformed consumers stop buying it in mass and/or once they finish filling out the entry level of RF.

Not necessarily uninformed. Perhaps informed enough to know that M-System exactly meets their needs so buy it while it’s still available new.

I've had many comments on videos asking me if an EF-M lens works on their 200D, new RF cameras, or whatever along with the opposite. There's a lot of confusion around EF-M and how it (doesn't) fit amazingly well.

And very experienced photographers ask if the RF 600 f/11 will work on their 5D IV. Not everyone keeps up on this stuff.

I don't see how EF-M is mostly comprised of enthusiasts and/or experienced photographers, but I have no way of proving it one way or the other.

I think most of the people here on the DPReview forum are a special case. The small yet passionate M6/M5 series users that probably often have at least one of the cheaper models as well and many of the lenses. I never saw those two models in retail stores. Maybe this group of people is larger than I assume.

I get that the term I used didn't sound nice, but basically I'm talking like the M50 and M200 users that have a single dedicated camera and a phone as their creative tools. They likely don't spend much time on particulars and didn't understand that EF-M is its own thing outside of adapting EF/EF-S. Again, I've seen a good amount of direct feedback over the years from these people. It's like "how do I get photos to my phone from my camera" level of knowledge or "why won't my M50 lens do such and such". I'm not saying this is bad. It's the level of time investment those people want to spend in their hobby or whatever.

My local camera shop never stocked EF-M though I did buy a lot of it through them by way of special order. The owner asked my opinion on carrying it after seeing me use the M50 to film videos there. At the time I told him it was probably not a great idea especially since the big box stores carried the entry level models already. There was push back against EF-M even before RF existed, at least in smaller markets. In a nearby large city/metro area I think those shops did have EF-M. My small local shop couldn't support a ton of variety. At one point they have had systems like Pentax and Fujifilm but eventually stopped and only sell Sony/Canon/Nikon main line systems now and a handful of other P&S cameras.

KevinRA wrote:

The R50 does seem somewhat a meh camera - bigger than the M's yet still lacking the dials and functionality of the M6II - and the same price as the M6II

The R50 body looks pretty small to me.

The R50 was designed as an M50 replacement, not an M6 II replacement. The body only launch price of the R50 is US$170 less than the body only M6 II launch price, according to Canon press releases.

"The R50's most compelling feature is probably its autofocus system. It's a relatively simple-to-use but powerful system that combines a series of subject recognition modes with tenacious tracking." - DPR Hands On

CameraSizeCom

MyM6II wrote:

DPReview TV posted a review of the R50 a month ago. That review has now got whopping 20 comments. Way to go! 🤣 Seems to be a lot of interest in this “successor”.

DPR users aren't the target audience for the R50. The M50 was the best selling M. It's a safe bet that the R50 will become the best selling R.