Canon Interview: EOS M accounts for 30% of Canon’s sales and is not dead

Started 1 month ago | Discussions thread
ForumParentFirstPrevious
Flat view
Iyou1 Forum Member • Posts: 83
Canon Interview: EOS M accounts for 30% of Canon’s sales and is not dead
21

I am surprised that this interview is not posted here already. But here it is.

This is an interview with Canon China's CEO and VP; the information should be solid. It's made after the R7/R10 launch event.

In the interview they talked quite a lot about EOS M.

Original link (in Chinese): xitek

Canon watch machine translated link: canonwatch

I can confirm that the translation is mostly very accurate.

You can see the translation yourself but here is the TLDR regarding EOS M.

Canon China's VP:

The EOS M accounts for 30% of our total camera revenue (R 20%, DSLR 40%).

(I am shocked. I think it might be units sold or maybe this is just the Chinese market. But this is what the Chinese article writes).

30% is a very high number. For this reason, it's impossible for us to not update the M series in the future.

(This is also a very strong statement. But this is the exact translation.)

As I mentioned earlier, we listen to our customers. As long as there is a demand for the M series, we are willing to continue to provide M products. However, at this moment, we are shifting our R&D resources to EOS R.

... (skip some contents)

The M products and the two new RF APSC cameras target different audience. Their size, handling, and ergonomics are different. Our goal is to provide more options to our customers.

This is the most important part regarding EOS M.

ForumParentFirstPrevious
Flat view
Post (hide subjects) Posted by
Ali
Ali
Ali
Ali
KEG
MAC
MAC
KEG
KEG
KEG
Ali
Ali
Ali
MAC
MAC
MAC
MAC
KEG
KEG
KEG
KEG
KEG
MAC
MAC
MAC
MAC
MAC
MAC
MAC
MAC
ForumParentFirstPrevious
Keyboard shortcuts:
FForum PPrevious NNext WNext unread UUpvote SSubscribe RReply QQuote BBookmark MMy threads
Color scheme? Blue / Yellow