Possibility that names affect camera sales

Started 1 month ago | Discussions thread
57even Forum Pro • Posts: 14,738
Re: Possibility that names affect camera sales
1

Andy873 wrote:

Specifically the name of sensor formats, "full-frame" or "APS-C" etc...

I think calling the first 35mm DLSRs 'full frame' was a master stroke by whoever coined the term. If they had just said '35mm' then noone would have given it half as much credence.

And it's hilarious that 'full-frame' users should get so upset by 44X33mm being called 'medium format'.

No longer king of the hill, huh?

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