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Why we might never see Canon’s APS-C primes

Started 1 month ago | Discussions thread
PicPocket Veteran Member • Posts: 5,897
Re: Why we might never see Canon’s APS-C primes
4

Foskito wrote:

There are 3 APSc cameras already and ZERO RF-s prime lenses or interesting zooms like the M 11-22mm. No even a roadmap to speculate.

Never has there been ever a roadmap in the past

My take is Canon does not want to create competition or risk its full-frame share.

I have heard that before for every XYZ that did not exist in the lineup. Wasn't this the same reasoning for why there won't ever be an APS-C R mount camera?

If they produce f1.4 compact and affordable APS-c lenses, why upgrade?

You are saying going from cropped to FF at same f-stop has no benefits? Phone cameras should be enough then

They had great M-mount lenses because there was no full-frame M market to risk.

Why make any cheaper APS-C camera or lens in the first place when they can sell the more expensive FF stuff. Yet they create a market at every price point, perhaps because many of the hypothetical sales we speculate over might never materialize

They know R7 users are happy with full-frame lenses so R10 and R50 bodies are just a way to get people into the Canon ecosystem, maybe some will upgrade to full-frame, or simply keep those “Best Buy” kits for their Disney family holidays.

The argument is old and tired, and we can beat all around it until a lens shows up and then it's gone. The rise of mirrorless, demise of M, launch of crop R mount were all not in Canon's interest, and then they suddenly were

I believe is the exact same thinking as Nikon with their Z50, I wonder what do you think?

Been around long enough to see this repeat over and over, I think it's just a way to explain things to ourselves. If that keeps us happy, sure

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