Re: Disappointed with the fate of the EOS M line
Kjeld Olesen wrote:
Canon explicitly announces that it will not update SLR again.
However, it was not explicitly announced that eosm would stop updating.
I didn't take it as a solemn promise.
But I have one expectation, which is:
Rfs if the lens other than efm is updated
Maybe efm can get the same version.;-)
It would be an absolutely no-brainer and cost nearly no development to produce the R7 and R10 in versions with EF-M mount ...
Throw in an improved alternative to the 55-200 and all is fine
Engineering costs would be low due to the reuse of existing components and designs, but that is where the cost savings end. All regulatory approvals would need to be completed. Manuals in every language would need to be created for every region of distribution. Dedicated packaging would need to be created for every region of distribution. Subsidiaries would need to trained on the new models for support and repairs. Marketing materials would need to be created for every region of distribution. Production capacity would need to be diverted from other equipment in order to produce these new M cameras.
The last M lens was launched way back in 2018. In 2019, when the M6 II launched, Canon chose not to launch an updated M5, even though the M5 was significantly more popular than the M6. In 2018, there were four different M bodies for sale. With the discontinuation of the M6 II in 2022, the lineup is now down to just two models. Canon did not just all of sudden decide to discontinue the M system. Canon has been slowly trying to phase out the system for a few years now, and they are trying to trying to do it as gently as possible to prevent a major market disruption. Dropping a flagship EF-M mount R7 into the mix would completely confuse matters. Even if there were zero costs to Canon to launch an EF-M mount R7, how would Canon even market this $1500 flagship camera? Should Canon be upfront and say "the mount is dead, but here is a $1500 parting gift", or should Canon be disingenuous and let people believe the mount will still see continued development? The former is a tough sell and the latter will not sit well with customers.