Why we might never see Canon’s APS-C primes

BirdShooter7 wrote:

Martin_99 wrote:

BirdShooter7 wrote:

Martin_99 wrote:

jumpthesnark wrote:

Maybe Canon has done marketing research on their customers and they found that most people who buy APS-C bodies and dedicated lenses tend to want less expensive zooms and not fast primes?

So customers want less choices? I really doubt it. I think, that is clear their intention to protect FF products. From some reason a lot of customers are nostalgic and still buy Canon, just because the brand. At least it's what I see in my area often.

So the only reason to buy Canon is for the third party lenses? I must be a fool as I’ve been using Canon bodies and lenses and have been very impressed with their performance.

You seems confused. Topic is about apsc RF lenses.

3rd party AF lenses are not even allowed on RF mount.

Canon is really involved with market segmentation of their own product range. They know who shops for an R3 vs an R5 vs an R6 Mk II vs an R8. The same goes for their APS-C bodies. Likewise, which lenses they buy - it's why they offer kit lenses with some bodies and not others. The answer to your question may very easily be they know their customers.

So what’s your gripe? That in less than a year Canon hasn’t yet offered a complete lineup of APS-c lenses and if anyone buys Canon they are just doing it because it was once a great name?

Maybe the workers at Canon are busting but to do the best they can to deliver what they can.

And just because Sigma or Fuji can do something at this time does not mean Canon can do it too ?

Maybe Canon blew the R+D money on focus features and have none left for lens R+D at this time ?

There is going to be a huge demand for made in Japan camera tech ?

https://www.cnn.com/2023/02/09/business/australia-chinese-cameras/index.html