The Biggest Competitive Challenge for Pentax - IBIS as Commodity

Started 2 months ago | Discussions thread
OP JawaT Regular Member • Posts: 159
Re: Ship long ago sailed

GossCTP wrote:

JawaT wrote:

In Body Image Stabilization (IBIS) used to the one of the distinctions of the Pentax brand over the last decade.

But the latest crop of cameras from ALL competitors now sport IBIS. Therein lies a major challenge for Pentax.

Pentax and other IBIS cameras were victims of their own success in some ways. As soon as it caught on, the big two and third party lens makers started coming out with optically stabilized lenses at all price points. IBIS still held an advantage when it came to fast primes, to which Pentax responded with pancake limiteds


But regardless of IBIS there is a place for stabilized lenses, isn't it? My cousin has the stabilized version of the Sigma 50-500mm lens. He tends to use lens stabilization at long zoom end and disables the IBIS on his K1.

 JawaT's gear list:JawaT's gear list
Pentax K-01 Pentax K-3 Pentax KP Pentax smc DA 18-135mm F3.5-5.6ED AL [IF] DC WR Pentax smc DA 35mm F2.4 AL +4 more
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