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Canon R3 vs. Nikon Z9 (Price)

Started Oct 28, 2021 | Discussions thread
CanonKen Senior Member • Posts: 2,936
Competition is great!
2

First, the elephant in the room is supply.  As long as there is more demand than supply, expect the R3 to remain at $6,000 - arrogant or not, this camera is likely going to be perpetually constrained for all of 2022.

The other issue is people buying this type of camera likely have a ton of lenses already, and are not going to flip-flop.  They are not swaying first-time buyers with this camera.

That said, YES, this is great news and puts pressure on others, even if it is small.  What it could do is make people hesitate to upgrade/add an R3 to their collection knowing it is 'overpriced' (real or perceived).  Canon will likely not lower the retail, but maybe you see a instant rebate sooner than Canon planned and/or for a larger amount (once supply catches up).

The real story is why Nikon priced the Z9 the way they did.  Was it to get attention (it worked!) or because they actually want to try and get people to step into this system (either upgrade, switch, add it, etc.).  They could have priced this at $6,000, maybe even $6,500 and gotten away with it.

 CanonKen's gear list:CanonKen's gear list
Canon EOS 5D Mark IV Sony a6400 Canon EF 100mm F2.8L Macro IS USM Canon EF 70-200mm F2.8L IS II USM Sony E 50mm F1.8 OSS +5 more
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