Where has this obsession with comparison come from ?

Started 4 months ago | Discussions thread
kodakrome Contributing Member • Posts: 959
Re: Where has this obsession with comparison come from ?

Of course, there are a lot of factors involved within this issue. Obviously, people will want to compare products before making a purchasing decision.

But partly, it's also an important part of the business model - especially in a shrunken market. One of the things that keeps photographers spending money is the idea that regardless of what you already own, there's still something better available. And as long as the camera makers keep improving sensors, focusing systems, and lenses, it'll never end. Even if the photos themselves don't look any different, people want to think that their own gear is better than someone else's gear.

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